Are you fundraising for Africa? Read this!

Wild Woman Fundraising

I’ve wanted to live in Africa since I was a teenager and always wanted to do VSO (the British version of Peace Corps). There were weeks when my job, plodding away on the laptop, was as routine as any other office worker’s, but then I remembered: I’m in Africa!

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Cause Marketing Follow-Up on Gneral Mills' Win One Give One Promotion

Cause Related Marketing

General Mills is back with it’s Win One Give One promotion, “with,” as I wrote about the promotion back on May 18, 2011, “the item in question being a XO laptop computer.” This post is part of an occasional series whereby I take a second look at notable cause marketing promotions.

tips for promoting your nonprofit's blog

Studio 501c

Beth Kanter asked some folks to provide tips on blog promotion to Alison Lowndes, who started an interesting nonprofit in Kenya. Use the many blogging promotion tools at Feedburner. I recommend posting only when you have something important or interesting to share, hopefully that's once or twice a week. ** Don't be concerned with the words below unless you're interested in tagging or Technorati, which is another way to promote your blog.

tips for promoting your nonprofit's blog

Studio 501c

Beth Kanter asked some folks to provide tips on blog promotion to Alison Lowndes, who started an interesting nonprofit in Kenya. Use the many blogging promotion tools at Feedburner. I recommend posting only when you have something important or interesting to share, hopefully that's once or twice a week. ** Don't be concerned with the words below unless you're interested in tagging or Technorati, which is another way to promote your blog.

A Honey of a Indiegogo Campaign

Cause Related Marketing

Honey badgers, whose habitat is found in Africa, India and Southeast Asia, sport a wide skunk-like stripe, are more fearless than badgers, but are most closely related to weasels.

Putting the Cause Front and Center in Your Cause Marketing

Cause Related Marketing

There’s none of that in this ad for Pur, which really 'owns' its longstanding commitment to clean water in Africa. Causerelatedmarketing.biz is dedicated to highlighting and dissecting the best and the worst cause-related marketing promotions and campaigns.

Capital One® Card Lab Connect: Promoting Your Affinity Card on Your Website

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You're already promoting your mission, services and key messages on your website; let this online presence be the hub of your card promotion. Whether your program work is in Africa or your soup kitchen is on Main Street, make the messaging around the program relevant to your website visitors. This article is sponsored by Network for Good's corporate partner, Capital One® Card Lab Connect. An affinity card program could have real appeal for your ardent supporters.

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Cause Marketing Sponsors Wanted to Help Save Millions of Lives

Cause Related Marketing

with Africa bearing the brunt of the scourge disease. Causerelatedmarketing.biz is dedicated to highlighting and dissecting the best and the worst cause-related marketing promotions and campaigns.

Cause Marketing in Nigeria

Cause Related Marketing

Causerelatedmarketing.biz is dedicated to highlighting and dissecting the best and the worst cause-related marketing promotions and campaigns. Cause Marketing in Nigeria Yinka Olaito Cause Marketing in Africa business benefits of cause marketing

Cause Marketing Miscellanea

Cause Related Marketing

The campaign is activated via in-store promotional materials and public relations. Queensboro Shirt Company is a Wilmington, North Carolina-based promotional products company with a special emphasis on apparel. The campaign was activated via the company’s online promotional efforts.

Grants for International Programs that Promote United Nations Convention on Rights of Persons with Disabilities

Seeking Grant Money Today

Deadline: August 19, 2010 Disability Rights Fund Offers International Grant Program to Promote United Nations Convention on the Rights of Persons with Disabilities The Disability Rights Fund seeks to strengthen the participation of Disabled Persons' Organizations (DPO's) in the advancement of the United Nations Convention on the Rights of Persons with Disabilities (CRPD) at the country level in the Global South and Eastern Europe/former Soviet Union. From The Foundation Center. [If

FREE EBOOK - Homer Simpson for Nonprofits: The Truth about How People Really Think and What It Means for Promoting Your Cause

Sea Change Strategies

Any money you donate will go to Rokia, a seven-year-old girl who lives in Mali, Africa. Anyone promoting a good cause can benefit from behavioral economics insights. That’s why we wrote our new free ebook, Homer Simpson for Nonprofits: The Truth about How People Really Think and What It Means for Promoting Your Cause. Pop quiz: The following messages have what in common? Frances Osborne’s The Bo lt er i s an Oprah Winfrey Book Club selection. Buy it now.

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FREE EBOOK - Homer Simpson for Nonprofits: The Truth about How People Really Think and What It Means for Promoting Your Cause

Sea Change Strategies

Any money you donate will go to Rokia, a seven-year-old girl who lives in Mali, Africa. Anyone promoting a good cause can benefit from behavioral economics insights. That’s why we wrote our new free ebook, Homer Simpson for Nonprofits: The Truth about How People Really Think and What It Means for Promoting Your Cause. Pop quiz: The following messages have what in common? Frances Osborne’s The Bo lt er i s an Oprah Winfrey Book Club selection. Buy it now.

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Win One, Give One Cause Marketing

Cause Related Marketing

A matching number will be donated to children in Africa. Winonegiveone.com , the promotion’s website, offers a third way for laptops to be donated to Africa. For every 400 heroes that land in Africa, General Mills donates additional laptops up to 442 total.

5 Organizations To Support On World Refugee Day

EveryAction

Asylum Access focuses on refugees from Africa, Asia, and Latin America (the areas with most of the world’s refugees), and works to help refugees assert their rights in the present and transform systems for a safer and more just future. Their mission is to assist impoverished and disadvantaged people overseas, working in the spirit of Catholic social teaching to promote the sacredness of human life and the dignity of the human person.

The 2016 - 2017 Best Nonprofit Conferences Calendar

EveryAction

South Africa / $250. South Africa. The purpose of the conference is to expose future social sector leaders to a vibrant learning experience that promotes best practices, innovative thinking and awareness of the full scope of the sector. AIDF Africa Summit.

How Nonprofits Can Use Text Messaging

Kivi's Nonprofit Communications Blog

Here are some ways that your nonprofit can benefit from using text messaging for fundraising, coordinating groups, promoting events and other campaigns. Promote Events and Volunteer Opportunities. Alexa Lemzy. Have you tried mobile fundraising or contacting your supporters via text?

Does the End of White Coke Cans Mean the End of Cause Marketing on Packaging? Um.No.

Cause Related Marketing

Buy a specially-marked bottle of Belvedere vodka and LVMH, the brand’s owner, will donate 50% of profits to RED’s Global Fund to fight HIV/AIDS in Africa.

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9 Tips From 3 Successful Peer-to-Peer Fundraising Campaigns

Kivi's Nonprofit Communications Blog

Well Aware provides innovative and sustainable solutions to water scarcity and contamination in Africa. Well Aware’s story is straightforward: communities in Africa have no access to clean water. Suggested ways and places to promote the campaign. Rob Wu.

You Can Now Fundraise on Facebook for Your Favorite Charity

J Campbell Social Marketing

They want to give their users more control in setting up and promoting individual fundraising pages for the causes they care about, as well as an easy way to spread the word and solicit donations from friends, family, and other connections. File under #AboutTime!

Make Every Day a Mandela Day

Social Marketing and Social Change

We have been in South Africa for the better part of the last two weeks and are fortunate to be here on Nelson Mandela Day. It acknowledges his contribution to the struggle for democracy internationally and the promotion of a culture of peace throughout the world.

Five Pieces of Unsolicited Cause Marketing Advice to Actor Hugh Jackman

Cause Related Marketing

Finally, and this is a bonus suggestion; figure out how to sell goods manufactured in Africa under your brand. Africa, especially, has a very small manufacturing base. It’s a great benefit to Africa’s small farmers to buy their chocolate and tea and coffee beans.

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Social math: Yes…data can tell stories too

ImpactMax

Most people in Africa support their entire families on the equivalent of what Americans spend on pet food. The tobacco industry spends more money promoting smoking in a week than the entire federal government spends on preventing smoking in a year. flickr/fragmented.

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Downsides to the global democratization and sharing of content

Public Sector Marketing 2.0

” Save for the horrendous disservice that I think promoted tweets have done by contaminating raw data-sets with non-organic data (at least through re-tweets), I think my statement has materialized quite well over the years.

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Raise a Glass Cause Marketing

Cause Related Marketing

Raise a glass of South African chardonnay and maybe a microfinance donation is made to help someone start a street cart business in KwaZulu Natal, South Africa.

Sheroes You Should Know: Inspiring Stories for #WomensHistoryMonth

EveryAction

Organizations like Room to Read , the Poetry Foundation , and Books in Homes USA work to promote literacy and the significance of literary works in our society - support their work today, bookworms! Along with earning her PhD (she is credited as the first woman in East and Central Africa to do so), Maathai taught at the university level, worked in the Kenya government, and founded the Greenbelt Movement. she·ro (pl. sheroes) : a woman regarded as a hero.

Day in the Life of a Nonprofit Communicator – Philip Masembe

Kivi's Nonprofit Communications Blog

But because of his keen interest in the arts fraternity he began working with Bayimba Cultural Foundation from July 2011 to date among other arts institutions in East Africa, e.g. Busara Promotions in Zanzibar, organizers of Sauti Za Busara Festival. Philip Masembe.

Fictional Cause Marketing From DC and Time Warner

Cause Related Marketing

But, seriously, the fictional Justice League supporting the all-too-real need in the Horn of Africa? Causerelatedmarketing.biz is dedicated to highlighting and dissecting the best and the worst cause-related marketing promotions and campaigns.

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Charity: Water versus Water.org and the Tide of Social Media Storytelling (#npcomm Showdown)

Kivi's Nonprofit Communications Blog

Charity: water is an organization ripe with emotion, starting at the top with founder Scott Harrison’s story of abandoning the fast life in New York City to work with the medical organization Mercy Ships in West Africa. The group quickly generated excitement for its promotional film.

Speed of Light Campaign – Innovative Social Media Fundraising from SolarAid

Giving in a Digital World

You may not have heard, but 2015 is officially the International Year of Light - proclaimed by the UN to raise global awareness of how light-based technologies promote sustainable development and provide solutions to global challenges in energy, education, agriculture and health.

Buy One, Give One, Get One Cause Marketing

Cause Related Marketing

When you book and complete a 2, 3 or 4-day stay before March 30, 2011 at one of their luxe properties you’ll not only get one or two free night stays, but $1 will be donated to UNICEF in support of malaria prevention efforts in Africa and polio, TB and measles immunizations worldwide.

Swearing For a Cause

Cause Related Marketing

Currently four causes benefit from Charity Swearbox: Eff Cancer, 50/50, an aid effort for famine victims in East Africa, BeatBullying, and Instrument Lenders Canada. Got a potty mouth on Twitter combined with a yen to do good? You may want to sign up for Charity Swearbox.

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Seven Things You Can Do to Fight Childhood Slavery

Cause Related Marketing

Mercy 29 also works in Africa. Causerelatedmarketing.biz is dedicated to highlighting and dissecting the best and the worst cause-related marketing promotions and campaigns.

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Poor Coverage? No Coverage? No Problem! Earned Media Isn’t the Only Game In Town

Kivi's Nonprofit Communications Blog

Kony was Africa’s most notorious militia leader. Advertising to promote content in order to drive earned media as well as direct traffic to owned media properties. Antionette Kerr.

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Most Popular Articles of 2014: On Social Marketing and Social Change

Social Marketing and Social Change

of unique visitors came from the US, followed in the top ten by Great Britain (UK), India, Australia, Canada, Philippines, Malaysia, Nigeria, South Africa and France (and then another 179 other countries). Thank you to the over 35,500 people who have visited this blog over the past year.

More Cause Marketing Mashedup With Games in 2012

Cause Related Marketing

General Mills fruit snacks brands had a game that allowed you to donate a free XO laptop computer to school children in Africa based on performance in a game associated with the promotion. Causerelatedmarketing.biz is dedicated to highlighting and dissecting the best and the worst cause-related marketing promotions and campaigns. One trend I expect to see more of in 2012 is the mashup of cause marketing and video/computer games. Certainly the market is huge.

End Malaria Day Book Does its Cause Marketing Job

Cause Related Marketing

Buy it on Kindle for $20 and all $20 goes to purchase anti-malarial nets that will drape over someone’s bed, probably in Africa where malaria is endemic. It’s pretty likely that TK wouldn’t know about malaria and the dire necessity for malaria nets if not for the promotion and the website.

Ethiopia's 'Sesame Street' Needs Your Help Saving Orphans

Cause Related Marketing

Causerelatedmarketing.biz is dedicated to highlighting and dissecting the best and the worst cause-related marketing promotions and campaigns. Bruktawit Tigabu is a 30-year-old teacher in Ethiopia who despaired over the number of orphan children in her country.

Just What is Corporate Social Responsibility?

Cause Related Marketing

Is it more socially responsible for a company to donate to an AIDS orphan cause in Africa than to a ballet company in Africa? What if the ballet company in Africa employs AIDS victims or does a benefit for AIDS victims?

Father's Day Ad Can't Save the Manatee

Cause Related Marketing

One of the oldest tricks in the retail promotions handbook is to base your promotion around a holiday. That’s why you see chocolate promotions in February near the time of Valentine’s Day, and back to school sales in August, not long before most schools in the United States restart after the summer break. Merchants and retailers use holidays as a hook to hang their promotions on. Sure, I buy that promotions don’t have to have demonstrate infallible logical.

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The Best Cause Marketing of 2011

Cause Related Marketing

In May I reviewed a new spin on the strategy from General Mills, which offered a Win One, Give One promotion benefiting schoolchildren in Africa. A matching number were donated to school children in South Africa.

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Cause Marketing: The Offer You Can Refuse

Cause Related Marketing

For instance the ad at the left from Sigg promotes a cause marketing campaign from Sigg meant to build rainwater collection tanks for schoolchildren in Africa in an effort from the Jane Goodall Institute.

Are Funds from Cause Marketing Tarnished?

Cause Related Marketing

He writes of the (RED) campaign and its funding for antiretroviral therapy for AIDS/HIV victims in Africa: "These are tough times for a hard sell, hard to talk about shopping when everybody’s belt-tightening.