A Few Extra Steps in Your Cause Marketing Could Bring About a Blockbuster
Cause Related Marketing
APRIL 30, 2013
What if you conducted a pre-auction for the right to be coached by and perform with the Dancing With the Stars dancers that night? Cause Marketing Activation Activation Cause Marketing using Merchandise cause marketing Cause marketing, like all forms of sponsorship, requires activation, or promotion of the campaign in some form. Imagine, then, how sweet it is when you sign one or more members of the media as a campaign sponsor.