Best Practices for Your Email Unsubscribe Page

Kivi's Nonprofit Communications Blog

Of all the ones I looked at today, the two that I think are closest to today’s best practices are from Human Rights Watch and the Met. Look, I know this isn’t always the easiest place to implement best practices (again, I saw some real disasters in my research today).

Nonprofit Email Newsletter Best Practices and Tips

Kivi's Nonprofit Communications Blog

A simple, single column is best. The post Nonprofit Email Newsletter Best Practices and Tips appeared first on Kivi's Nonprofit Communications Blog. Got nonprofit email newsletter questions? We’ve got answers! Do I have to do a nonprofit email newsletter? Probably. Here’s how to figure out if it’s needed and how to make it worth it. Give Your Newsletter a Reason to Live Are You Pretending that People Really Want Your E-Newsletter?

Pinterest Best Practices

Fundraising 123

Decide how you can tie the right social components together to best achieve your goals and grow your relationship with your supporters. If your nonprofit is looking to spice up its Pinterest page, here are some tips: 1. Try infographics. .

11 best practices for your legacy society communications

iMarketSmart

Here are my best practices for you to consider employing in your communications: Survey them ! The post 11 best practices for your legacy society communications appeared first on MarketSmart, LLC |.

Online Fundraising Best Practices

Fundraising 123

The best way to reach your donors is to connect with them wherever they are – which means everywhere. Tags: Fundraising Web Site 101 Best Practices Did You Know? * 300 billion was raised in 2008 (Giving USA); *$15 billion was raised online in 2008 – a 44% increase over 2007) (Blackbaud); * $21 million has been raised by Causes since its launch three years ago; * 30% of online giving happens in December.

Nonprofit Videos: Best Practices and Benchmarks

Kivi's Nonprofit Communications Blog

We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We''ve Moved! Update your Reader Now.

Best Practices in Nonprofit Storytelling – How to Structure Your Stories

J Campbell Social Marketing

The best stories should also compel people to insert themselves into the story to help write the ending. The post Best Practices in Nonprofit Storytelling – How to Structure Your Stories appeared first on marketing for the modern nonprofit.

5 Tech Best Practices Universities Should Use To Keep Alumni Connected

EveryAction

More than 80% of the US population has at least one social media profile, making it one of the best ways to connect with alumni, even reaching those who may not have current email addresses or phone numbers on file.

5 Tech Best Practices Universities Should Use To Keep Alumni Connected

EveryAction

More than 80% of the US population has at least one social media profile, making it one of the best ways to connect with alumni, even reaching those who may not have current email addresses or phone numbers on file.

What’s So Great About Best Practices?

Non Profit Marketing 360

Adopting “Best Practices” sounds like one of those common-sense ideas nobody can argue with, right? Roger Craver, old pro fundraiser and curmudgeon-in-residence at The Agitator, argues that best practices are a license to steal and an enemy of innovation. The post What’s So Great About Best Practices? Wrong.

Acquisition: Why ‘Best Practices’ Suck

The Agitator

The problem with most ‘best practices’ is that they lead to stealing. I’ve often wondered why we copywriters advise that, if in doubt, the ‘best’ teaser for an outer envelope is a blank envelope. One organization copying another organization’s seemingly successful acquisition package simply leads to the next doing the same. And on and on. Tote bags change logos. Address labels change colors. Greeting cards filled with happiness, snow scenes and balloons proliferate.

Email Marketing Best Practices

The Agitator

Target Marketing is offering a free (registration required) ‘white paper’ on email marketing best practices. Best Practices. Actually, it’s more of a tip sheet, but valuable nonetheless. I’ll preview their 12 tips, but urge you to get the full paper. Write great subject lines. Don’t forget the preview pane! Avoid SPAM language. They offer words to avoid. Make it look good. Treat your recipients like real people.

6 best practices for delivering progress reports to your major gift and legacy supporters

iMarketSmart

Here are my 5 best practices for delivering fundraising progress reports: 1. Tony Robbins , author of Money: Master the Game, discussed ‘ How Progress Equals Happiness ‘ earlier this year on Oprah’s digital web-show – #OWNSHOW. So true!

5 best practices for delivering progress reports to your major gift and legacy supporters

iMarketSmart

Here are my 5 best practices for delivering fundraising progress reports: 1. The post 5 best practices for delivering progress reports to your major gift and legacy supporters appeared first on MarketSmart | .

Poor Research & Undocumented Best Practices — Barriers To Growth, Part 6

The Agitator

You’d think a $300 billion industry like ours would have empirically based standards and practices readily available and accessible to all. After all, most sectors — ranging from apple growers to doctors and hospitals, and even zoos — have them. Fundraising doesn’t.

Best Practices for Mobile-Friendly Email Design

DonorDigital

Below are some standards and practices we have found that work best for rendering emails on both mobile screens and desktop monitors. A mobile optimized layout , because of its limited width, is best reduced to a single column.

Capital One® Card Lab Connect: Best Practices

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" What follows is a checklist of best practices to consider integrating into your organization's own affinity card program. This program is best-suited for your power supporters: parents of children affected by your cause; Board members; volunteers who have worked with your organization for an extended period, etc. The best way to speak effectively and genuinely is to speak from experience.

Transparency & Cause Marketing: 5 Best Practices

Selfish Giving

Last month, the New York Attorney General issued guidelines entitled “Five Best Practices for Transparent Cause Marketing.” Cause Practices cause marketing new york attorney general guidelines transparencyOh, really. What portion of portion of proceeds?

Direct Mail Best Practices for Nonprofit Organizations

Exactask Marketing

Despite the increasing shift towards digital fundraising, using direct mail as part of your overall marketing strategy still provides significant benefits for any nonprofit clients your agency may be working with. Many shy away from direct mailers because of the slow lead time, high initial costs required or because past campaigns haven’t shown much success. When done right, though, direct mailers can be a nonprofit’s most valuable asset. direct mail Marketing

Nonprofit Blogging Best Practices: Why Your Nonprofit Needs a Blog and How to Create a Great One

J Campbell Social Marketing

The topic will be Nonprofit Blogging Best Practices: Why Your Nonprofit Needs a Blog and How to Create a Great One. In this webinar we will cover: The basics of blogging – why you need one and the best platforms to use.

Free tool of the week: Fenton’s Best Practice Guides

ImpactMax

You might want to take a look at these free, downloadable guides to communications best practices put out by Fenton Communications, a firm that works with nonprofits.

16 Simple Things Your Best Donors Want

iMarketSmart

Your best donors want you to do the important work they can’t or won’t do. Your best donors want you to give them the credit and praise for your achievements. Your best donors want you to remind them how great they are frequently. Your best donors want empathy.

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A bunch of reasons why January is NOT necessarily the best time to ‘hit your donor’s mailbox’

iMarketSmart

The post A bunch of reasons why January is NOT necessarily the best time to ‘hit your donor’s mailbox’ appeared first on MarketSmart.

Want a copy of the ‘best of my blog’ book?

iMarketSmart

It’s a collection of my most-read and shared blog posts from 2017 — packed with my best ideas and rants. Get Your Free Copy of the Best of SmartIdeas 2017. The post Want a copy of the ‘best of my blog’ book?

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Webinars on Marketing with No Budget, Best Practices and More in March

Kivi's Nonprofit Communications Blog

Best Practices in Nonprofit Marketing. Each webinar is $35 or you can attend all of them (and any others we host in the next twelve weeks) for just $97 with the All-Access Pass - by far, the best deal available for nonprofit marketing training!

Online Marketing Best Practices from the Obama Campaign

Search Marketing for Nonprofits

M+R Strategic Services just released a report outlining the strategies and best practices from the Obama new media campaign and how those practices should be applied to nonprofits and their online marketing and fundraising efforts. Here’s the lead in paragraph: The best news for nonprofits? Corporate Online Marketing Best Practices Applied to Nonprofit Challenges. Tagged: nonprofit online best practices.,

"Best practices" -- not always the best practice

Donor Power Blog

A lot of fundraisers focus on "best practices." Because being obsessed with best practices can be the road to mediocrity. Best practices" is supposed to be about not making stupid mistakes. Too often, though, "best practices" ends up meaning risk aversion and creativity avoidance. It's not a best practice. So be aware of the best practices. What is everybody doing that's not stupid?

The Best of SmartIdeas 2017 Book Now Available! – Get it free from us, quantities limited!

iMarketSmart

The post The Best of SmartIdeas 2017 Book Now Available! Fundraising best practices for fundraising best practices for planned giving charity blog cultivation for major gifts cultivation for planned giving donor cultivation free book fundraising tips Philanthropy philanthropy blog

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Will You Become an Engagement Fundraiser?

iMarketSmart

Smartideas best practices for fundraising best practices for planned giving charity blog cultivation for major gifts cultivation for planned giving donor cultivation Fundraising fundraising tips Philanthropy philanthropy blog Strategy

The Top 3 Reasons Spray-And-Pray Fundraising Communications Fail

iMarketSmart

Smartideas best practices for fundraising best practices for planned giving charity blog cultivation for major gifts cultivation for planned giving donor cultivation Fundraising fundraising tips major gift fundraising Philanthropy philanthropy blog Strategy

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The 2019 Best Nonprofit Conferences Calendar

EveryAction

If you loved our 2018 Best Nonprofit Conferences Calendar get ready for our new, improved, and updated 2019 calendar! We've searched far and wide for the best and brightest nonprofit conferences from all around the country! Best Nonprofit Conferences Calendar 2019.

You Can’t Marry Your Donors After the First Date

iMarketSmart

People don’t suddenly become best friends overnight. Fundraising best practices for fundraising best practices for planned giving charity blog cultivation for major gifts cultivation for planned giving donor cultivation fundraising tips Philanthropy philanthropy blog StrategyDonors build relationships with nonprofits the same way they build relationships with people. Slowly! Step 1: Meet through friends. Step 2: Chat a bit.

The 8 Components of Engagement Fundraising

iMarketSmart

For some charities, the best ones might be webinars, free content, checklists, and so on. There are eight components of my innovative fundraising methodology : 1. Accepting the Pareto principle. We’ve called it the 80/20 rule, but it’s more like the 90/10 rule when applied to fundraising.

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How You Can Build Relationships With More Hi-Value Supporters at Lower Costs

iMarketSmart

Smartideas best practices for fundraising best practices for planned giving charity blog cultivation for major gifts cultivation for planned giving donor cultivation engagement fundraising Fundraising fundraising tips Philanthropy StrategyYour job is tough!

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2018's Best Giving Tuesday Campaigns

EveryAction

Each of these five organizations exemplifies different ways to make industry best practices and technology tools work in a way that resonates with their supporter base. Best Donation Page: Middle East Children's Alliance. Best Social Media Campaign: Woodstock Sanctuary.

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Let’s treat donors like piggy banks, not ATMs!

iMarketSmart

Related Posts: >>16 Simple Things Your Best Donors Want. Smartideas best practices for fundraising best practices for planned giving charity blog cultivation for major gifts cultivation for planned giving donor cultivation Fundraising StrategyStay with me on this.

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It’s too bad that nonprofit leaders and board members thwart risk-taking

iMarketSmart

And, best-selling business author John C. Smartideas best practices for fundraising best practices for planned giving charity blog cultivation for major gifts cultivation for planned giving donor cultivation Fundraising major gift fundraising Strategy

You Don’t Need Data, You Need Actionable Intelligence

iMarketSmart

The best fundraisers aren’t asking themselves whether or not they’ll employ it. You have plenty of data. That data probably includes donation recency, frequency, and monetary value.

15 Reasons Why Colleges and Universities Better Start Raising Money Much FASTER!!!

iMarketSmart

Fundraising best practices for fundraising best practices for planned giving charity blog creative college fundraising ideas cultivation for major gifts cultivation for planned giving donor cultivation fundraising ideas for college student organizations fundraising ideas for university clubs Philanthropy successful college fundraisers top fundraising universities 2017 university fundraising best practices university fundraising strategies

Why Your Year-End Fundraising Failed To Generate As Much Revenue As You Hoped

iMarketSmart

Smartideas best practices for fundraising best practices for planned giving charity blog cultivation for major gifts cultivation for planned giving donor cultivation engagement fundraising Fundraising Philanthropy philanthropy blog Strategy

Follow This Example To See How Automated Cultivation Can Work To Meet Donor Needs.

iMarketSmart

I recount how I met my best friends there and where I hung out with the girl who would become my wife. Best of all, I feel good. If you were a fundraiser at my alma mater seeking a donation from me for a new building, a progressive campaign might look like this: Step 1 – Awareness.

Free Webinar: 9 Useful Proven Strategies To Get The Major Donor Visit (Claire Axelrad)

iMarketSmart

Smartideas best practices for fundraising best practices for planned giving charity blog cultivation for major gifts cultivation for planned giving donor cultivation Fundraising fundraising tips Strategy webinar

Here are my IN’s & OUT’s for 2019… what do you think about them?

iMarketSmart

Smartideas best practices for fundraising best practices for planned giving charity blog cultivation for major gifts cultivation for planned giving donor cultivation Fundraising fundraising tips major gift fundraising Philanthropy philanthropy blog Strategy