Knowledge + Attitude = Action?

SocialButterfly

The article elaborated by pointing to research that knowledge and how we feel about something (attitude) do not always line up with action.

What will your attitude help you see?

Get Fully Funded

I believe that our attitudes about our work have a direct impact on the bottom line of our fundraising. Your positive attitude can help you see things in new and different ways. And that willingness stems from a positive attitude about your work. .

Attitude of Gratitude: our Favorite #UNselfies from #GivingTuesday 2015

EveryAction

Ready or not, it's #GivingTuesday! The single busiest giving day of the year is here, and with it comes one of our favorite social media campaigns, the #UNselfie. social media #givingtuesday

The top 3 attitudes of wildly successful Fundraisers

Get Fully Funded

Adopt these three attitudes and watch things start to change. . . . . Many people are being wildly successful in fundraising these days. After working with several, I’ve noticed that share a few things in common. The are passionate about their cause. They believe deeply in the work their nonprofit does and they love seeing loves changed. They are willing to do whatever it takes to see their nonprofit organization succeed. If that means working long hours, they’ll do it.

How to Approach a Nonprofit Job Interview with a For-Profit Attitude (and Résumé)

EveryAction

Have the right attitude. Now that you have a better idea of how to tout your for-profit accomplishments, here are some interview attitude tips to help you shake off the nerves and put your best self forward. This guest post originally appeared on Idealist Careers blog.

The top 3 attitudes of wildly successful Fundraisers

Get Fully Funded

Adopt these three attitudes and watch things start to change. . . . . Many people are being wildly successful in fundraising these days. After working with several, I’ve noticed that share a few things in common. The are passionate about their cause. They believe deeply in the work their nonprofit does and they love seeing loves changed. They are willing to do whatever it takes to see their nonprofit organization succeed. If that means working long hours, they’ll do it.

What’s Your Attitude For 2017?

The Agitator

And I wonder what attitude you are bringing to your fundraising work in the new year. As Seth Godin noted in a recent post , “Attitude is the most important choice any of us will make.” Of course Roger and I wish you all the best for 2017. Have a great year! But the festivities are over (unless you live in New Zealand, where we tend to chill out for the entire month of January). Time to get down to business.

The Language of Change: 20 Words and Phrases that Impact Attitudes, Actions and Funding

Fundraising 123

Download the presentation handout below 'Related Documents'! Learn how to engage board members/stakeholders, simplify your message and jumpstart funding by understanding the lexicon of change and--more importantly--the thinking behind it. This is the difference between charity and philanthropy, sustainable funding and transformation, a mission statement and a message.

Giving Attitudes Surveyed By Harris Interactive

The Agitator

Don’t know how I missed this, but back in November Harris Interactive released this very interesting survey on the charitable giving habits and plans of Americans. Their report includes some interesting trend data comparing 2007 and 2010 responses. Most respondents (48%) categorize themselves as follows: “I make some kind of small contribution of time and/or money to organizations and causes I believe in, to show my support.&#

New Report on Donor Attitudes

Nonprofit Consultant Blog

According to a new report by the nonpartisan research organization Public Agenda, "typical giving tends to be based on personal experience and emotional connections." Hopefully most of us knew that already, but it's good to be reminded of it occasionally anyway. The report, The Charitable Impulse , finds that "American donors are passionate and positive about the charities and nonprofits they support. But at the same time.

Quote of the Week: Why the Web Was Won

SocialButterfly

I recently came across another quote that embodies this belief from one of the TurningPoint Collaborative’s PDFs, The Basics of Social Marketing : The process of heightening awareness, shifting attitudes, and strengthening knowledge is valuable if, and only if, it leads to action.

3 Ways + 1 to Get Your Head Back in the Game

Fundraising Coach

Ask attitudeFundraising is hard. You’re asking people to do something they probably haven’t considered doing yet. So they need to be helped through the process. After all, they’ve given it far less thought than you have!). And then there’s the news.

Faith 75

Fundraising Secret #43: Fundraising takes guts

Fundraising Coach

attitude fundraising courage pep talk I was talking to a friend last week about her fundraising efforts. She was having second thoughts about a mailing that was going to business leaders she knew and respected. I’d rarely heard her confidence this shaken. As we started discussing the letter, I asked her if the letter needed re-writing. Maybe her hesitation was an indication that this wasn’t the right letter to be sending.

Keeping Spirits High at Work #NPCOMMLIFE

Kivi's Nonprofit Communications Blog

It’s possible that you are doing great at keeping morale high, but sometimes outside complications like mental health or family concerns may impact attitudes on the job.

Work 238

The Road to Nonprofit Hell is Paved with Vague Intent

Social Media Bird Brain

One of those words is "intent," although warriors like Musashi or Sun Tzu probably meant it more like attitude or spirit than a dictionary definition such as purpose. A combination might work best, as in intent: an attitude that. Image by blackheartking.com (xtyler) via Flickr When you've watched as much Japanese anime as I have, you notice some words seem to keep popping up.

Intent 100

Shades of Social Marketing

SocialButterfly

All About Attitude. Kotler’s interview also reminds us the badge true social marketers wear, and it’s stitched with attitude. ” As I also teach my students, he shares that the difference lies in the attitude and mindset we wear as we approach our work.

Social 236

CONTROL YOURSELF: a tough lesson for nonprofit managers to learn.

NonProfit Branding

Your personal attitude is almost immaterial. It may be a sign of character to select a branding product you despise. The important consideration is whether the intended owner will like it…and value it…and use it. AND whether that user will make a … Continue reading → Imprinted Branding Products Marketing Non Profit Working with Vendors

Tips on Delegating #NPCOMMLIFE

Kivi's Nonprofit Communications Blog

It is a struggle to overcome the “if you want something done right, do it yourself” attitude. Last week I talked about Decision Fatigue and how it can affect us. One of the tips to combat it was “delegate more.”

Tips 186

Better Asks: Getting People to Give, Volunteer, and More

Kivi's Nonprofit Communications Blog

” Your readers will mirror your attitude about the ask. Last week Kivi shared some Conversion Copywriting Tips for Nonprofits including advice like “only include one call to action” and “emphasize the why and why now.”

10 Ways to Use Body Language to Close More Major Gifts

iMarketSmart

His landmark studies (“Decoding of Inconsistent Communications” and “Inference of Attitudes from Nonverbal Communication in Two Channels”) uncovered what elements you should focus on most for effective communications as follows: Body language.

Objectives for Your Nonprofit Communications Plan

Kivi's Nonprofit Communications Blog

75% of beginners move to the intermediate level in 6 months) Change in tone, sentiment, attitude or preferences (e.g., In previous posts, I’ve shared with you the twelve most common nonprofit marketing and communications goals and the twelve most common nonprofit marketing and communications strategies. Today let’s talk about the types of objectives you should have in your communications plan.

My favorite nonprofit planning quotes

Get Fully Funded

Nothing can stop the man with the right mental attitude from achieving his goal; nothing on earth can help the man with the wrong mental attitude. Here are some of my favorite quotes about planning. The significance of a man is not in what he attains but in what he longs to attain. Kahlil Gibran. If you don’t know where you are going, you’ll end up someplace else. Yogi Berra. Don’t bunt. Aim out of the ballpark. David Ogilvy.

Plan 107

Shades of Social Marketing

SocialButterfly

All About Attitude. Kotler’s interview also reminds us the badge true social marketers wear, and it’s stitched with attitude. ” As I also teach my students, he shares that the difference lies in the attitude and mindset we wear as we approach our work.

Social 130

Measuring Donor Experiences- Part 1

The Agitator

Old-fashioned, traditional organizations measure the efficiency of the organization’s own internal actions rather than the effectiveness of how the organization’s actions directed toward the donor actually affect donors’ attitudes. A surprising number of fundraisers fail to understand a basic axiom of the organization-donor relationship: It is the actions an organization takes toward its donors (donor experience) that determines the attitude positively or negatively of the donor.

Starting Over #6: Measuring Donor Experiences

The Agitator

A surprising number of fundraisers fail to understand a basic axiom of a successful organization/donor relationship: It is the actions an organization takes toward its donors (the so-called ‘donor experience’) that determines the attitude — positive or negative — of the donor. In turn, it is the donor’s attitude that determines the donor’s behavior toward the organization — e.g., giving volunteering, staying or leaving.

Still time: Summer-ize Your Marketing

Getting Attention

Even though schooldays ended eons ago for most of us, our focus, attitudes, and readiness to act change as the weather warms. You know it, and I know it. Shaping content that matters to your readers is everything.

Summer 221

3 tips for your fundraising career

iMarketSmart

Have a fantastic positive attitude (even when you don’t feel like it). Always add value. The best way to ensure that you have a job all the time is to make it a point to consistently try to add value to the lives of all the people with whom you come in contact. Everyone! Always!

Tips 130

The 4Ps of Demarketing Tobacco Use

Social Marketing and Social Change

The authors used structural equation modeling to test the hypothesized relationships among policy initiatives aimed at each of the 4Ps, attitudes towards smoking, attitudes towards the tobacco industry, and intentions to quit smoking at two points in time.

Communicating change and tech disruption to citizens

Public Sector Marketing 2.0

Participants will be introduced to a social marketing/ behaviour change framework, which aims to move beyond “awareness building” and into attitude and behaviour change.”

Drop your membership in the “Ain’t It Awful” club

Get Fully Funded

One thing I’ve learned over the years is that mindset and attitude are everything, especially in fundraising. Change your attitude. If you’re a card-carrying member of the “Ain’t It Awful” club, it’s time to drop your membership. Especially if you want to raise money. Membership in the club is given to people who. complain about how hard fundraising is. whine about how bad the economy is.

Club 134

If you are sick of hearing about retention, Roger Craver thinks you’re about to be fired

Sea Change Strategies

Change your attitude. Only the donor’s attitude will influence his or her behavior (e.g. Organizations can influence donor attitudes by giving them stellar customer service, report backs on their impact, and providing them with authentic gratitude. I never pass up an opportunity to hear Roger Craver breaking down the fundamentals of fundraising with wit, p**s and vinegar.

How to Watch for Trends in Your Online Analytics

Kivi's Nonprofit Communications Blog

The attitude expressed by people who are interacting with your content. What are your website analytics, like Google Analytics, telling you? What’s happening with your email? All of the online communications tools have built in metrics. They give you more data than you need, and often don’t give you the information you really want without requiring a lot of data crunching on your part.

Five Features Every Nonprofit Annual Report Should Include

Kivi's Nonprofit Communications Blog

This attitude of gratitude should permeate the entire report. We really push for you to create a shorter, more visual nonprofit annual report here as opposed to long print reports. Shorter annual reports don’t take as many resources, can be shared more easily, and will be read more often. But whether you have an infographic, a video, a 4-page, or a 40-page annual report, there are five elements essential to a successful nonprofit annual report.

Report 219

Show some donor appreciation!

iMarketSmart

Gratitude is the best attitude! You should know that lots of people try to tell me how to market MarketSmart. They tell me I need to drive tons of traffic to my website. They call me up and tell me I should speak at or sponsor this or that event. They recommend I buy a booth at an expo so I can jump out at people as they walk by. They try to sell me spam lists (also known as email lists). They tell me I need more Twitter followers. And the list goes on. Guess what?

Donors 100

How to Create Social Media Video on a Shoestring Budget – Tips & Tools

J Campbell Social Marketing

On Wednesday April 11th, the world celebrated World Parkinson’s Day to raise awareness of the condition and change attitudes. Welcome to the first episode of Nonprofit Social Media Nerds , where we discuss and demo social media tools, tech, tips, and tricks.

Budget 199

Be Thankful for Your Donors

Ann Green

Making all your communications donor-centered will help convey an attitude of gratitude. Thanksgiving is coming up and it’s a time of the year in the U.S. when we show gratitude to the special people in our lives. Your donors are special people and they deserve to be showered with gratitude.

People First—4 Steps To Your All-Org Marketing Team

Getting Attention

Your CEO is “marketing” to the person staffing the info line and the customer service team (the importance of that welcoming attitude) as well as to her board members…and these examples are just the beginning.

Team 200

Creating a Thank You Plan Will Help You Stay Focused on Gratitude All Year Round

Ann Green

Making all your communications donor-centered will help convey an attitude of gratitude. Have you seen the recent posts from the Agitator blog about thanking your donors? It’s worth reading, as are all Agitator posts.

Plan 101

Donor Retention: Good News And Poor Excuses

The Agitator

Here’s what the survey of 775 nonprofits revealed about the attitudes and action toward donor retention. At last! I’m pleased to report that there seems to be some evidence that more and more fundraisers are paying attention to the issue of donor retention.

News 70

Your Questions about Building a Culture That Supports Communications?

Kivi's Nonprofit Communications Blog

I’m using a basic definition of culture: The shared assumptions, values, beliefs, attitudes, and standards that govern how people behave. I’m working on a new two-part webinar series for late April on building an organizational culture that supports your communications work. .

Build 186

When it comes to “moves management,” are you concerned too?

iMarketSmart

But then Wikipedia continues by saying, “David Dunlop, the Cornell University senior development officer who developed the concept of moves management, described the idea as “changing people’s attitudes so they want to give.”. Now before you start typing an angry response to this post telling me you are insulted because you are not a manipulative louse, remember, Wikipedia said David Dunlop described the idea as “changing people’s attitudes.”

Break the Rules! You’ll never look back

Getting Attention

Make It Work — focused on changing attitudes and policy so families can live in economic security while participating fully in family and work—made good on its promise big-time. Wake up, girls and boys! It’s time to change our ways. Here’s the thing: I’m a rule follower, and I bet you are too.

Rules 254

Yes to Multichannel BUT Mix Depends on Audience

Getting Attention

Blackbaud just released a must-read report—findings from its Next Generation of American Giving study on charitable giving trends and engagement behaviors and attitudes across Matures (68+), Boomers (49-67), Gen X (33-48) and Gen Y (18-32).