Are you using social media to broadcast or engage?

Fundraising Coach

This is a great example of effective social media: they’re not merely broadcasting, they’re dialoguing. Tweet About an hour ago, I tweeted a question about what to use for photo editing on my brand new Mac. Yep, looks like my PC died.

Public Broadcasting System Offering Prime Time, Limited Television Series, National Television Show Development Grant

Seeking Grant Money Today

Deadline: August 1, 2013 "Public Broadcasting System Seeks Applications for Program Challenge Fund "The Public Broadcasting System , in partnership with the Corporation for Public Broadcasting (CPB), is accepting applications for the production of high-profile, prime time, limited series for its national television schedule. From The Foundation Center.

Big Bird Soars to Social Media Victory

Non Profit Marketing 360

Advocacy Case Study Communications Community Cross-Post National/International Nonprofit Politics Public Relations Social Media Tweets Twitter advocacy Big Bird case study communication Mitt Romney Muppet Public Broadcasting Service Public relations Sesame Workshop

#interview: John Burke of VisABILITY and owner of the “Nonprofit Branding” Blog

Non Profit Marketing 360

So my wife and I said, let’s form a company, and begin to service public broadcasting with premiums for fundraising and marketing.

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#interview: John Burke of VisABILITY and owner of the “Nonprofit Branding” Blog

Non Profit Marketing 360

So my wife and I said, let’s form a company, and begin to service public broadcasting with premiums for fundraising and marketing.

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How to Use Live-Streaming Video to Share Stories as They Happen

J Campbell Social Marketing

Live-streaming means filming a video as it happens and broadcasting it via social media. Live-streaming videos are broadcast almost exclusively through mobile apps like Facebook Live, Periscope, Instagram, YouTube, or Google Hangout. Broadcast Live from an Event.

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NONPROFIT BRANDING: Confession. Apology. Explanation.

NonProfit Branding

But first, this update: Janice and I are starting a new company to service public broadcasting. I’ll explain this Brad Pitt photo in a minute. It’s a big task. So, I am using this post to tell our readers I must take a break from writing the Nonprofit Branding Blog. No lack of commitment here: [.]. Uncategorized Clooney; Pitt; NPR; nonprofit branding; Nonprofit marketing

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How To Survive a Media Feeding Frenzy

NonProfit Branding

Print and broadcast media want a statement. Your nonprofit made a mistake. On the record. From you! Your brand is threatened, and you are in the hot seat. What to do? What not to do? Calm down. We’ll show you … Continue reading → CONTEXT: Tricks, Tips & Taboos PROTECTION: Guarding & Repairing Brands Uncategorized brand management crisis communications managing news mass media public relations VisABILITY

Behind the Scenes @ NPR’s Car Talk: At Least 10 Surprising Facts About Tom & Ray

NonProfit Branding

After a 25th Anniversary Celebration this Fall, all new episodes will feature the most acclaimed portions of prior broadcasts. Tom and Ray of Car Talk are retiring. Since 1986 these guys have been our pals and business colleagues, along with Bongo Boy Doug Berman and Senior Web Lackey Doug Mayer. So now we reflect on [.].

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Go Back-to-School with Online Marketing Experts

J Campbell Social Marketing

HarperCollins Publishers, The New York Times, The White House, and The MET are just a few organizations that are broadcasting real-time impact stories, tours, product demos, interviews, and more. Attendees will learn: Why is live broadcasting so HUUUGE?

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5 Ways to Improve Your Nonprofit Fundraising On Facebook

J Campbell Social Marketing

You can actually raise money for the Fundraiser during a live stream broadcast. After the live broadcast, the video will live on your Facebook Page and you can still continue to promote it and collect donations afterwards.

NONPROFIT BRANDING: Cost, Impact and Use of Coffee Mugs

NonProfit Branding

Using mugs VisABILITY supplied, our public broadcasting clients raised $200,000,000 ($200 million!) Nonprofit Executives: do you know how much power Logo-Mugs have? since 1985! They’re equally powerful nonprofit branding tools.

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Pheed me, Seymour - with Popcorn?

Social Media Bird Brain

and in addition, you can add voice notes, audio clips, and live broadcasting. Seymour & Audrey II from Little Shop of Horrors, 1986 Just when you thought it was safe to get comfortable in the social media pool, here comes another start-up. Pheed Me What makes Pheed different from other social networks is that you get all the regular content you can add (pictures, video, audio, etc.),

10 Free Ways to Re-Purpose Your Nonprofit’s Stories

J Campbell Social Marketing

Facebook Live is also free – broadcast your storytelling from your Facebook Page! Here is an example of how I use Facebook Live (and then can embed it into my blog post to get the video even more traction): How It Works : Set up a live broadcast where you share one of your best stories.

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Thanking Donors: 10 Ways To Show #DonorGratitude On A Shoestring Budget

J Campbell Social Marketing

You can also invite people to pre-scheduled Facebook Live broadcasts using my favorite live streaming tool, No matter what time of year, it’s always the perfect time to show your donors some love.

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How to Prep a Board Member to Be a Media Ambassador in 10 Minutes 

Kivi's Nonprofit Communications Blog

Ebony Hillsman, former media coordinator for Turner Broadcast Network and CNN. “So many times the PR staff would schedule interviews with the big names in the agency but when they sat down with us they had no idea what they were talking about.”

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Learn social media and digital marketing from nonprofit experts

J Campbell Social Marketing

These tools turn formerly broadcast and one-way messages into an interactive conversation and can be hugely effective for social change organizations. I hope that you are in the Boston area on October 19th, because you do not want to miss the Boston Social Media for Nonprofits Conferenc e !

Attract News Coverage for Your Cause: Free Online Advice, Today Noon ET (6/12)

Getting Attention

Nonprofits like yours get a big lift in credibility and visibility when covered (positively) by broadcast journalists in television, newspapers and magazines. Broadcast media still works…sometimes.

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How To Use Facebook’s Free Fundraising Tools on #GivingTuesday

J Campbell Social Marketing

Fundraise during a Facebook Live broadcast. #GivingTuesday is less than one month away! On November 28th, the Bill & Melinda Gates Foundation are matching up to $2 million in funds raised on Facebook for U.S-based based nonprofits.

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Day in the Life of a Nonprofit Communicator – Jacklyn Rosado

Kivi's Nonprofit Communications Blog

you can usually find me editing and putting reports together for internal communications and or monitoring social, broadcast and traditional news. Jacklyn Rosado.

Global internet statistics for 2018

Public Sector Marketing 2.0

Most of the major social platforms are now encouraging users and brands to become broadcasters of video content.

2 of the Most Important Fundraising Charts You’ll Ever See

iMarketSmart is an initiative funded by the Corporation for Public Broadcasting. Thanks to AFP’s Growth-In-Giving Initiative , you now have a very simple way to evaluate your organization’s year-over-year results for gains and losses.

2 of the Most Important Fundraising Charts You’ll Ever See

iMarketSmart is an initiative funded by the Corporation for Public Broadcasting. Thanks to AFP’s Growth-In-Giving Initiative , you now have a very simple way to evaluate your organization’s year-over-year results for gains and losses.

Get into Conversation: That’s Matterness

Getting Attention

This is also one of the things that make social media so terrifying for organizations used to broadcasting at people rather than speaking with them. Moving to being “in conversation with” begins by asking Matterness questions, rather than broadcasting messages.

How To Brand A Nonprofit With Low Cost & High Impact

NonProfit Branding

Research conclusion: A mug with your logo will have more impact per penny spent than promotion in any print or broadcast medium – radio, TV, newspaper, magazine ads. Planning a cause-marketing collaboration? Discussing a fundraising or membership program? Gearing up your own branding campaign?

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How to Drive Donations for Your Nonprofit Using Facebook Live

J Campbell Social Marketing

The comment will get pushed down however as more people join the video and contribute their own comments, so you may have to post this link several times through the broadcast. There is no doubt that getting results from Facebook in 2018 is harder than ever.

Nonprofit Planning for 2018: Your Top 3 Nonprofit Digital Marketing Challenges – And My Solutions

J Campbell Social Marketing

Don’t think about marketing as a broadcast medium where you simply advertise your events and your needs. 2017 was a difficult year for many nonprofits.

How Nonprofits Continue To Get Facebook Marketing All Wrong

J Campbell Social Marketing

Facebook should be used as part of the donor cultivation cycle , but it should not be relied upon to find new donors, form relationships with supporters and to broadcast your news and announcements to the greater community.

Here Comes #GivingTuesday and the Thunderclap


Already, too many people and organizations treat social media as a broadcast mechanism rather than putting emphasis on content, people and relationships. What if you could plan for 100s, 1000s of people to all share your message at the same time? Now, you can. With Thunderclap.

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5 Ways to Get More RSVPs

Fundraising 123

Bonus: Broadcast your event online. Use a service like Ustream to broadcast your event online so that friends near and far can still be a part of your special event. Your event''s success depends on the quantity (and quality) of guests who RSVP (and actually show up).

Heading For A Brick Wall

The Agitator

No fundraiser concerned with the future should take solace in the fact that your programs may be solid or even thriving today.

Your Official #NN17 Local's Guide to Atlanta


Not #FakeNews: the CNN Center , which houses CNN's primary broadcasting studios, is definitely worth a quick visit, and the tour is actually a fun experience! We're just a few weeks away from one of the most highly-anticipated progressive conferences of the year and we're so excited to be headed down South to the front lines of social change.

Starfish Televison Network, 1 Year Later

Cause Related Marketing

Often as not the network enjoys a flash of publicity before ultimately flaming out.But the Starfish Television Network, a 501(c)(3) charity which broadcasts over the air (via Dish 1000, channel.

3 cool, creative, FREE communications tools for nonprofits


Ustream has been used to broadcast everything from high school sporting events to Hollywood movie premieres to Charity:Water’s well-digging, and people are finding new uses for it every day. Or use it to broadcast discussions about nonprofit issues. Flickr/marcmo.

Are you sure your nonprofit is ready for social media?

J Campbell Social Marketing

Now that you have stable infrastructure and updated hardware, office and mission-based software and a secure, comprehensive way to track interactions with supporters, then you can start thinking about broadcast email. #5:

Are you giving donors the right clues?

Fundraising Coach

I tried to do a Periscope broadcast, but it failed. When we're close to a system or procedure, we just assume everyone else knows what we know. We do this all the time with donors and board members. It's like we've set up a system of roads but only put half the road signs up.

OMG Nonprofit Communications Jobs

Getting Attention

Marketing Coordinator Oregon Public Broadcasting (Portland, OR). Post YOUR comms job here —nonprofits, grantmakers, B Corps & vendors serving nonprofits. Associate Designer & Query/Segmentation Specialist & Knowledge and Instructional Design Specialist WGBH. Boston, MA). Communications Coordinator Envision Unlimited (Chicago, IL). Communications Manager Justice at Stake (Washington, DC). Communications Manager Aspen Global Leadership Network (Washington, DC).

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5 Strategies for Using Social Media for Media Relations

Kivi's Nonprofit Communications Blog

This is not only more likely to get the reporter’s attention, but it also makes it easier to have a conversation, since it’s not being broadcast to every one of your friends and followers.

Could You Vote for These Sessions?

Kivi's Nonprofit Communications Blog

If these look good to you, let NTEN know (whether you can attend live or not — many sessions will be broadcasted online). I’m very lucky to have been asked by several people to speak on their panels at the upcoming Nonprofit Technology Conference in Minneapolis in April.

Unforgettable: You Can Do It Too

Getting Attention

Compare it with another station’s intro of its new antenna: Replacing the equipment and moving it to the higher elevation immediately improved the strength of the signal, says Tyron, increasing the broadcast penetration within the licensed area (approximately a 35-mile radius from Claremont); improving the signal reach for areas like Covina, El Monte, San Bernardino and Riverside; diminishing interference with the signal; and resulting in fewer drops of the signal.