One Lesson from the #iGiveLocal “Give Local America” Fiasco

Kivi's Nonprofit Communications Blog

Yesterday, May 3, was Give Local America Day. In many of the 50+ communities that participated, today — May 4 — is now also Give Local America Day.

You may have noticed…

Wild Woman Fundraising

” Chris Hedges goes on: “In every revolutionary movement I covered in Latin America, Africa and the Middle East, the leadership emerged from déclassé intellectuals. You may have noticed… originally appeared on Wild Woman Fundraising on June 28, 2012.

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Trending Sources

7 Key Takeaways for Cause Marketers from America's Checkout Champions Report [SPONSORED]

Selfish Giving

If you haven't checked out the 2017 America's Charity Checkout Champions report, it's a must-read for anyone in the cause marketing space. Spend additional time educating employees about the cause so they may become authentic front-line ambassadors.

Cashing In. God Bless America.

The Agitator

You may even wonder if the current NSA/Snowden and Obama campaign data mining tactics are strangely similar. Just a few hours ago Tom and I were engaged in our semi-weekly food fight and screaming session about what posts will — and won’t — make it for the coming week.

Will Social Media Influence The Travel Channel Launch's of "Deep Fried America?" An interview with host Jay Ducote

Diva Marketing Blog

What makes Jay especially relevant to the Diva Marketing community is his use of social media, aka Social TV, to promote his on-air opportunity on the Food Network and to leverage the social buzz to encourage Scripps Networks Interactive to pick up the Deep Fried America pilot.

Friday Futures – Nonprofit Marketing Jobs – May 13, 2011

Getting Attention

5) Deputy Communications Director , Iraq and Afghanistan Veterans of America (IAVA) , (New York, NY). Thanks for sharing your positive responses on the value of these nonprofit-marketing-specific job postings. People are reading, and applying!

Give Local America: An opportunity to grow online

Nonprofit Marketing Blog

Network for Good is happy to partner with Kimbia to extend the reach of Give Local America , a nation-wide giving day that marks the 100-year milestone of community foundations in the United States. This national online giving event will take on May 6, 2014.

You In? Mother’s Day Marketing

Getting Attention

Here are two of the very best: Lettuce Celebrate proclaims Oxfam America in its joyful fundraising outreach inviting you to give $30 to fund a vegetable garden in honor of your mom. Oxfam America even extends the opportunity to May 18, in case Mother’s Day slackers miss the day of!

If Crowdsourcing Fails, How Does Democracy Prevail?

SocialButterfly

This may be an oversimplification--but I can’t get the thought out of my head. Having recently joined the army of weekday commuters, I just finished listening to Arianna Huffington’s Third World America on audiobook. Have you read Third World America?

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If Crowdsourcing Fails, How Does Democracy Prevail?

SocialButterfly

This may be an oversimplification--but I can’t get the thought out of my head. Having recently joined the army of weekday commuters, I just finished listening to Arianna Huffington’s Third World America on audiobook. Have you read Third World America?

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400 Americans have more wealth than half of all Americans combined.

Wild Woman Fundraising

America Is NOT Broke. America is not broke. Contrary to what those in power would like you to believe so that you’ll give up your pension, cut your wages, and settle for the life your great-grandparents had, America is not broke. The United States of America.

How You Can Get More Money Through Direct Mail: Interview with Jules Brown of “Dear Joan”

Wild Woman Fundraising

Of course, someone in Thailand may well give for different reasons to someone in Tennessee. As to why, the main reason is that your donor may well be more responsive to email than printed mail. Image Creative Commons "Money" by Stuart Dootson).

Repeat After Me, Cause Marketing is Co-Branding

Cause Related Marketing

The cover of FSI at the left, sponsored by the British-Dutch CPG company Unilever, features the cause Boy’s and Girls Clubs of America. It dropped on May 17. Unilever, the body copy on the cover tells us, is donating $250,000 to the Boys and Girls Club of America.

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Cause Marketing to the Fashionable Man

Cause Related Marketing

The charities may also get a take of the sponsorship money. Joseph Pulitzer David Arquette Ashton Kutcher HUGO Jimmy Fallon Wired Gentlemen's Quarterly Vanity Fair Porsche Adrian Grenier Conde Nast Feeding America The Gentlemen's Fund

Let’s Give! The Big List of National, Local and Collegiate Online Giving Days (2016 Edition)

Kivi's Nonprofit Communications Blog

Successful giving days take planning, concerted resources, solid execution…and a reality check ( MUST READ: One Lesson from the #iGiveLocal “Give Local America” Fiasco and The Heroes and Villains of the Give Local America Story #GiveDayLessons ). Give Local America .

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Back Door the National by Cause Marketing With the Affiliate

Cause Related Marketing

Affiliates are not only smaller (read, easier to navigate) than the mother ship, they may be hungrier too, because they have fundraising targets that national foists on them every year. The Boys and Girls Clubs of America is, in large measure, a sanctioning authority.

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Join me for some Mixed Links… Peter Panepento tackles the Giving Day fiasco in Give Local America Disaster Offers Lessons for Next Time on Beth Kanter’s blog. May 17: Email Newsletters for Nonprofits, Part 1: Strategies to Make the Most of Your E-Newsletter.

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#Aging: We May Have To/Want To Work Longer. Will We Live Longer?

Non Profit Marketing 360

The trend can be found throughout the Atlantic north (North America and most of Europe). Golden or just a Goose Egg? For many, the Stock Market Crash of 2008 wiped out most of their retirement savings.

Cause Marketing to Santa Babies

Cause Related Marketing

As many as 17 million diapers will go to Feeding America, the large food bank, and as many as 2 million will go to Food Banks Canada. As I noted back in May 2011, Huggies developed the basic campaign after conducting a survey in 2010 of mothers and their diaper needs.

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The economy may be down, but online giving is up

Fundraising 123

We looked at online giving for five nonprofit clients during September and October, including Easter Seals, Habitat for Humanity International, National Multiple Sclerosis Society, Oxfam America, and The Wilderness Society. This may be a sign of the weakening economy, as many donors continue to give online but in smaller amounts. And the fact that growth was slower in October of 2008 may be a sign of things to come.

Adding a MacGuffin to Your Cause Marketing Effort

Cause Related Marketing

Feeding America’s had a awareness-raising campaign promoted by husband and wife Laila Ali and Curtis Conway with a MacGuffin built into it. You may need a MacGuffin, too. Alicia Keys John Huston Feeding America

Grants for Nonprofits Serving Men With HIV/AIDS in Latin America

Seeking Grant Money Today

Grassroots nonprofit organizations led by or closely linked to MSM/LGBT communities in low- and middle-income countries in Latin America are encouraged to submit relevant proposals. Each eligible organization may apply for an award of up to $20,000 to support project-related costs for up to twelve months. RFP grants Latin America the foundation center AIDS HIVFrom The Foundation Center. [If

What’s wrong with the nonprofit sector in America?

DonorDigital

This video is longer than you may be used to, but it’s worth viewing from start to finish. Assume you’re responsible for raising all the money for a nonprofit organization. Maybe you are!)

Raise Money for Your Favorite Cause You May Win $50,000

Marketing for Nonprofits

The Case Foundation , Causes and Parade launched America's Giving Challenge today! Here is what I LOVE about America's Giving Challenge. Tags: America's Giving Challenge Causes online fundraising contests and awards

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

If you have pop-ups on your mobile website, you may want to make sure they won’t be dinged by t he mobile intrusive interstitials penalty Google just rolled out. Jan 26: How Your Nonprofit Should Communicate to a Divided America with Peter Panepento.

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Straight Talk on the Give Local Crash from a Nonprofit Tech CEO #GiveDayLessons

Kivi's Nonprofit Communications Blog

I’ve encouraged an open conversation about the long-term impact of this year’s Give Local America Day fiasco , including inviting guest commentary.

Crazy Great Nonprofit Communications Jobs

Getting Attention

Director of Events and Communications New America (Washington, DC). Nonprofit Marketing & Communications Jobs—May 18, 2015. Nonprofit Marketing & Communications Jobs—May 11, 2015. Post YOUR comms job here —nonprofits, grantmakers, B Corps & vendors serving nonprofits.

New Study Shares Secret Sauce of Obama for America Online Campaign

Marketing for Nonprofits

It's almost a year since President Obama's election, but there is still a LOT of interest in the staggering success of Obama for America (OFA). Tags: social networking email marketing online marketing online fundraising Obama for America market research M+R Strategic Services

Communicate NOW on Govt. Shutdown Impact (Case Study)

Getting Attention

Feeding America , the national network of food banks serving 37 million people daily, does great right-things, right-now marketing so it’s no surprise that they re-focused their content strategy early yesterday to feature the shutdown.

We Want Serve America Act, but Without Ridiculous, Irritating, and Unnecessary Lobbying Restrictions

Fundraising Breakthroughs

Letter just sent to my Maryland members of Congress (thanks to prompting by Maryland Nonprofits): Nonprofit organizations in Maryland and across the broadly support the Serve America Act - S 277. Foxx of NC, the amendment may include legitimate concerns. Tags: Serve America Act lobbying charity

15 Fantastic Nonprofit Marketing Jobs: Movin’ Up Monday

Getting Attention

Writer , NeighborWorks America (Washington DC). Nonprofit Marketing Jobs—May 13, 2013. Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. New Opportunities.

One Quarter of All Nonprofits May Lose Their Charitable Status With the I.R.S. This May

Seeking Grant Money Today

million American nonprofits, including trade associations and membership groups, will lose their official "charity" status with the Internal Revenue Service, at midnight on May 15, and thereby lose their tax exemption status. Donors may transfer IRA assets as donations, avoiding the early withdrawal penalty, to nonprofit organizations, without having to account for the funds as income and, as such, no income tax is incurred on these transfers. You may find ways to contact the I.R.S.

Fantastic Nonprofit Marketing Jobs—Movin’ Up Monday

Getting Attention

Digital Engagement Director and Digital Engagement Manager , Feed America (Chicago, IL). Nonprofit Marketing Jobs—May 12, 2014. Please post your open nonprofit marketing positions here. Communications Advisor , Doctors Without Borders, (New York, NY). Communications Director , Service Women’s Action Network (Washington DC). Communications and Marketing Manager , SACNAS (Santa Cruz, CA). Content Strategy Intern , The Rockefeller Foundations (New York, NY).

Fantastic Nonprofit Marketing Jobs—Movin’ Up Monday

Getting Attention

Associate Video Producer , Marketing Graphic Designer, Online Campaign Strategist , Online Campaign Strategist-Latin America , Public Relations Specialist-Bilingual and Web Designer, The Human Society (Gaithersburg, MD). Nonprofit Marketing Jobs—May 24, 2014. Please post your open nonprofit marketing positions here.

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Amid Flooding, Explosions, and Catching Bombers Last Week Was A Tough One for America - Here's How You Can Help

Seeking Grant Money Today

If you are interested in doing so, you may support the victims of the Midwest Flooding; the West, Texas Plant Explosion; or the Boston Marathon Bombing victims through the American Red Cross. To see the various funds you may support, go to Boston Marathon Help Fund. Also, after the Boston Marathon Bombing, funds have been set up for both general assistance (to anyone in need in Boston) and also for individual victims.

New Free Webinar : Finding Government Grants

Wild Woman Fundraising

Who: Carroll Bernard, founder of WayPoint America, 4 years experience helping nonprofits and businesses get government contracts. If you help people with special needs, with housing, with domestic violence prevention, or other services, you may be eligible for federal dollars.

America’s Giving Challenge - why to do it and how to do it

Nonprofit Marketing Blog

Just a few minutes ago, the Case Foundation, Causes and PARADE kicked off the 2009 America’s Giving Challenge , a 30-day, national online competition that enables people to leverage their online and offline personal networks to build communities (“causes”) that raise money and recruit support for a nonprofit. America’s Giving Challenge will be hosted by Causes through its application on Facebook.

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

First off, to everyone frustrated and exhausted by the massive Give Local America tech fail, this edition of Mixed Links is dedicated to you! Help us keep it going by signing up for May and June. Wild Apricot has compiled a list of 18 Free Nonprofit Webinars for May 2016.

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Cause Marketing with Direct Sellers

Cause Related Marketing

billion business in 2009, although the more interesting number may be the 16.1 Tags: Easter Seals Boys and Girls Club of America Newsweek Mary Kay Amway Avon Direct Selling Industry The direct selling industry in the United States… think Amway, Avon, Mary Kay… was a $28.33

In These Uncertain Times, New Pew Study's Findings May Help Inform Any American Nonprofit's Next Step

Seeking Grant Money Today

PDF page 3, document page 2] "Notably, far more Americans think that health care will be more affordable in the future than did so in May 1999. PDF page 4, document page 3] "The public expresses mixed views about America’s role in the world in 2050. Every nonprofit must take stock, each year.