How to structure and staff your planned gift shop for the 21st century

iMarketSmart

Jim Collins, author of the best-selling book Good to Great , has three big recommendations for all organizations: Get the right people on the bus. I think nonprofits tend to fail when it comes to “getting the right people in the right seats.” Attend to needs.

How to prep for your next big ask

iMarketSmart

There’s a ton of information out there about how to ask for a donation. So I thought I’d help with what I believe is the simplest way to prep for your next big ask. Possibly talk to your friends about your answers (the experienced and successful ones).

Trending Sources

How to use verbatims and digital body language to raise more money

iMarketSmart

Here’s one big point from the interview I figured you’d want to read (in case you don’t have time to listen to the whole thing). Getting to know your supporters is a humongous key to success. How many minutes they spend on a certain page.

Get Your Dream Job

Wild Woman Fundraising

Did you ever wish someone had taught you in high school how to interview, apply for jobs, and succeed in your first 90 days of a job? Mistakes that I cringe to think about now. And I want to keep you from making the mistakes I made. Consulting to gain experience.

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There Are Only Three Ways to Raise More Money

iMarketSmart

Of course, time is finite — we all are limited to just 24 hours in a day, but money (funding) is theoretically uncapped, and having more of it generally equates to having a larger impact on the world. Yes, the answer to the “how do we raise more money?”

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How to manage up in your fundraising job

Wild Woman Fundraising

This is Mazarine Treyz of Wild Woman Fundraising and I’m so happy to introduce Kishshana Palmer. So I want you all to think of me as your fixer. So like many folks who we help, I was a lone fundraiser in an organization trying to figure it out. Like oh, should we bow to you?

The 2016 - 2017 Best Nonprofit Conferences Calendar

EveryAction

Thousands of nonprofit pros rely on our annual Best Nonprofit Conferences Calendar to discover skill-building, strategy-slaying, network-enhancing nonprofit events. Today, we're excited to announce the all-new list for 2017! 2016 - 2017 Best Nonprofit Conferences Calendar.

Is donor qualification more important than donor identification?

iMarketSmart

Or you might enlist the help of a wealth screening or predictive analytics and modeling firm to help you identify the best donors for your portfolio. They might not want to have a personal relationship with you (or any other fundraiser). How to build and refresh your caseload.

If asking for donations makes you uncomfortable, read this now!

iMarketSmart

Recently I was asked the following: “The whole idea of the ‘ask’ is very uncomfortable to me. How can I become more comfortable with it?” Your donor is not ready to be asked. When it comes to ‘asking,’ timing is important.

The 2016 Best Nonprofit Conferences Calendar

EveryAction

In the past year, thousands of nonprofit pros took advantage of our definitive Best Nonprofit Conferences Calendar, and we're so excited to share our brand new 2016 list! On the list and want a sweet Best Conference badge for your website? Your opportunity to learn.

Free Webinar: How to Get Your Nonprofit Emails Opened

Wild Woman Fundraising

Enewsletters: how to write better ones. Ever wondered what to say, or how to get people to click donate? How do you get people to just look at your email and sign up to be the sponsors for your next event? Best Subject Lines.

How to make the right fundraising decision every time

Wild Woman Fundraising

How can you make the right fundraising decision every time? It’s tied to it, intimately. The right fundraising decision comes from face to face connections with individuals. And individuals are driven to give by relationships. Fundraising is tied to your family.

Reader Questions: What are the best fundraising blogs & books?

Wild Woman Fundraising

This question is from the marvelous Shuai in California, who will start a nonprofit one day, and wants to know ALL about fundraising, and also, specifically, about which fundraising blogs and books she should read! repurposes a variety of materials, from composting of food scraps to.

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Why Visitors Abandon Your Website (And How to Fix It)

Kivi's Nonprofit Communications Blog

There, in the demographic data, lay a discovery: visitors over the age of 55 were half as likely to come back to the site than those in any other age range. When we began to unpack this problem and try to understand what factors were actually causing it, we quickly narrowed it down.

Do you have bad boundaries?

Wild Woman Fundraising

This is Mazarine Treyz of Wild Woman Fundraising, and I am very, very happy to introduce to you today Sheena Greer of Colludo. Well, I have a couple questions for you because this next year at the career conference, we’re going to dive deeper into boundaries.

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Want to have TOO MANY major donors? Read this.

Wild Woman Fundraising

We know that events are the slowest way to make money for a nonprofit. We know that if we care about the future of our nonprofit, we need to start cultivating major donor relationships, and start our major gift program. How can you start to develop these relationships?

7 steps to decline donations you can’t accept

iMarketSmart

One of my customers got the following response to a survey request: “Why on earth would I respond to this survey when the gift of property I offered to the university was declined (which I sold within the year for $150,000.00). In my opinion your refusal speaks to the shortsightedness and ineptness of those who review such proposed gifts.” That led me to wonder, what is the cost of declining a gift you don’t want to (or can’t) accept?

Want to do political fundraising? Interview with Joe Garecht of The Fundraising Authority

Wild Woman Fundraising

Joe Garecht is a consultant, author and speaker that helps non-profits raise dramatically more money to fund their work. I chose to interview Joe because I was interested in his political fundraising background. However, when women do run, they win at equal rates to men.”

We Want You Back! How to Re-Engage Inactive Email Supporters

Kivi's Nonprofit Communications Blog

According to M+R Benchmarks, on average, about 24% of subscribers are considered inactive. What’s a nonprofit communicator to do? Practice your ABC’s (Always Be Acquiring), AND offer content worth subscribing to, AND…how about rekindling and reconnecting with your inactives!

How to Get Retweeted

Kivi's Nonprofit Communications Blog

If you aren’t sure about the best way for your nonprofit to use Twitter , this webinar will clear that up for you. I asked John to share some of his favorite Twitter tips, and he replied with 13 ways to get retweeted. How would someone like Shel Silverstein tweet ?

7 Common Donation Form Mistakes (And How to Avoid Them!) – Part 1

Kivi's Nonprofit Communications Blog

Last week, Abby Jarvis finished her two-part series on marketing strategies to drive donors to your donation pages. Today, she starts another two-part series on how to avoid common mistakes on your donation forms. We all slip up from time to time. Abby Jarvis.

How to Ask for a Bequest…And Get It

Kivi's Nonprofit Communications Blog

Fundraising expert Tom Ahern believes that the answer may be as simple as not having a marketing plan to ask for those bequests. A simple plan might include: Writing a vision statement that lets donors know how their bequest will help the organization for future generations.

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5 interesting videos that promote legacy giving

iMarketSmart

According to LegacyVoice these 5 are the best. Do you agree with their selections and think they are the best ? Related Posts: >>3 easy ways to make a video that will inspire legacy or major gifts. >>Why Why you should add video to your website. Here are 5 videos for promoting legacy giving. I’m not so sure about that. But I do applaud the efforts. What do you think? LIKE THIS BLOG POST? LEAVE YOUR COMMENTS BELOW AND/OR SHARE IT WITH YOUR PEERS!

How to Respond to a National Tragedy

Getting Attention

My gut is that’s how many of your supporters and prospects are feeling as well, and what will be top of mind for at least a few more days. Here’s how to communicate best post-catastrophe: 1) Stay relevant. 2) If your organization isn’t working to help the Newtown community or others affected by the tragedy, take a couple of days off. I believe in these causes, but they seem irrelevant today, and are likely to tomorrow.

How You Can Get More Money Through Direct Mail: Interview with Jules Brown of “Dear Joan”

Wild Woman Fundraising

I’m so excited to share this interview with you! His blog, Dear Joan , is dedicated to helping smaller nonprofits write truly donor focused appeals that get better results and raise more money for your cause. I came home determined to a). And keep trying to do it better.

How to Market Text-to-Give to Your Donors

Kivi's Nonprofit Communications Blog

This week he’s back to show you how to market your mobile fundraising campaign. Text-to-give technology gives you the best of both worlds: effectiveness and efficiency. That’s why you have to have a solid marketing plan in place for your text-to-give campaign.

Want to learn what makes an incredible year end appeal?

Wild Woman Fundraising

Do you have trouble getting people to open your nonprofit appeals? . Do you want to learn the tactics of successful appeal copywriting that will help people tear open your envelope and write you a big check? . Whether you are an old pro and just want some new tips, or you’re writing your appeal letter for the first time, you’ll find killer strategies and tried-and-true tactics in this e-course to take your appeal letter to the next level. Where to start?

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Best Nonprofit Videos of the Year

Kivi's Nonprofit Communications Blog

Last week Kivi and I were on hand to see the winners of the 2015 DoGooder Awards during the Nonprofit Technology Conference in Austin, TX. The Funny for Good Award went to Unbound with Between Two Furnaces. This award went to Tyler Oakley for his work with the Trevor Project.

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Are you a cold-hearted fundraiser or a warm-hearted facilitator?

iMarketSmart

Here’s why: Science and experience have led me to realize that a donor’s objective is usually, first and foremost, to find meaning in their life through giving and to feel good knowing their legacy gift will make an impact.

8 Great Ways to End Emails or Letters

iMarketSmart

So here are some great ways to end emails you send to donors: 1. First name], this is your chance to make a huge impact on [mission-oriented copy here]. First name], your investment in [mission-oriented copy here] will make a difference in their lives for generations to come.

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How to Get Your Story Told in the Nonprofit Trade Press

Kivi's Nonprofit Communications Blog

This is especially true for nonprofits that are looking to earn the attention of potential funders or brand their organizations as experts in fundraising, nonprofit management, talent management, or storytelling. Are you appealing to a specific type of donor and, if so, how?

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How to Shorten Your To-Do List

Kivi's Nonprofit Communications Blog

Every communications director has a to-do list a mile long, and it gets longer every day. What’s the secret to keeping that list in check? It’s all about creating a workflow for ideas BEFORE they make it onto your editorial calendar or to-do list.

Annual Report Makeover!

Wild Woman Fundraising

Want to see a drastic makeover that really paid off? We’ve got 5 people’s jobs, and we’re supposed to do them all in a mere 70 hour work week. I’m going to break it down for you, why one is better than the other. Way to take the ball and run with it!

2017 Major Gifts Fundraising Benchmark Study – Episode 13

iMarketSmart

Podcast how to become a major gifts officer major gift fundraising best practices major gift fundraising plan template major gifts fundraising strategy major gifts officer career path major gifts officer job description major gifts officer jobs what is a major giftOn today’s episode we discuss the 2017 Major Gifts Fundraising Benchmark Study. This study is the first of its kind by focusing on major gifts. You can download the report at [link].

How to Use Social Media for Fundraising [PODCAST + FREE WEBINAR]

J Campbell Social Marketing

The rise in popularity of social media channels over the past decade has fundamentally changed how we connect with one another, how we discover news, and how we consume and share information that matters. How to determine which social media channels on which to focus.

Reader Questions! I want…. EVERYTHING FUNDRAISING! Okay then.

Wild Woman Fundraising

Recently I asked my most fantabulous enewsletter subscribers (if you want to be one, click here ) what they wanted to learn more about, because, let’s face it, Most people don’t plan to get into fundraising. Of course, you can’t ask questions if you don’t know who to ask or if you’re afraid of looking stupid. Now, I am blessed to be with an organization I’m so passionate about, but I am the ENTIRE Development Team.

How to Do Your Own Nonprofit Communications Audit [Training]

Kivi's Nonprofit Communications Blog

Maybe you added an email newsletter to your print newsletter, and started paying more attention to your website. Now you are wondering whether to add Pinterest and Instagram — all the while maintaining your print communications and media relations.

I am learning how to write. How about you?

Wild Woman Fundraising

I am always learning how to write. It does get easier, but there’s always another mountain to climb. For right now, for example, I feel like I’ve got appeal letters nailed, but I’m learning how to write a screenplay. This is hard enough to do.

How To Fill Out A Nonprofit Digital Storytelling Calendar

J Campbell Social Marketing

Not to worry! Sign up here and you will get access to all previous and future lessons. . In this week’s lesson, I walk you through the topics and ideas to enter into your Digital Storytelling Calendar. How To Fill In A Nonprofit Digital Storytelling Calendar from Julia Campbell.

NEW Webinar: How to start your major gifts program with Amy Eisenstein

Wild Woman Fundraising

Are you wondering how to get major gifts? Major gifts are the best way to fundraise. So What is the most effective way to raise money from individuals? Face to face major gift fundraising. Of course, this is the thing that people are most scared to do.