Cause Marketing in Nigeria Yinka Olaito Cause Marketing in Africa business benefits of cause marketingIt is with great pleasure I offer up this guest post from Yinka Olaito, a specialist in brand communication, social media, and business communication in Lagos, Nigeria. MORE
For instance the ad at the left from Sigg promotes a cause marketing campaign from Sigg meant to build rainwater collection tanks for schoolchildren in Africa in an effort from the Jane Goodall Institute. MORE
The article describes the author’s almost anguished effort to establish the efficacy of his donation to the Against Malaria Foundation , a London-based organization that distributes insecticide-treated bed nets in Africa. When you personally make a charitable contribution, what’s really going on? Are you looking to feel good or feel effective? You could take the coward’s way out and say ‘Both!’ MORE
The blogs were an opportunity to engage people in conversations about the daily challenge of conservation work in Africa. Want social proof that your nonprofit should have an online presence? I submit this case study for your consideration. MORE
He writes of the (RED) campaign and its funding for antiretroviral therapy for AIDS/HIV victims in Africa: "These are tough times for a hard sell, hard to talk about shopping when everybody’s belt-tightening. MORE
The best place to see the eclipse will be in Africa, and Astronomers Without Borders plans to bring the eclipse to as many children there as possible. Capplause africa astronomers without borders cause marketing solar eclipse MORE
Tags: Celebrities Leadership Bob Holman cosmology dogon dying languages endangered languages griot journey languages mask ceremony mazarine treyz oral traditions poems poets society timbuktu west africa MORE
Honey badgers, whose habitat is found in Africa, India and Southeast Asia, sport a wide skunk-like stripe, are more fearless than badgers, but are most closely related to weasels. MORE
Back in March of 2009 I wrote a post entitled “ Latest mobile phone statistics from Africa and what this means ” based on a report that had come out from Blycroft Publishing tracking 2008 African mobile phone market stats. Africa has about 644 Mn subscribers (about 11%). MORE
On visiting the Speed of Light site it explains some of the great benefits that a simple solar light can give to families in rural Africa and how for a donation of just £3 (€4, US$5) you can provide one. MORE
One thing I learned about volunteering at nonprofits overseas is that people don't necessarily need what you think they need. MORE
with Africa bearing the brunt of the scourge disease. Malaria Cause Marketing in Africa Outdoor Retailer Trade Show World Vision Twitter Angela Appleton MORE
This title quote comes from a person at a concert by Bono, who feels that aid does Africa more harm than good. We’re great admirers of Bono, who has been indefatigable in support of aid for Africa and who knows the subtleties of development; he talks poverty policy as well as he sings. MORE
There I was, glancing through my March issue of Teen Vogue (don’t ask) when I came across the arresting image on the left.Like any fashion magazine, Teen Vogue is mostly ads of girls in fashionable attire in chichi locales. MORE
I’ve written before about how quotas for women on our boards can help change the face of management, and how naive aid to africa is misplaced. Look at what has been done with aid to Africa over the last 30 years. And a number of other items that could have been created in Africa. MORE
The Campaign for Female Education (Camfed) works in Africa to fight poverty and AIDS in rural Africa by educating girls and creating economic and leadership opportunities for them when they graduate. They organized a fun contest called, “Live from Africa&# a few weeks ago challenging Facebook Cause and SocialVibe members to recruit new supporters for Camfed. [.]. MORE
Running a marathon in Africa has been on my bucket list since I started running, and what better way to cross that off than running the June 18 Race to See the END marathon in Victoria Falls (Zambia & Zimbabwe) while raising funds and awareness for neglected tropical diseases (NTDs), which affect over 1.5 Do you bring yourself—with your passions, personal history, and personality—to work, or do you check “the real you” at the front door? MORE
That’s because the developing world can feel very far away and unknown (just look at how many folks don’t know the number of countries in Africa). MORE
Tags: Fundraising Houseparties the Necessity of Affinity in Cause Marketing Fiscal Sponsors paper icons Morrie Warshawski African American Initiatives for Africa Forgotten Ones MORE
Analysys Mason – Africa Telecoms Outlook 2017. A great source of digital / telecoms statistics specific to Africa. MORE
I have lived, worked and traveled to over 20 countries including Germany, Mexico, India, El Salvador, Mozambique, Tajikistan, Bali, Egypt, Dubai and South Africa. I was an International Development major in college and wanted to work and live in Africa. MORE
Curtis Jackson, aka 50 Cent visited the horn of Africa in September 2012 hosted by the United Nations and committed to provide 1 billion meals to the World Food Programme over the next five years, funded in part by several cause marketing efforts. MORE
File under #AboutTime! Facebook recently announced a new tool designed to give individual users the power to fundraise on Facebook for their favorite verified US-based 501(c)3 nonprofits, directly within the platform! According to Facebook officials, this has always been their intended vision. MORE
Is it more socially responsible for a company to donate to an AIDS orphan cause in Africa than to a ballet company in Africa? What if the ballet company in Africa employs AIDS victims or does a benefit for AIDS victims? MORE
A great story puts your kid to bed at night and makes you watch that next episode as you confirm, bleary-eyed, with Netflix that, yes, you are indeed still watching. Stories are what connect us to other people and, most important, motivate us to act. MORE
In May I reviewed a new spin on the strategy from General Mills, which offered a Win One, Give One promotion benefiting schoolchildren in Africa. A matching number were donated to school children in South Africa. MORE
As you know, I LOVE to help people write more effective appeal letters. Here’s an appeal letter that I just got from Medcins Sans Frontieres/Doctors Without Borders. It is a very effective appeal letter. Let’s look at why. Doctors without Borders Appeal Letter Front. MORE
Raise a glass of South African chardonnay and maybe a microfinance donation is made to help someone start a street cart business in KwaZulu Natal, South Africa. MORE
I’ve wanted to live in Africa since I was a teenager and always wanted to do VSO (the British version of Peace Corps). There were weeks when my job, plodding away on the laptop, was as routine as any other office worker’s, but then I remembered: I’m in Africa! MORE
There’s none of that in this ad for Pur, which really 'owns' its longstanding commitment to clean water in Africa. Cause Marketing in Africa Transactional Cause Marketing Pur Procter and Gamble MORE
By purchasing this bag of Westrock Coffee you are making a substantial and sustainable difference in communities throughout East Africa. I like reading obscure things: prefaces to books, notes on receipts, credits after movies. MORE
And Agitators Down Under and elsewhere in Asia, Africa and South America are looking forward to either putting away or getting out their gear for the next season. For many Agitator readers summer’s over. Next week triggers the starting gun on the sprint to year-end. MORE
Finally, and this is a bonus suggestion; figure out how to sell goods manufactured in Africa under your brand. Africa, especially, has a very small manufacturing base. It’s a great benefit to Africa’s small farmers to buy their chocolate and tea and coffee beans. MORE
Well Aware provides innovative and sustainable solutions to water scarcity and contamination in Africa. Well Aware’s story is straightforward: communities in Africa have no access to clean water. Asking people to help provide clean water to communities in Africa is a great start. MORE
This is a great example of using graphics as a tool to make something as complicated as using carbon certificates to illustrate a real world example of how fictional Max Burgers can reduce carbon emissions, which leads to helping small farms in Africa. MORE
Sales Manager, Tony's Chocolonely , about their efforts to fight child slavery in the chocolate industry in West Africa. How Tony's got started by a Dutch journalist who was appalled by the slavery in West Africa. Today on CauseTalk Radio , Megan and I talk to Peter Zandee , U. MORE
Much of the attention given to that milestone as focused on the many thousands of births that take place each second all around the world, but especially in India and subsaharan Africa. From the NIA/NIH report - Click to enlarge. MORE
Have you read this blog? It’s called Good Intentions Are Not Enough, and it is EXCELLENT. If you have ever done international aid work, if you’ve ever been to another country to try to help people, this blog is a must-read. MORE
This extravaganza has become part of the ingrained biological clock of nonprofits and their fundraisers … like whales gathering off South Africa each season for krill. Online fundraisers lose all restraint when it comes to the month of December, participating en masse in the year-end feeding frenzy. Video here drives home the point!] MORE
A few weeks ago, while doing some research for my HRSDC client, I came across a report entitled Africa Mobile Fact Book 2008 , which opened my eyes to the rapidly evolving mobile landscape in Africa. The mobile penetration rate in South Africa is 84%. MORE
Deadline: April 18, 2011 Applications Invited for Rosalynn Carter Fellowships for Mental Health Journalism As part of an international effort to reduce the stigma and discrimination surrounding mental illness, the Carter Center annually offers the Rosalynn Carter Fellowships for Mental Health Journalism to support journalists from the United States, Romania, and South Africa in reporting on topics related to mental health or mental illnesses. From The Foundation Center. [If MORE
South Africa / $250. South Africa. AIDF Africa Summit. AIDF Africa Summit. Thousands of nonprofit pros rely on our annual Best Nonprofit Conferences Calendar to discover skill-building, strategy-slaying, network-enhancing nonprofit events. MORE
A matching number will be donated to children in Africa. Winonegiveone.com , the promotion’s website, offers a third way for laptops to be donated to Africa. For every 400 heroes that land in Africa, General Mills donates additional laptops up to 442 total. MORE
Africa Related Topics Wild Woman Fundraising
JANUARY 23, 2012
I’ve wanted to live in Africa since I was a teenager and always wanted to do VSO (the British version of Peace Corps). There were weeks when my job, plodding away on the laptop, was as routine as any other office worker’s, but then I remembered: I’m in Africa!
Selfish Giving
MAY 2, 2017
Sales Manager, Tony's Chocolonely , about their efforts to fight child slavery in the chocolate industry in West Africa. How Tony's got started by a Dutch journalist who was appalled by the slavery in West Africa. Today on CauseTalk Radio , Megan and I talk to Peter Zandee , U.
Public Sector Marketing 2.0
MARCH 16, 2009
A few weeks ago, while doing some research for my HRSDC client, I came across a report entitled Africa Mobile Fact Book 2008 , which opened my eyes to the rapidly evolving mobile landscape in Africa. The mobile penetration rate in South Africa is 84%.
Public Sector Marketing 2.0
MAY 30, 2012
Back in March of 2009 I wrote a post entitled “ Latest mobile phone statistics from Africa and what this means ” based on a report that had come out from Blycroft Publishing tracking 2008 African mobile phone market stats. Africa has about 644 Mn subscribers (about 11%).
Selfish Giving
OCTOBER 21, 2013
The best place to see the eclipse will be in Africa, and Astronomers Without Borders plans to bring the eclipse to as many children there as possible. Capplause africa astronomers without borders cause marketing solar eclipse
Cause Related Marketing
JUNE 20, 2012
There’s none of that in this ad for Pur, which really 'owns' its longstanding commitment to clean water in Africa. Cause Marketing in Africa Transactional Cause Marketing Pur Procter and Gamble
Cause Related Marketing
AUGUST 5, 2011
with Africa bearing the brunt of the scourge disease. Malaria Cause Marketing in Africa Outdoor Retailer Trade Show World Vision Twitter Angela Appleton
Cause Related Marketing
FEBRUARY 27, 2012
Curtis Jackson, aka 50 Cent visited the horn of Africa in September 2012 hosted by the United Nations and committed to provide 1 billion meals to the World Food Programme over the next five years, funded in part by several cause marketing efforts.
Public Sector Marketing 2.0
FEBRUARY 23, 2017
Analysys Mason – Africa Telecoms Outlook 2017. A great source of digital / telecoms statistics specific to Africa.
Cause Related Marketing
MAY 18, 2011
A matching number will be donated to children in Africa. Winonegiveone.com , the promotion’s website, offers a third way for laptops to be donated to Africa. For every 400 heroes that land in Africa, General Mills donates additional laptops up to 442 total.
A. Fine Blog
MARCH 17, 2010
The Campaign for Female Education (Camfed) works in Africa to fight poverty and AIDS in rural Africa by educating girls and creating economic and leadership opportunities for them when they graduate. They organized a fun contest called, “Live from Africa&# a few weeks ago challenging Facebook Cause and SocialVibe members to recruit new supporters for Camfed. [.].
Wild Woman Fundraising
JANUARY 27, 2011
This title quote comes from a person at a concert by Bono, who feels that aid does Africa more harm than good. We’re great admirers of Bono, who has been indefatigable in support of aid for Africa and who knows the subtleties of development; he talks poverty policy as well as he sings.
Getting Attention
MAY 24, 2017
Running a marathon in Africa has been on my bucket list since I started running, and what better way to cross that off than running the June 18 Race to See the END marathon in Victoria Falls (Zambia & Zimbabwe) while raising funds and awareness for neglected tropical diseases (NTDs), which affect over 1.5 Do you bring yourself—with your passions, personal history, and personality—to work, or do you check “the real you” at the front door?
Cause Related Marketing
NOVEMBER 7, 2011
Finally, and this is a bonus suggestion; figure out how to sell goods manufactured in Africa under your brand. Africa, especially, has a very small manufacturing base. It’s a great benefit to Africa’s small farmers to buy their chocolate and tea and coffee beans.
Getting Attention
NOVEMBER 18, 2014
That’s because the developing world can feel very far away and unknown (just look at how many folks don’t know the number of countries in Africa).
Seeking Grant Money Today
FEBRUARY 27, 2011
Deadline: April 18, 2011 Applications Invited for Rosalynn Carter Fellowships for Mental Health Journalism As part of an international effort to reduce the stigma and discrimination surrounding mental illness, the Carter Center annually offers the Rosalynn Carter Fellowships for Mental Health Journalism to support journalists from the United States, Romania, and South Africa in reporting on topics related to mental health or mental illnesses. From The Foundation Center. [If
Wild Woman Fundraising
DECEMBER 7, 2015
As you know, I LOVE to help people write more effective appeal letters. Here’s an appeal letter that I just got from Medcins Sans Frontieres/Doctors Without Borders. It is a very effective appeal letter. Let’s look at why. Doctors without Borders Appeal Letter Front.
Wild Woman Fundraising
MARCH 6, 2013
I’ve written before about how quotas for women on our boards can help change the face of management, and how naive aid to africa is misplaced. Look at what has been done with aid to Africa over the last 30 years. And a number of other items that could have been created in Africa.
Cause Related Marketing
DECEMBER 6, 2012
Honey badgers, whose habitat is found in Africa, India and Southeast Asia, sport a wide skunk-like stripe, are more fearless than badgers, but are most closely related to weasels.
Wild Woman Fundraising
MAY 14, 2010
One thing I learned about volunteering at nonprofits overseas is that people don't necessarily need what you think they need.
Kivi's Nonprofit Communications Blog
OCTOBER 5, 2015
Well Aware provides innovative and sustainable solutions to water scarcity and contamination in Africa. Well Aware’s story is straightforward: communities in Africa have no access to clean water. Asking people to help provide clean water to communities in Africa is a great start.
The Agitator
MAY 5, 2014
The article describes the author’s almost anguished effort to establish the efficacy of his donation to the Against Malaria Foundation , a London-based organization that distributes insecticide-treated bed nets in Africa. When you personally make a charitable contribution, what’s really going on? Are you looking to feel good or feel effective? You could take the coward’s way out and say ‘Both!’
The Agitator
JANUARY 5, 2016
This extravaganza has become part of the ingrained biological clock of nonprofits and their fundraisers … like whales gathering off South Africa each season for krill. Online fundraisers lose all restraint when it comes to the month of December, participating en masse in the year-end feeding frenzy. Video here drives home the point!]
The Agitator
SEPTEMBER 1, 2016
And Agitators Down Under and elsewhere in Asia, Africa and South America are looking forward to either putting away or getting out their gear for the next season. For many Agitator readers summer’s over. Next week triggers the starting gun on the sprint to year-end.
J Campbell Social Marketing
JULY 6, 2016
File under #AboutTime! Facebook recently announced a new tool designed to give individual users the power to fundraise on Facebook for their favorite verified US-based 501(c)3 nonprofits, directly within the platform! According to Facebook officials, this has always been their intended vision.
Non Profit Marketing 360
NOVEMBER 3, 2011
Much of the attention given to that milestone as focused on the many thousands of births that take place each second all around the world, but especially in India and subsaharan Africa. From the NIA/NIH report - Click to enlarge.
EveryAction
OCTOBER 5, 2016
South Africa / $250. South Africa. AIDF Africa Summit. AIDF Africa Summit. Thousands of nonprofit pros rely on our annual Best Nonprofit Conferences Calendar to discover skill-building, strategy-slaying, network-enhancing nonprofit events.
Cause Related Marketing
MARCH 17, 2011
Raise a glass of South African chardonnay and maybe a microfinance donation is made to help someone start a street cart business in KwaZulu Natal, South Africa.
Cause Related Marketing
AUGUST 12, 2011
He writes of the (RED) campaign and its funding for antiretroviral therapy for AIDS/HIV victims in Africa: "These are tough times for a hard sell, hard to talk about shopping when everybody’s belt-tightening.
Cause Related Marketing
APRIL 22, 2011
Is it more socially responsible for a company to donate to an AIDS orphan cause in Africa than to a ballet company in Africa? What if the ballet company in Africa employs AIDS victims or does a benefit for AIDS victims?
Cause Related Marketing
MARCH 7, 2008
Tags: Fundraising Houseparties the Necessity of Affinity in Cause Marketing Fiscal Sponsors paper icons Morrie Warshawski African American Initiatives for Africa Forgotten Ones
Wild Woman Fundraising
OCTOBER 29, 2010
Tags: Celebrities Leadership Bob Holman cosmology dogon dying languages endangered languages griot journey languages mask ceremony mazarine treyz oral traditions poems poets society timbuktu west africa
Nonprofit Marketing Blog
JUNE 24, 2015
A great story puts your kid to bed at night and makes you watch that next episode as you confirm, bleary-eyed, with Netflix that, yes, you are indeed still watching. Stories are what connect us to other people and, most important, motivate us to act.
Cause Related Marketing
JULY 7, 2011
For instance the ad at the left from Sigg promotes a cause marketing campaign from Sigg meant to build rainwater collection tanks for schoolchildren in Africa in an effort from the Jane Goodall Institute.
Cause Related Marketing
JANUARY 3, 2012
In May I reviewed a new spin on the strategy from General Mills, which offered a Win One, Give One promotion benefiting schoolchildren in Africa. A matching number were donated to school children in South Africa.
Giving in a Digital World
FEBRUARY 26, 2015
On visiting the Speed of Light site it explains some of the great benefits that a simple solar light can give to families in rural Africa and how for a donation of just £3 (€4, US$5) you can provide one.
Fundraising Coach
SEPTEMBER 29, 2015
By purchasing this bag of Westrock Coffee you are making a substantial and sustainable difference in communities throughout East Africa. I like reading obscure things: prefaces to books, notes on receipts, credits after movies.
Wild Woman Fundraising
MARCH 1, 2011
The blogs were an opportunity to engage people in conversations about the daily challenge of conservation work in Africa. Want social proof that your nonprofit should have an online presence? I submit this case study for your consideration.
Wild Woman Fundraising
JUNE 6, 2011
I have lived, worked and traveled to over 20 countries including Germany, Mexico, India, El Salvador, Mozambique, Tajikistan, Bali, Egypt, Dubai and South Africa. I was an International Development major in college and wanted to work and live in Africa.
Kivi's Nonprofit Communications Blog
AUGUST 17, 2016
This is a great example of using graphics as a tool to make something as complicated as using carbon certificates to illustrate a real world example of how fictional Max Burgers can reduce carbon emissions, which leads to helping small farms in Africa.
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