INDUSTRY INSIGHTS YOUR PEERS ARE READING
Media platforms from traditional print, online, and broadcast media to social media, blogs, and podcasts. So many organizations I follow or work with have become strong and savvy communicators. MORE
I find that the best ratio to keep people engaged but not tick them off is to have 80% engagement and 20% broadcasting. When promoting an event using social media, add the URL to each broadcasting post. Ceci Dadisman. MORE
Fundraise during a Facebook Live broadcast. #GivingTuesday is less than one month away! On November 28th, the Bill & Melinda Gates Foundation are matching up to $2 million in funds raised on Facebook for U.S-based based nonprofits. MORE
So my wife and I said, let’s form a company, and begin to service public broadcasting with premiums for fundraising and marketing. MORE
Live-streaming means filming a video as it happens and broadcasting it via social media. Live-streaming videos are broadcast almost exclusively through mobile apps like Facebook Live, Periscope, Instagram, YouTube, or Google Hangout. Broadcast Live from an Event. MORE
Most of the major social platforms are now encouraging users and brands to become broadcasters of video content. MORE
and in addition, you can add voice notes, audio clips, and live broadcasting. Seymour & Audrey II from Little Shop of Horrors, 1986 Just when you thought it was safe to get comfortable in the social media pool, here comes another start-up. Pheed Me What makes Pheed different from other social networks is that you get all the regular content you can add (pictures, video, audio, etc.), MORE
You can also invite people to pre-scheduled Facebook Live broadcasts using my favorite live streaming tool, Belive.tv. No matter what time of year, it’s always the perfect time to show your donors some love. MORE
I came across this wonderful quiz from Rich Harwood he developed for the Corporation for Public Broadcasting (a notorious fortress!) Uncategorized Corporation for Public Broadcasting fortress Monitor Institute networks Rich Harwood working wikily MORE
So my wife and I said, let’s form a company, and begin to service public broadcasting with premiums for fundraising and marketing. Uncategorized Blog Car Talk Carnegie Hall marketing Metropolitan Opera Non-profit organization NPR Public broadcastingAfter distinguished careers in a variety of nonprofit organizations, John Burke and his wife, Janice Gavan, founded VisABILITY in 1985 to supply logo-imprinted branding products to public radio stations for on-air fundraising premiums. MORE
After a 25th Anniversary Celebration this Fall, all new episodes will feature the most acclaimed portions of prior broadcasts. Tom and Ray of Car Talk are retiring. Since 1986 these guys have been our pals and business colleagues, along with Bongo Boy Doug Berman and Senior Web Lackey Doug Mayer. So now we reflect on [.]. MORE
Research conclusion: A mug with your logo will have more impact per penny spent than promotion in any print or broadcast medium – radio, TV, newspaper, magazine ads. Planning a cause-marketing collaboration? Discussing a fundraising or membership program? Gearing up your own branding campaign? MORE
If these look good to you, let NTEN know (whether you can attend live or not — many sessions will be broadcasted online). I’m very lucky to have been asked by several people to speak on their panels at the upcoming Nonprofit Technology Conference in Minneapolis in April. MORE
you can usually find me editing and putting reports together for internal communications and or monitoring social, broadcast and traditional news. Jacklyn Rosado. MORE
Print and broadcast media want a statement. Your nonprofit made a mistake. On the record. From you! Your brand is threatened, and you are in the hot seat. What to do? What not to do? Calm down. We’ll show you … Continue reading → CONTEXT: Tricks, Tips & Taboos PROTECTION: Guarding & Repairing Brands Uncategorized brand management crisis communications managing news mass media public relations VisABILITY MORE
The Prime Minister’s response to the Speech from the Throne will be broadcasted live onto YouTube at approx. Here’s your chance Canada. In less than one hour you will have the opportunity to use YouTube to submit a question directly to Prime Minister Stephen Harper. 11am on Thursday, March 11th. MORE
Already, too many people and organizations treat social media as a broadcast mechanism rather than putting emphasis on content, people and relationships. What if you could plan for 100s, 1000s of people to all share your message at the same time? Now, you can. With Thunderclap. MORE
Often as not the network enjoys a flash of publicity before ultimately flaming out.But the Starfish Television Network, a 501(c)(3) charity which broadcasts over the air (via Dish 1000, channel. MORE
Ustream has been used to broadcast everything from high school sporting events to Hollywood movie premieres to Charity:Water’s well-digging, and people are finding new uses for it every day. Or use it to broadcast discussions about nonprofit issues. Flickr/marcmo. MORE
Our Little Known Commonality – Perhaps fifteen years ago audience research funded by the Corporation for Public Broadcasting produced a an unexpected finding. It caused a strong reaction among PubRadio Insiders – disbelief, amusement, skepticism, initial rejection. And then acknowledgement grew and the new insight proved PubRadio was on the right public-service track. The finding: the average […]. MORE
Facebook should be used as part of the donor cultivation cycle , but it should not be relied upon to find new donors, form relationships with supporters and to broadcast your news and announcements to the greater community. MORE
Not #FakeNews: the CNN Center , which houses CNN's primary broadcasting studios, is definitely worth a quick visit, and the tour is actually a fun experience! We're just a few weeks away from one of the most highly-anticipated progressive conferences of the year and we're so excited to be headed down South to the front lines of social change. MORE
Nonprofits like yours get a big lift in credibility and visibility when covered (positively) by broadcast journalists in television, newspapers and magazines. Broadcast media still works…sometimes. MORE
No fundraiser concerned with the future should take solace in the fact that your programs may be solid or even thriving today. MORE
HarperCollins Publishers, The New York Times, The White House, and The MET are just a few organizations that are broadcasting real-time impact stories, tours, product demos, interviews, and more. Attendees will learn: Why is live broadcasting so HUUUGE? MORE
Using mugs VisABILITY supplied, our public broadcasting clients raised $200,000,000 ($200 million!) Nonprofit Executives: do you know how much power Logo-Mugs have? since 1985! They’re equally powerful nonprofit branding tools. MORE
I tried to do a Periscope broadcast, but it failed. When we're close to a system or procedure, we just assume everyone else knows what we know. We do this all the time with donors and board members. It's like we've set up a system of roads but only put half the road signs up. MORE
Advocacy Case Study Communications Community Cross-Post National/International Nonprofit Politics Public Relations Social Media Tweets Twitter advocacy Big Bird case study communication Mitt Romney Muppet Public Broadcasting Service Public relations Sesame Workshop MORE
Ebony Hillsman, former media coordinator for Turner Broadcast Network and CNN. “So many times the PR staff would schedule interviews with the big names in the agency but when they sat down with us they had no idea what they were talking about.” MORE
So my wife and I said, let’s form a company, and begin to service public broadcasting with premiums for fundraising and marketing. MORE
These tools turn formerly broadcast and one-way messages into an interactive conversation and can be hugely effective for social change organizations. I hope that you are in the Boston area on October 19th, because you do not want to miss the Boston Social Media for Nonprofits Conferenc e ! MORE
Now that you have stable infrastructure and updated hardware, office and mission-based software and a secure, comprehensive way to track interactions with supporters, then you can start thinking about broadcast email. #5: MORE
4) You only want a platform to broadcast announcements. If you read this blog, you know that I feel strongly about the potential of social media and digital tools to transform the ways that nonprofits communicate with donors and supporters. MORE
Majorgivingnow.org is an initiative funded by the Corporation for Public Broadcasting. Thanks to AFP’s Growth-In-Giving Initiative , you now have a very simple way to evaluate your organization’s year-over-year results for gains and losses. MORE
This is a great example of effective social media: they’re not merely broadcasting, they’re dialoguing. Tweet About an hour ago, I tweeted a question about what to use for photo editing on my brand new Mac. Yep, looks like my PC died. MORE
You can actually raise money for the Fundraiser during a live stream broadcast. After the live broadcast, the video will live on your Facebook Page and you can still continue to promote it and collect donations afterwards. MORE
Bonus: Broadcast your event online. Use a service like Ustream to broadcast your event online so that friends near and far can still be a part of your special event. Your event''s success depends on the quantity (and quality) of guests who RSVP (and actually show up). MORE
This is also one of the things that make social media so terrifying for organizations used to broadcasting at people rather than speaking with them. Moving to being “in conversation with” begins by asking Matterness questions, rather than broadcasting messages. MORE
Deadline: August 1, 2013 "Public Broadcasting System Seeks Applications for Program Challenge Fund "The Public Broadcasting System , in partnership with the Corporation for Public Broadcasting (CPB), is accepting applications for the production of high-profile, prime time, limited series for its national television schedule. From The Foundation Center. MORE
Facebook Live is also free – broadcast your storytelling from your Facebook Page! Here is an example of how I use Facebook Live (and then can embed it into my blog post to get the video even more traction): How It Works : Set up a live broadcast where you share one of your best stories. MORE
But first, this update: Janice and I are starting a new company to service public broadcasting. I’ll explain this Brad Pitt photo in a minute. It’s a big task. So, I am using this post to tell our readers I must take a break from writing the Nonprofit Branding Blog. No lack of commitment here: [.]. Uncategorized Clooney; Pitt; NPR; nonprofit branding; Nonprofit marketing MORE
GENERAL ADVERTISING is the placement of content into online, print, and broadcast channels meant to reach a targeted or general audience, rather than specific individuals. You set goals, like these twelve communications goals for nonprofits , including community engagement, raising awareness of issues, and fundraising. And every day you manage tactical communications channels like email, social media, print marketing, PR and more. But what’s in the middle? MORE
A new comScore report reminds us that audiences are not audiences and that content can be discovered as much as broadcasted. Does anyone else feel like Twitter has become a broadcast mechanism? How do you think about your content? MORE
Broadcast on Blast. Using the mass media model, we’re really good at broadcasting our messages to reach people–often talking at them instead of with them. MORE
Broadcast Related Topics Fundraising Coach
AUGUST 19, 2011
This is a great example of effective social media: they’re not merely broadcasting, they’re dialoguing. Tweet About an hour ago, I tweeted a question about what to use for photo editing on my brand new Mac. Yep, looks like my PC died.
Seeking Grant Money Today
MAY 7, 2013
Deadline: August 1, 2013 "Public Broadcasting System Seeks Applications for Program Challenge Fund "The Public Broadcasting System , in partnership with the Corporation for Public Broadcasting (CPB), is accepting applications for the production of high-profile, prime time, limited series for its national television schedule. From The Foundation Center.
Non Profit Marketing 360
NOVEMBER 3, 2012
Advocacy Case Study Communications Community Cross-Post National/International Nonprofit Politics Public Relations Social Media Tweets Twitter advocacy Big Bird case study communication Mitt Romney Muppet Public Broadcasting Service Public relations Sesame Workshop
Non Profit Marketing 360
SEPTEMBER 15, 2011
So my wife and I said, let’s form a company, and begin to service public broadcasting with premiums for fundraising and marketing.
Non Profit Marketing 360
SEPTEMBER 14, 2011
So my wife and I said, let’s form a company, and begin to service public broadcasting with premiums for fundraising and marketing.
Non Profit Marketing 360
SEPTEMBER 14, 2011
So my wife and I said, let’s form a company, and begin to service public broadcasting with premiums for fundraising and marketing. Uncategorized Blog Car Talk Carnegie Hall marketing Metropolitan Opera Non-profit organization NPR Public broadcastingAfter distinguished careers in a variety of nonprofit organizations, John Burke and his wife, Janice Gavan, founded VisABILITY in 1985 to supply logo-imprinted branding products to public radio stations for on-air fundraising premiums.
A. Fine Blog
MARCH 20, 2012
I came across this wonderful quiz from Rich Harwood he developed for the Corporation for Public Broadcasting (a notorious fortress!) Uncategorized Corporation for Public Broadcasting fortress Monitor Institute networks Rich Harwood working wikily
NonProfit Branding
OCTOBER 22, 2012
But first, this update: Janice and I are starting a new company to service public broadcasting. I’ll explain this Brad Pitt photo in a minute. It’s a big task. So, I am using this post to tell our readers I must take a break from writing the Nonprofit Branding Blog. No lack of commitment here: [.]. Uncategorized Clooney; Pitt; NPR; nonprofit branding; Nonprofit marketing
NonProfit Branding
MARCH 27, 2012
Print and broadcast media want a statement. Your nonprofit made a mistake. On the record. From you! Your brand is threatened, and you are in the hot seat. What to do? What not to do? Calm down. We’ll show you … Continue reading → CONTEXT: Tricks, Tips & Taboos PROTECTION: Guarding & Repairing Brands Uncategorized brand management crisis communications managing news mass media public relations VisABILITY
NonProfit Branding
JUNE 12, 2012
After a 25th Anniversary Celebration this Fall, all new episodes will feature the most acclaimed portions of prior broadcasts. Tom and Ray of Car Talk are retiring. Since 1986 these guys have been our pals and business colleagues, along with Bongo Boy Doug Berman and Senior Web Lackey Doug Mayer. So now we reflect on [.].
J Campbell Social Marketing
JULY 12, 2017
Live-streaming means filming a video as it happens and broadcasting it via social media. Live-streaming videos are broadcast almost exclusively through mobile apps like Facebook Live, Periscope, Instagram, YouTube, or Google Hangout. Broadcast Live from an Event.
NonProfit Branding
OCTOBER 18, 2011
Using mugs VisABILITY supplied, our public broadcasting clients raised $200,000,000 ($200 million!) Nonprofit Executives: do you know how much power Logo-Mugs have? since 1985! They’re equally powerful nonprofit branding tools.
Social Media Bird Brain
OCTOBER 24, 2012
and in addition, you can add voice notes, audio clips, and live broadcasting. Seymour & Audrey II from Little Shop of Horrors, 1986 Just when you thought it was safe to get comfortable in the social media pool, here comes another start-up. Pheed Me What makes Pheed different from other social networks is that you get all the regular content you can add (pictures, video, audio, etc.),
J Campbell Social Marketing
SEPTEMBER 22, 2015
These tools turn formerly broadcast and one-way messages into an interactive conversation and can be hugely effective for social change organizations. I hope that you are in the Boston area on October 19th, because you do not want to miss the Boston Social Media for Nonprofits Conferenc e !
J Campbell Social Marketing
AUGUST 25, 2016
HarperCollins Publishers, The New York Times, The White House, and The MET are just a few organizations that are broadcasting real-time impact stories, tours, product demos, interviews, and more. Attendees will learn: Why is live broadcasting so HUUUGE?
Getting Attention
JUNE 12, 2012
Nonprofits like yours get a big lift in credibility and visibility when covered (positively) by broadcast journalists in television, newspapers and magazines. Broadcast media still works…sometimes.
J Campbell Social Marketing
OCTOBER 11, 2017
Facebook Live is also free – broadcast your storytelling from your Facebook Page! Here is an example of how I use Facebook Live (and then can embed it into my blog post to get the video even more traction): How It Works : Set up a live broadcast where you share one of your best stories.
J Campbell Social Marketing
JUNE 27, 2018
You can actually raise money for the Fundraiser during a live stream broadcast. After the live broadcast, the video will live on your Facebook Page and you can still continue to promote it and collect donations afterwards.
The Agitator
OCTOBER 29, 2014
No fundraiser concerned with the future should take solace in the fact that your programs may be solid or even thriving today.
J Campbell Social Marketing
MARCH 19, 2018
You can also invite people to pre-scheduled Facebook Live broadcasts using my favorite live streaming tool, Belive.tv. No matter what time of year, it’s always the perfect time to show your donors some love.
J Campbell Social Marketing
NOVEMBER 26, 2014
Facebook should be used as part of the donor cultivation cycle , but it should not be relied upon to find new donors, form relationships with supporters and to broadcast your news and announcements to the greater community.
SocialButterfly
NOVEMBER 6, 2012
Already, too many people and organizations treat social media as a broadcast mechanism rather than putting emphasis on content, people and relationships. What if you could plan for 100s, 1000s of people to all share your message at the same time? Now, you can. With Thunderclap.
J Campbell Social Marketing
OCTOBER 30, 2017
Fundraise during a Facebook Live broadcast. #GivingTuesday is less than one month away! On November 28th, the Bill & Melinda Gates Foundation are matching up to $2 million in funds raised on Facebook for U.S-based based nonprofits.
Fundraising Coach
AUGUST 20, 2015
I tried to do a Periscope broadcast, but it failed. When we're close to a system or procedure, we just assume everyone else knows what we know. We do this all the time with donors and board members. It's like we've set up a system of roads but only put half the road signs up.
J Campbell Social Marketing
OCTOBER 10, 2013
Now that you have stable infrastructure and updated hardware, office and mission-based software and a secure, comprehensive way to track interactions with supporters, then you can start thinking about broadcast email. #5:
Getting Attention
OCTOBER 10, 2018
Media platforms from traditional print, online, and broadcast media to social media, blogs, and podcasts. So many organizations I follow or work with have become strong and savvy communicators.
Fundraising 123
FEBRUARY 25, 2014
Bonus: Broadcast your event online. Use a service like Ustream to broadcast your event online so that friends near and far can still be a part of your special event. Your event''s success depends on the quantity (and quality) of guests who RSVP (and actually show up).
NonProfit Branding
MAY 7, 2012
Research conclusion: A mug with your logo will have more impact per penny spent than promotion in any print or broadcast medium – radio, TV, newspaper, magazine ads. Planning a cause-marketing collaboration? Discussing a fundraising or membership program? Gearing up your own branding campaign?
Public Sector Marketing 2.0
FEBRUARY 20, 2018
Most of the major social platforms are now encouraging users and brands to become broadcasters of video content.
EveryAction
JULY 18, 2017
Not #FakeNews: the CNN Center , which houses CNN's primary broadcasting studios, is definitely worth a quick visit, and the tour is actually a fun experience! We're just a few weeks away from one of the most highly-anticipated progressive conferences of the year and we're so excited to be headed down South to the front lines of social change.
Getting Attention
DECEMBER 11, 2014
This is also one of the things that make social media so terrifying for organizations used to broadcasting at people rather than speaking with them. Moving to being “in conversation with” begins by asking Matterness questions, rather than broadcasting messages.
Kivi's Nonprofit Communications Blog
OCTOBER 30, 2017
you can usually find me editing and putting reports together for internal communications and or monitoring social, broadcast and traditional news. Jacklyn Rosado.
Kivi's Nonprofit Communications Blog
JUNE 7, 2018
Ebony Hillsman, former media coordinator for Turner Broadcast Network and CNN. “So many times the PR staff would schedule interviews with the big names in the agency but when they sat down with us they had no idea what they were talking about.”
SocialButterfly
SEPTEMBER 8, 2012
Broadcast on Blast. Using the mass media model, we’re really good at broadcasting our messages to reach people–often talking at them instead of with them.
Kivi's Nonprofit Communications Blog
AUGUST 2, 2011
I find that the best ratio to keep people engaged but not tick them off is to have 80% engagement and 20% broadcasting. When promoting an event using social media, add the URL to each broadcasting post. Ceci Dadisman.
ImpactMax
SEPTEMBER 9, 2010
Ustream has been used to broadcast everything from high school sporting events to Hollywood movie premieres to Charity:Water’s well-digging, and people are finding new uses for it every day. Or use it to broadcast discussions about nonprofit issues. Flickr/marcmo.
Kivi's Nonprofit Communications Blog
SEPTEMBER 5, 2012
If these look good to you, let NTEN know (whether you can attend live or not — many sessions will be broadcasted online). I’m very lucky to have been asked by several people to speak on their panels at the upcoming Nonprofit Technology Conference in Minneapolis in April.
J Campbell Social Marketing
APRIL 8, 2014
4) You only want a platform to broadcast announcements. If you read this blog, you know that I feel strongly about the potential of social media and digital tools to transform the ways that nonprofits communicate with donors and supporters.
Kivi's Nonprofit Communications Blog
NOVEMBER 8, 2018
GENERAL ADVERTISING is the placement of content into online, print, and broadcast channels meant to reach a targeted or general audience, rather than specific individuals. You set goals, like these twelve communications goals for nonprofits , including community engagement, raising awareness of issues, and fundraising. And every day you manage tactical communications channels like email, social media, print marketing, PR and more. But what’s in the middle?
SocialButterfly
OCTOBER 30, 2012
A new comScore report reminds us that audiences are not audiences and that content can be discovered as much as broadcasted. Does anyone else feel like Twitter has become a broadcast mechanism? How do you think about your content?
iMarketSmart
MARCH 13, 2015
Majorgivingnow.org is an initiative funded by the Corporation for Public Broadcasting. Thanks to AFP’s Growth-In-Giving Initiative , you now have a very simple way to evaluate your organization’s year-over-year results for gains and losses.
Public Sector Marketing 2.0
MARCH 11, 2010
The Prime Minister’s response to the Speech from the Throne will be broadcasted live onto YouTube at approx. Here’s your chance Canada. In less than one hour you will have the opportunity to use YouTube to submit a question directly to Prime Minister Stephen Harper. 11am on Thursday, March 11th.
Cause Related Marketing
APRIL 10, 2008
Often as not the network enjoys a flash of publicity before ultimately flaming out.But the Starfish Television Network, a 501(c)(3) charity which broadcasts over the air (via Dish 1000, channel.
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