Wonderful Response from the American Heart Association

Kivi's Nonprofit Communications Blog

One organization in that “nothing” category was the American Heart Association — and now we know why. I want to thank you for including the American Heart Association in your research, although the results were not close to what we’d have liked.

Reader Questions: How to retain association members?

Wild Woman Fundraising

“I would like to learn more about evaluating ROI for our association members. ” So what will convince people that it’s a good idea to belong to your association? What do you want more of in your association experience?

Trending Sources

Interview With American Marketing Association CEO Russ Klein

Diva Marketing Blog

Well in the world of the American Marketing Association. Russ Klein recentlyaccepted the role of CEO for AMA and with that he now leads North America''s largest professional marketing association. Of However, the American Marketing Association is more than just another brand.

HELP! Please….


I really need your help. I funded a study to help you. Basically, we’re trying to help you and your peers understand more about major gift fundraising. So, I enlisted Melissa Brown to lead the charge in partnership with the Association of Philanthropic Counsel and me.

WANTED: Your Views And Your Help

The Agitator

Adrian Sargeant and the team at the Hartsook Centre for Sustainable Philanthropy and Marc Pitman, CEO of The Concord Leadership Group , need your help. The researchers are also interested in exploring whether different leadership styles are associated with different approaches to organization planning (including for example; strategic planning, succession planning, and fundraising planning). Now’s your chance to make your views known in a helpful and empirical manner.

3 Resources to Help You Raise Six-Figures with Charity Pinups

Selfish Giving

As a former fundraiser for Children’s Miracle Network , he helped raise tens of millions of dollars with paper icons. Jude Children’s Research Hospital, Muscular Dystrophy Association and Make-a-Wish have raised tens of millions with pinups. Paul R.

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How Millennials can help you boost corporate sponsorships

Nonprofit Marketing Blog

While the guide focuses on helping companies understand how social good can help them win over young talent, this ebook is packed with facts that nonprofits use to better engage Gen Y supporters, staff, and volunteers—as well as strengthen their value proposition to corporate sponsors.

Please Help Us Prepare

The Agitator

The Conference is sponsored by the Direct Marketing Association of Washington and the DC Metro Chapter of the Association of Fundraising Professionals. So it would be most helpful if you get your thoughts in this week. We appreciate your help. Roger and I are scheduled to present to the 2012 Bridge Conference coming up in Washington DC on August 7-9.

No Kitties or Puppies. HELP! (Step One)

Nonprofit Marketing Blog

Would I want this piece of content associated with my Facebook persona?’ With refreshing practicality, Nancy Schwartz rolls up her sleeves to help nonprofits develop and implement strategies to build strong relationships that inspire key supporters to action.

Part 2: How to Write an Appeal Letter 101

Wild Woman Fundraising

The big color pictures of the people that they help? Your letter can have headshots and quotes from people who care about your nonprofit, leaders in the community, and if applicable, people you have helped. . how to write your appeal letter. Did you read Part 1 of this series?

[Guest Post] Using Gallup’s StrengthsFinder to help your board fundraise more effectively

Fundraising Coach

I’m a guy who loves helping people find their strengths and talents. Help board members understand how their Gallup StrengthsFinder strengths apply to ensuring abundant resources for your organization through fundraising.

State of Social Media Monitoring Survey

Public Sector Marketing 2.0

Therefore if you work for government, a nonprofit or an association, please take the survey and help spread the word. Notice Reminder Research association Government public sector research social media monitoring surveyOnce in a while, my organization CEPSM.ca

How do you turn an accidental donor into an ally? Part 2

Wild Woman Fundraising

So now, we’re talking about how to make an associate, after just being an acquaintance. Associate. What’s the next step between acquaintance and associate? First off, if you haven’t read the first part of this post yet, I would go there.

12 More Interview Questions for your Fundraising job interview

Wild Woman Fundraising

People helped who later go on to do something good for the world. Again, this is not really going to help you in a nonprofit job interview. this photo is by Sofia Ajram on Flickr, with David Alexander. Are you looking for a new fundraising or nonprofit job?

How do you turn an accidental donor into an ally? Part 1

Wild Woman Fundraising

I’m reading a book right now that I think would help you find new donors and help them want to give to your organization. Help them see you as a resources as well as a nonprofit. Hey, ever wondered how to get more donors for your cause? What have you done about that?

What I was doing when I wasn’t here

Wild Woman Fundraising

I met with some lovely people at the Amala Foundation , they help people all over the world find peace and compassion.

Get Your Dream Job

Wild Woman Fundraising

I decided to create this e-course called Get Your Dream Job to help you, the fundraising professional, succeed in every aspect of your job search and in your first 90 days in a new job. I can help you communicate better with your boss.

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Social Media Can "Help" Build & Promote Your Personal Brand - Part 3

Diva Marketing Blog

I asked 5 savvy women, who work in diverse corporate environments, if they would share how they use social media to help build and promote their personal brands. . This is 3rd and final post in the series Social Media Can "Help" Build & Promote Your Personal Brand.

Maximizing Your Messaging in Cause Marketing Campaigns

Cause Related Marketing

In a post about a paper icon campaign dated 12/23/2010 I suggested that the sponsor use the back of the icon to help explain the campaign, both for the benefit of the consumer and for the cashiers who sell them. Brava American Heart Association and the Go Red for Women campaign.

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How do you create a media empire for your nonprofit?

Wild Woman Fundraising

Tell me the last time you saw a nonprofit program associate on the cover of a supermarket magazine. If you work in nonprofit communications, whether you’re a communications associate or a communications director, your job is incredibly important. Picture it.

A response to “Bad Nonprofit Consultants” from Inside Philanthropy

Wild Woman Fundraising

Nonprofits buy what mediocre consultants are selling because, strained to the breaking point in our damaged economy, and struggling to make ends meet in the face of rising demand for services and of shrinking resources, they need help and want to believe the consultants can provide it.”

Contribute To This List … And Help Yourself

The Agitator

We Need Your Help. American Diabetes Association. American Heart Association. And If You Want to Help Yourself. Thanks for your help and we’ll keep you posted. The Agitator and DonorVoice have chosen the 50 organizations to be included in our 2 nd Annual National Donor Commitment Study. This is a large survey of active U.S.

Help Donors Find You Through Search Engine Marketing

Fundraising 123

Google's dashboards provide an easy way for you to proactively monitor the status of your keywords and their associated ads. The tips above will help you improve your paid results, which is only half the battle. You use search engines like Google and Yahoo! every day, and so do your donors. But what happens when a prospective donor types in the name of your nonprofit or your issue area in Google? Is your organization at the top of the results?


Peggy Lee Cause Marketing

Cause Related Marketing

Increasingly the water bottlers are turning to cause marketing to help them differentiate and remain commercially viable. Go to Arrowhead's Facebook site today and you'll see a different cause promotion benefiting the American Heart Association.)

‘Seal’ Campaigns and Cause Marketing

Cause Related Marketing

Witness the American Dental Association (ADA) Seal of Acceptance which dates from 1930. But if you’re a charity or an association, especially in the health field, it might be worth it to develop a seal campaign. ‘Seal’ campaigns defy easy categorization in cause marketing.

How to structure and staff your planned gift shop for the 21st century


For instance, most Planned Gift Officers are great at helping donors employ myriad techniques to enhance their giving so everyone wins. Lead Outreach Associates should become experts at engaging with donors relevantly and contextually at the right times.

A Tool That May Help With Donor Retention

Non Profit Marketing 360

A new study from the Association of Fundraising Professionals finds that: For every $100 nonprofits raise, $100 is lost through attrition. But help may be on the way. The post A Tool That May Help With Donor Retention appeared first on Nonprofit Marketing 360. Community Database Donor Acquisition Fundraising Nonprofit relationships Technology Association of Fundraising Professionals database donors eTapestry Jay Love Nonprofit organization

Headed to New Zealand to Help Nonprofits Connect – Join Me There in February?

Getting Attention

So what a terrific surprise it was to be contacted by the folks at New Zealand’s Association Resource Trust to keynote the first-time Marketing By Association Conference this coming February (summertime there). Nothing thrills me more than travel.

3 Things You Probably Didn’t Know about Communications Measurement

Kivi's Nonprofit Communications Blog

There’s a whole association dedicated to communications measurement. AMEC is the International Association for Measurement and Evaluation of Communication. I hope you find these sources as helpful as I did!

Do You Need to Hire A Development Director?

Wild Woman Fundraising

Not a Development Associate. This is one of the most corrupt and confusing parts of nonprofit work, when a nonprofit only has a development manager, a development associate or development officer, and not a development director. For example, when I was a development associate at a previous nonprofit, I was writing and sending mailings. However, to keep me at a lower salary level, the nonprofit had decided that I would be called an “Associate.&#.

More Cause Marketing Mashedup With Games in 2012

Cause Related Marketing

The Entertainment Software Association reports that 72 percent of American households play computer/video games. Last year at this time Diet Coke produced a ‘Capture the Flag’ game that generated funds for the American Heart Association’s Heart Truth effort. General Mills fruit snacks brands had a game that allowed you to donate a free XO laptop computer to school children in Africa based on performance in a game associated with the promotion.

Back Door the National by Cause Marketing With the Affiliate

Cause Related Marketing

Komen for the Cure, the American Heart Association, the American Diabetes Association, etc. The other risk you run is that the local affiliate may not be much help. Komen for the Cure Facebook Whirlpool American Heart Association American Diabetes Association Maytag

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Making Your Annual Report? Want some help?

Wild Woman Fundraising

Do you want to help corporations and foundations trust you? One that will help you show the community that you are using their money wisely. So it’s an incredible price for an e-course that can help your nonprofit. Are you working on your annual report right now?

Interview with a Fundraising Expert: Lisa Gray, Founder of LDG Associates

Fundraiser Ideas

Gray’s LDG Associates is a firm that provides a variety of services, including fund development to social change entities and the organizations and institutions that support them. Ask others to help you – find a corporate champion. Luke: Do you recommend any particular books about fundraising or helpful online resources? Lisa D.

Made in America Cause Marketing

Cause Related Marketing

A strong desire to help causes and Made in America of recycled materials. Liberty Bottleworks Big City Mountaineers Alex Strickland Outdoor Retailer Trade Show Alden Keene and Associates Conservation Alliance Bernardo Boeragor cause marketing

This is my Early Thanks Giving! To All!

Wild Woman Fundraising

Steve, thank you for helping me publish this book. Barry Silverberg of Texas Association of Nonprofit Organizations. Danielle Bardgette for helping finish the cover! Thank you to everyone who is helping me promote the book! Love note by Prasti on Flickr (Creative commons).

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Cause Marketing Around Rallying Points

Cause Related Marketing

Like Go Red for Women from the American Heart Association or Thanks + Giving from St. These rallying points are a common feature of the very largest, most prominent cause marketers; Breast Cancer Awareness Month, American Heart Month, Hunger Action Month, the various walks and runs and races from the likes of the March of Dimes, the Multiple Sclerosis Society, American Diabetes Association, Susan G.

How Corporate Citizenship Can Help HR Build a Better Workforce

Cause Related Marketing

Hi Gang:What follows is my 9-15-2009 presentation to the Crossroads Conference, the annual conference of Utah state chapter of the Society for Human Resource Management.Warm regards,PaulHow Corporate Citizenship Can Help HR Build a Better WorkforceView more presentations from Alden Keene and Associates, Inc. Tags: SHRM Crossroads Conference Alden Keene and Associates Corporate Citizenship

Social Media and Logic Models

A. Fine Blog

In an article that is unfortunately behind the pay wall at the American Evaluation Association , Susan Kistler, the CEO of the AEA, writes about the impact of social media on nonprofit program evaluation.

How do You Operate? What Are Your Core Values?

Wild Woman Fundraising

Last week I met with Angela Robertson, who told me all about a new company that Candyss Bryant has founded, called Candyss and Associates. Empower others : Find ways to help clients build skill, competency and expertise. Take the time to show appreciation : Always show gratitude for opportunities and for those that help us to achieve the objective. Why would you want to articulate your core values? What ARE values, anyway?