Trending Sources

New Research Suggests The Color Pink is Bad for Breast Cancer

SocialButterfly

A new research area around gender cues and its impact on awareness and fundraising efforts is just getting off the ground according to Dr. Stefano Puntoni, an Associate Professor of Marketing Management at the Rotterdam School of Management, in an interview conducted by Harvard Business Review.

New Research Suggests The Color Pink is Bad for Breast Cancer

SocialButterfly

A new research area around gender cues and its impact on awareness and fundraising efforts is just getting off the ground according to Dr. Stefano Puntoni, an Associate Professor of Marketing Management at the Rotterdam School of Management, in an interview conducted by Harvard Business Review.

Social Media Takeovers: 6 Nonprofits That Gave It Up for Good (PLUS: 6 Tips for Getting it Right)

Kivi's Nonprofit Communications Blog

It’s called a social media takeover, and it’s been used by big brands and a variety of nonprofits with some fairly impressive results – such as big boosts in followers and engagement. Here are 6 tips for executing a social media takeover of your own. Image Source: https://flic.kr/p/dzN6Vp.

Health Care Social Media Review #30: The Research Edition

SocialButterfly

Where do you turn for the latest research on the impact and influence of social media? This edition of the Health Care Social Media Review (HCSM) provides the latest research your fellow colleagues are studying by highlighting social media research and related resources.

The Best in Social Marketing in 2013

Social Marketing and Social Change

The application of social marketing to health, environmental and social issues is expanding in scope and depth. This year I was able to curate the best writing in social marketing over the past 40 years into a 6 volume series on Social Marketing.

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Opportunity! Nonprofit Communications Jobs

Getting Attention

Associate Project Editor Appalachian Mountain Club (Boston, MA). Associate Product Manager Wikimedia Foundation (San Francisco, CA). Communications Associate, Religion and Global Attitudes Pew Research Center (Washington, DC). Director, Digital and Web Cancer Support Community.

How to Get Donors to Relate to Your Nonprofit -- and Give More

Fundraising 123

In another case, the student’s parent had been diagnosed with cancer. When the student graduated, he went to work for the American Heart Association or the American Cancer Society. So how does a fundraiser reduce this feeling of social distance? Giving is personal. .

Cause Marketing Around Rallying Points

Cause Related Marketing

Like Go Red for Women from the American Heart Association or Thanks + Giving from St. These rallying points are a common feature of the very largest, most prominent cause marketers; Breast Cancer Awareness Month, American Heart Month, Hunger Action Month, the various walks and runs and races from the likes of the March of Dimes, the Multiple Sclerosis Society, American Diabetes Association, Susan G. They give the media… social media included… a story to tell.

Getting Started with Social Media

Fundraising Coach

Frank recently came out with a report on nonprofits and social media. He definitely “gets&# social media and nonprofits! Social media continues to grow in both popularity and reach. It’s even been said that Nonprofits are among the leaders in social media adoption.

Great Nonprofit Marketing Jobs: Movin’ Up Monday

Getting Attention

Design Associate , Public Interest GRFX (Philadelphia, PA). Marketing & Communications Director , Association of Performing Arts Presenters (Washington DC). Social Media and Content Manager , Breast Cancer Research Foundation (New York, NY).

Great Nonprofit Marketing Jobs: Friday Futures

Getting Attention

Associate Director of Marketing and Communications , Story Corps (Brooklyn, NY). Communications Associate , Edna McConnell Clark Foundation (New York, NY). Communications Associate , One Hope United (Chicago, IL). Social Media and Online Specialist , NAACP (Washington, D.C.).

An Interview with Advocate Health Care: Case Study #StoriesOfTheGirls

Diva Marketing Blog

Breast cancer still impacts too many lives. Advocate Health Care launched a unique program to bring attention to breast cancer prevention, treatment and support. Did you explore incorporating real-time conversations through social networks, perhaps a Tweet Chat or a G+ Hangout?

Piggyback On What’s Top Of Mind— 9 Valentine’s Victories

Getting Attention

Who did it: Monterey Bay Aquarium, Canine Companions for Independence, World Wildlife Fund, New York Public Library, Mercy Corps, It Gets Better Project, Women for Women International, American Lung Association. 5) SOCIAL MEDIA VALENTINES. Use our hashtag on social networks.

4 Myths About Fundraising You Need to Stop Believing

Wild Woman Fundraising

MBAs and corporate people with no experience in fundraising are better at fundraising than the Development Associate/Assistant that we currently have. What if they get cancer or have a heart attack? I have talked with so many people about fundraising. Founders. Executive Directors.

Health Care Social Media Review #30: The Research Edition

SocialButterfly

Where do you turn for the latest research on the impact and influence of social media? This edition of the Health Care Social Media Review (HCSM) provides the latest research your fellow colleagues are studying by highlighting social media research and related resources.

Great Marketing Jobs in Nonprofit Orgs

Getting Attention

Associate Director, Media and Public Relations American Association for Cancer Research (Philadelphia, PA). Communications Associate The Partnership for Palliative Care (New York, NY). Communications & Research Associate Books@Work (Cleveland, OH).

Good Jobs for Great Orgs

Getting Attention

Social Media Intern. Political Research Associates (Somerville, MA). 3) Communications Director , PA Breast Cancer Coalition (Ephrata, PA). 13) Policy Communications Associate , The Innocence Project (New York, NY).

Nonprofit Marketing Jobs—June 1, 2012

Getting Attention

1) Associate Director, Cause Marketing and Sponsorship , Alzheimer’s Association (Chicago, IL). National Military Family Association (Alexandria, VA). 12) Manager, Marketing and Social Media. American Cancer Society (Framingham, MA).

Your New Nonprofit Marketing Job: Movin’ Up Monday

Getting Attention

Communications Manager , The Skin Cancer Foundation. Social Media Manager/Media Relations Assistant , Hunt Alternatives (Cambridge, MA). Web Specialist , Downtown Seattle Association (Seattle, WA).

Creative Ideas for Nonprofit Writers for October and Beyond

Kivi's Nonprofit Communications Blog

Every month we send out an e-newsletter designed specifically to help you come up with ideas for your newsletter articles, blog posts and social network updates. Help your readers define some of the jargon associated with your cause. October is also: Breast Cancer Awareness Month .

You Deserve A Voice. Voting With Your Dollars is Not Enough

Wild Woman Fundraising

Freedom to have a social safety net. Her social conscience really made it impossible for her to enjoy the trip. “Because commercial identities tend to be simplistic and hetronomous (determined from the outside) as well as associated with celebrity and whim (I wanna be a rock star!)

10 Cause Marketers You Should Follow on Twitter (Plus 20 More)

Selfish Giving

Two of my picks aren’t even cause marketers, but they represent the future of cause marketing both in social media and location-based services. Steve Drake is an expert in cause marketing for associations. Cause Marketing & Social Media cause marketing Twitter

Social Media - Kaleidoscope Marketing

Diva Marketing Blog

Social media tools may fall out of favor; but the concept of leveraging the conversational, digital world to engage, educate and energize our customers is here to stay. Wrapping social media around a campaign is not a new idea.

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Influencer Marketing: Interview With Danica Kombol

Diva Marketing Blog

I run the social media marketing firm, Everywhere Agency. We launched in 2009, focused primarily on social media and helping major brands get into the social media space. This day and age, most brands get it and have built out robust social media teams of their own.

Announcing the Fundraising Career Conference

Wild Woman Fundraising

Did you read Underdeveloped, the research report that rocked the nonprofit world to its core? Did you read the Forward salary survey of Jewish organizations and their CEOs ? If so, then you already know that we are making less than ever before. And it’s not getting better.

Is The Fed Wrecking Your Fundraising?

The Agitator

Kelly Browning, CEO of the American Institute for Cancer Research , possesses an abundance of the one trait I value most in fundraisers and nonprofit executives — curiosity. Assume your 70 year old donor receives an annual social security payment of $22,000.

Slacktivism: Don’t go stealing my label – but feel free to steal my status

Fundraising Coach

She’s also the American Marketing Association Lincoln 2011 Marketer of the Year. We simply cut and paste to tell the world that we hate cancer, love our armed forces or despise the current state of politics. Be INVOLVED in social media.

Your Website Doesn't Matter (If Know One Goes There!)

Marketing for Nonprofits

While we all love our Facebook friends and Twitter followers, nonprofits are raising very little money via social networks. I'm always harping on the need for nonprofits to clean up their "houses" online.

Friday Futures – Nonprofit Marketing Jobs – January 27, 2012

Getting Attention

1) Associate Director of Communications. 2) Brand Marketing Senior Associate and. 3) Communications & Social Media Intern Position. CureSearch for Children’s Cancer (Arcadia, CA). 8) Communications Manager , CureSearch for Children’s Cancer (Bethesda, MD).

The Robin Hood Interviews: Selling Soap and Good Causes

Nonprofit Marketing Blog

He built Porter Novelli into one of the largest public-relations firms in the world, and in the process, pioneered the application of private sector savvy to social causes. “In In the early days, I liked to call us a bunch of soap salesmen who were trying to work on high blood pressure and cancer. I read the seminal paper on social marketing by Phil Kotler and Gerald Zaltman. If we’re thinking about social change, I think it’s a mistake to focus only on individuals.

Friday Futures—Nonprofit Marketing Jobs

Getting Attention

1) Associate Marketing Manager for Digital Production and Social Media , Trust for Public Land (San Francisco, CA). 2) Communications Coordinator , Breast Cancer Fund (San Francisco, CA). 10) Information Technology and Communications Associate , Woodstock Institute (Chicago, IL).

Nonprofit Marketing Jobs—March 30, 2012

Getting Attention

Social Media Specialist. 2) Associate Campaign Strategist and. 5) Communications Associate , Food Research and Action Center (Washington, D.C.). National Marine Manufacturers Association (Chicago, IL). National Foundation for Cancer Research (Bethesda, MD).

Priorities for Health: Leading Health Indicators for 2020

Social Marketing and Social Change

Reduce the overall cancer death rate. Social determinants. Proportion of the population experiencing a healthy social environment. Increase the proportion of children who are ready for school in all five domains of healthy development: physical development, social-emotional development, approaches to learning, language, and cognitive development. Reduce central line-associated bloodstream infections.

Segmentation to Address Racial and Health Inequalites

Social Marketing and Social Change

That corporate marketers use segmentation and targeting to increase risky behaviors - and thus the morbidities and mortality associated with these behaviors - is not an argument against the use of segmentation by social marketers and social change agents in their programs.

Bayler Healthcare System Takes A Leap Into Pinterest: Interview with Ashley Howland (Part 1)

Diva Marketing Blog

The relatively fast Pinterest adoption rate, of what we might call nontraditional to social media verticals , is amazing to me. About Ashley Howland is the social media manager for Baylor Health Care System. Healthcare, as an industry, was slow to participate in the social web.

Create Copy that Shines, Sings and Brings in the Bucks: Tips for Writing for the Web

Fundraising 123

She has also worked with Donordigital and learned "how to take supporters beyond the click" for American Lung Association, Girl Scouts and UNICEF. Farra began her nonprofit career in fundraising and social marketing for the National Breast Cancer Coalition. It's not enough to get people to visit your website - you've got to get them to stay.

Stories From Smaller Nonprofits: Baltimore Child Abuse Center

Diva Marketing Blog

Cooley Law School, and has worked for the American Cancer Society. She has received many awards including the 2009 Appreciation Award from the Oakland County Bar Association's 15th Annual. Social Media Lessons and Challenges.

Just Text Me!

Marketing for Nonprofits

The study was conducted in collaboration with AFP (Association of Fundraising Professionals). American Cancer is beginning to crack the code on this. This photo, called Text Girl, is from uberculture's Photostream on Flickr. Are nonprofits investing in mobile technology?

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Creating Viral Videos

The Agitator

While Ricky’s content (look at the Dr. Seuss knock-off) is far, far, far from promoting cancer research, civil liberties, your alma mater, or environmental protection, he might still hold some lessons for us. Passing along a message (in any medium, for that matter) is self-expression … it implies an emotional commitment and association. Are you giving your donor/member something they’ll really want to associate with and self-identify through.

The World We Want - Transformative Consumer Research Conference

Social Marketing and Social Change

I made a choice to get off the public health - social marketing - health communication carousel of conferences and seek out some new perspectives at least once a year. Transformative Consumer Research is a movement within the Association of Consumer Research that seeks to encourage, support, and publicize research that benefits consumer welfare and quality of life for all beings affected by consumption across the world. social and economic problems.

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