Most Popular Articles of 2014: On Social Marketing and Social Change

Social Marketing and Social Change

of unique visitors came from the US, followed in the top ten by Great Britain (UK), India, Australia, Canada, Philippines, Malaysia, Nigeria, South Africa and France (and then another 179 other countries). Behavioral Economics Obesity Prevention Presentations Professional Issues Tobacco

Most Popular Articles of 2014: On Social Marketing and Social Change

Social Marketing and Social Change

of unique visitors came from the US, followed in the top ten by Great Britain (UK), India, Australia, Canada, Philippines, Malaysia, Nigeria, South Africa and France (and then another 179 other countries). Behavioral Economics Obesity Prevention Presentations Professional Issues Tobacco

Why “Trust” Matters in Fundraising. And What To Do About It.

The Agitator

Only 8 countries ( China, India, Indonesia, UAE, The Netherlands, Mexico, Malaysia and Singapore) fall into the category of “truster” nations. From this the interactions or touchpoints that harm or help giving behavior are identified.

Trust 85

Social Models for Marketing: Building Communities

Social Marketing and Social Change

The differences in the social marketing approach became even more pronounced in the international community where social marketing became synonymous with the marketing of products for family planning, HIV prevention and malaria control while various other groups organized themselves around concepts such as behavior change communication, health communication, development communication and community mobilization to name a few. American Journal of Health Behavior , 24: 61-68.