One week, two excellent events: #CbocSocial and #FWD50

Public Sector Marketing 2.0

The simplest safety related fix in terms of the recent fires in Spain was making better signs. “A digital org is one that can operate effectively in our digital age” – Janet Hughes. This post features my key takeaways and notes from two events I attended earlier this month here in Ottawa. 1- Public Sector Social Media (#cbocsocial) – “ Where Canada’s social media leaders gather to discuss the most effective strategies for the most powerful media.”

#INTERVIEW: Chris Forbes, Co-Author of Guerilla Marketing for Nonprofits, Offers Great Advice to Groups

Non Profit Marketing 360

I was fascinated with other cultures and lived overseas in Spain and southern France. We’re probably familiar with them in terms of age, but Generation X and the Millennials are the most ethnically diverse of all the living generations. Chris Forbes is the co-author of Guerrilla Marketing for Nonprofits and a certified guerrilla-marketing coach.

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#INTERVIEW: Chris Forbes, Co-Author of Guerilla Marketing for Nonprofits, Offers Great Advice to Groups

Non Profit Marketing 360

I was fascinated with other cultures and lived overseas in Spain and southern France. We’re probably familiar with them in terms of age, but Generation X and the Millennials are the most ethnically diverse of all the living generations. Chris Forbes is the co-author of Guerrilla Marketing for Nonprofits and a certified guerrilla-marketing coach.

Marketing that Improves the Practices of Health Care Professionals

Social Marketing and Social Change

Segmentation might be done by practice setting, size of the practice, geographic location, HCP age, early adopter status and peer influencer role for starters. Abstract: This article describes the results of a qualitative and quantitative study to assess the factors and behaviors that foster the adoption of health care innovation in eight countries: Australia, Brazil, England, India, Qatar, South Africa, Spain, and the United States.

Marketing that Improves the Practices of Health Care Professionals

Social Marketing and Social Change

Segmentation might be done by practice setting, size of the practice, geographic location, HCP age, early adopter status and peer influencer role for starters. Abstract: This article describes the results of a qualitative and quantitative study to assess the factors and behaviors that foster the adoption of health care innovation in eight countries: Australia, Brazil, England, India, Qatar, South Africa, Spain, and the United States.