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Notes From AMA Mplanet 2009 - Mary Dillon, Global CMO McDonald's

Diva Marketing Blog

Global CMO of McDonald's. All of the bloggers have great posts about the event.) Which must mean that it was a pretty good event!

Interview with Geoff Livingston Author of Marketing In The Round

Diva Marketing Blog

Who leads the charge of Marketing In The Round if not the CMO? Geoff Livingston: It is the CMO. my friend Geoff Livingston. . etc. .

CMO 41

10 Take-aways from BlogWorld Expo

Fundraising Coach

Jim Farley, Ford CMO: Getting the CEO on camera is the worst thing we could do. Jim Farley, Ford CMO: My responsibility as a marketer is create shareable content and then shut up and listen. Jim Farley, Ford CMO: The people that like you and your organization can come up with much better promotional things than. Some do.).

CMO 12

Six Tips on How To Make Your Website Pinterest Friendly

Diva Marketing Blog

but repositioning to include concepts and language that the C-suite (CMO,CEO) can understand and "get." Pinterest. Pinterest. Pinterest.

CMO 28

Interview With American Marketing Association CEO Russ Klein

Diva Marketing Blog

First , CEOs and CMOs cant expect talent to come to them with all the tools and skill-sets necessary to become a world-class marketer.