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Cause Marketing in Nigeria Yinka Olaito Cause Marketing in Africa business benefits of cause marketingIt is with great pleasure I offer up this guest post from Yinka Olaito, a specialist in brand communication, social media, and business communication in Lagos, Nigeria. MORE
When I lived in Senegal, West Africa for two years serving with the Peace Corps, I spent a lot of time thinking about how lucky I am to be a white woman born in the United States. MORE
Tags: BLOGGING COMMUNICATIONS WEB Africa Arctic Circle Beth_Kanter blogging blogs Feedburner Kenya nonprofit nonprofits Performancing Technorati MORE
Asia holds half of the world’s internet users, however, Africa has the fastest growth rate. While Asia continues to grow its dominant share of overall internet users, Africa’s users are growing at the fastest rate. MORE
Finally, Sarah talks about her recent trip to Africa and how it reinforced that cause always comes before the marketing. Today, Megan and I chat with Sarah Harris , Vice President & Founder of Incite , about her firms work with nonprofits and companies on cause marketing partnerships. We also discuss Incite’s new whitepaper: The Cause Marketing Triangle: A New Approach to Cause Marketing. MORE
The best place to see the eclipse will be in Africa, and Astronomers Without Borders plans to bring the eclipse to as many children there as possible. Capplause africa astronomers without borders cause marketing solar eclipse MORE
Honey badgers, whose habitat is found in Africa, India and Southeast Asia, sport a wide skunk-like stripe, are more fearless than badgers, but are most closely related to weasels. MORE
In June I profiled Orkin's Fight the Bite campaign, which benefits the UN's effort called Nothing But Nets, a cause that purchases insecticide-treated mosquito nets for people in Africa so as to stave off malaria, a vicious killer on the continent.In MORE
It could be something as small as a t-shirt or as big as a trip to a community in Africa that your organization serves. Alexa Lemzy. Have you tried mobile fundraising or contacting your supporters via text? Alexa Lemzy shares some ways you can get started in today’s post. Kristina. MORE
There’s an age-old story about two shoe salesmen sent to Africa in the early 1900’s to assess the potential of the market. Each wired separate telegrams back to their boss. One says, “Situation hopeless. They don’t wear shoes!” MORE
Back in March of 2009 I wrote a post entitled “ Latest mobile phone statistics from Africa and what this means ” based on a report that had come out from Blycroft Publishing tracking 2008 African mobile phone market stats. Africa has about 644 Mn subscribers (about 11%). MORE
with Africa bearing the brunt of the scourge disease. Malaria Cause Marketing in Africa Outdoor Retailer Trade Show World Vision Twitter Angela Appleton MORE
A matching number will be donated to children in Africa. Winonegiveone.com, the promotion’s website, offers a third way for laptops to be donated to Africa. For every 400 heroes that land in Africa, General Mills donates additional laptops up to 442 total. MORE
There I was, glancing through my March issue of Teen Vogue (don’t ask) when I came across the arresting image on the left.Like any fashion magazine, Teen Vogue is mostly ads of girls in fashionable attire in chichi locales. MORE
The Campaign for Female Education (Camfed) works in Africa to fight poverty and AIDS in rural Africa by educating girls and creating economic and leadership opportunities for them when they graduate. They organized a fun contest called, “Live from Africa&# a few weeks ago challenging Facebook Cause and SocialVibe members to recruit new supporters for Camfed. [.]. MORE
So, say your organization works in Africa. Maybe your really cool catalog has a story about a young woman who spent a semester in Africa, traveling, working, helping people. MORE
Today on CauseTalk Radio , Megan and I talk to Rahama Wright , Founder & CEO, Shea Yeleen about her efforts to innovate the shea butter supply chain in West Africa. You originally started Shea Yeleen as a 501c3 to support women-focused cooperatives in West Africa. MORE
Tags: Fundraising Houseparties the Necessity of Affinity in Cause Marketing Fiscal Sponsors paper icons Morrie Warshawski African American Initiatives for Africa Forgotten Ones MORE
That’s because the developing world can feel very far away and unknown (just look at how many folks don’t know the number of countries in Africa). MORE
For example a large relief organization might be able to help 30 villages in Africa, but a small organization focused on helping one village may do a better job. For the first time ever, Micro-enterprise in some instances can be more powerful than macro-enterprise. What does that mean? MORE
Analysys Mason – Africa Telecoms Outlook 2017. A great source of digital / telecoms statistics specific to Africa. MORE
Curtis Jackson, aka 50 Cent visited the horn of Africa in September 2012 hosted by the United Nations and committed to provide 1 billion meals to the World Food Programme over the next five years, funded in part by several cause marketing efforts. MORE
Buy a specially-marked bottle of Belvedere vodka and LVMH, the brand’s owner, will donate 50% of profits to RED’s Global Fund to fight HIV/AIDS in Africa. MORE
Buy a house, give a houseOn January 10, 2008, I highlighted the streamlined cause-related marketing campaign of TOMS Shoes, whereby for every pair of their Argentine-inspired alpargatas shoes you buy, another pair goes to needy kids in places like Africa and South America.Now drawing inspiration directly from TOMS Shoes… and with just a little bit of puffery… LJ Urban says that when you buy one. Tags: Association la Voute Nubienne Daryl Hannah Burkina Faso TOMS Shoes LJ Urban LEED certified. MORE
File under #AboutTime! Facebook recently announced a new tool designed to give individual users the power to fundraise on Facebook for their favorite verified US-based 501(c)3 nonprofits, directly within the platform! According to Facebook officials, this has always been their intended vision. MORE
Raise a glass of South African chardonnay and maybe a microfinance donation is made to help someone start a street cart business in KwaZulu Natal, South Africa. MORE
Cause-related marketing from the avant-gardeFounded by an avant-garde group of artists-designers-developers, Rosa Loves is a proto-nonprofit charity that sells limited-edition t-shirts meant to raise money and tell personal stories of the dispossessed in North America, Latin America, Africa and Asia.On the outside, the t-shirts feature art meant to illustrate the stories. Inside the t-shirts…. Tags: Social Entrepreneurship Rosa Loves. MORE
There’s none of that in this ad for Pur, which really 'owns' its longstanding commitment to clean water in Africa. Cause Marketing in Africa Transactional Cause Marketing Pur Procter and Gamble MORE
BLOGGING COMMUNICATIONS WEB Africa Arctic Circle Beth_Kanter blogging blogs Feedburner Kenya nonprofit nonprofits Performancing TechnoratiBeth Kanter asked some folks to provide tips on blog promotion to Alison Lowndes, who started an interesting nonprofit in Kenya. MORE
And Agitators Down Under and elsewhere in Asia, Africa and South America are looking forward to either putting away or getting out their gear for the next season. For many Agitator readers summer’s over. Next week triggers the starting gun on the sprint to year-end. MORE
For example it might cost a homeless shelter $50 to feed 30 people or cost a relief agency $10,000 to put a fresh water well in Africa. There seems to be a fear in the traditional non-profit world in telling donors too much, or in revealing too much about your organization. I think there was a time when donors asked fewer questions and demanded less accountability. MORE
Asylum Access focuses on refugees from Africa, Asia, and Latin America (the areas with most of the world’s refugees), and works to help refugees assert their rights in the present and transform systems for a safer and more just future. World Refugee Day is held every year on June 20th to honor and commemorate the strength, courage and perseverance of past and current refugees across the globe. MORE
Finally, and this is a bonus suggestion; figure out how to sell goods manufactured in Africa under your brand. Africa, especially, has a very small manufacturing base. It’s a great benefit to Africa’s small farmers to buy their chocolate and tea and coffee beans. MORE
So my first venture was to go to South Africa to do for other children; to create that experience I felt for myself, that sense of wonder that somebody cared about me who didn’t even know my name. You might have known that Oprah was a philanthropist; but did you know why? MORE
Sales Manager, Tony's Chocolonely , about their efforts to fight child slavery in the chocolate industry in West Africa. How Tony's got started by a Dutch journalist who was appalled by the slavery in West Africa. Today on CauseTalk Radio , Megan and I talk to Peter Zandee , U. MORE
Much of the attention given to that milestone as focused on the many thousands of births that take place each second all around the world, but especially in India and subsaharan Africa. From the NIA/NIH report - Click to enlarge. MORE
Open Innovation Africa Summit (Submit your own ideas for innovation in Africa and potentially win a spot at the conference!). From online webinars to Twitter chats to traditional conferences, people are on the move. Starting this month, I plan on posting that month’s event listing at the beginning of each month. I also do my best to keep an updated, ongoing list of events. So–Where will you be this month? November Events. Month-Long Observances. MORE
Africa: 111 million internet users (5.6% Africa: 11% penetration with 2357% growth over last decade. Take a look at the image below I found in the September 4th-10th edition of the Economist (p.g. MORE
A few weeks ago, while doing some research for my HRSDC client, I came across a report entitled Africa Mobile Fact Book 2008 , which opened my eyes to the rapidly evolving mobile landscape in Africa. The mobile penetration rate in South Africa is 84%. MORE
Deadline: April 18, 2011 Applications Invited for Rosalynn Carter Fellowships for Mental Health Journalism As part of an international effort to reduce the stigma and discrimination surrounding mental illness, the Carter Center annually offers the Rosalynn Carter Fellowships for Mental Health Journalism to support journalists from the United States, Romania, and South Africa in reporting on topics related to mental health or mental illnesses. From The Foundation Center. [If MORE
South Africa / $250. South Africa. AIDF Africa Summit. AIDF Africa Summit. Thousands of nonprofit pros rely on our annual Best Nonprofit Conferences Calendar to discover skill-building, strategy-slaying, network-enhancing nonprofit events. MORE
Most people in Africa support their entire families on the equivalent of what Americans spend on pet food. flickr/fragmented. For a long time, nonprofits and foundations have tried to use data to drive social change–with varying degrees of success. MORE
A matching number will be donated to children in Africa. Winonegiveone.com , the promotion’s website, offers a third way for laptops to be donated to Africa. For every 400 heroes that land in Africa, General Mills donates additional laptops up to 442 total. MORE
He contrasts the naiveté (my word) of buying green in the hopes it will change the market (by changing companies’ commitments to environmentally-friendly products and services) with the efforts to boycott any products from South Africa in the late 1970s and 1980s in an effort to stop apartheid. MORE
Africa Related Topics Selfish Giving
OCTOBER 21, 2013
The best place to see the eclipse will be in Africa, and Astronomers Without Borders plans to bring the eclipse to as many children there as possible. Capplause africa astronomers without borders cause marketing solar eclipse
iMarketSmart
JULY 24, 2017
So my first venture was to go to South Africa to do for other children; to create that experience I felt for myself, that sense of wonder that somebody cared about me who didn’t even know my name. You might have known that Oprah was a philanthropist; but did you know why?
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Public Sector Marketing 2.0
MARCH 16, 2009
A few weeks ago, while doing some research for my HRSDC client, I came across a report entitled Africa Mobile Fact Book 2008 , which opened my eyes to the rapidly evolving mobile landscape in Africa. The mobile penetration rate in South Africa is 84%.
Selfish Giving
MAY 2, 2017
Sales Manager, Tony's Chocolonely , about their efforts to fight child slavery in the chocolate industry in West Africa. How Tony's got started by a Dutch journalist who was appalled by the slavery in West Africa. Today on CauseTalk Radio , Megan and I talk to Peter Zandee , U.
Cause Related Marketing
APRIL 8, 2008
There I was, glancing through my March issue of Teen Vogue (don’t ask) when I came across the arresting image on the left.Like any fashion magazine, Teen Vogue is mostly ads of girls in fashionable attire in chichi locales.
Public Sector Marketing 2.0
MAY 30, 2012
Back in March of 2009 I wrote a post entitled “ Latest mobile phone statistics from Africa and what this means ” based on a report that had come out from Blycroft Publishing tracking 2008 African mobile phone market stats. Africa has about 644 Mn subscribers (about 11%).
A. Fine Blog
MARCH 17, 2010
The Campaign for Female Education (Camfed) works in Africa to fight poverty and AIDS in rural Africa by educating girls and creating economic and leadership opportunities for them when they graduate. They organized a fun contest called, “Live from Africa&# a few weeks ago challenging Facebook Cause and SocialVibe members to recruit new supporters for Camfed. [.].
Seeking Grant Money Today
FEBRUARY 27, 2011
Deadline: April 18, 2011 Applications Invited for Rosalynn Carter Fellowships for Mental Health Journalism As part of an international effort to reduce the stigma and discrimination surrounding mental illness, the Carter Center annually offers the Rosalynn Carter Fellowships for Mental Health Journalism to support journalists from the United States, Romania, and South Africa in reporting on topics related to mental health or mental illnesses. From The Foundation Center. [If
Cause Related Marketing
DECEMBER 6, 2012
Honey badgers, whose habitat is found in Africa, India and Southeast Asia, sport a wide skunk-like stripe, are more fearless than badgers, but are most closely related to weasels.
Cause Related Marketing
JUNE 20, 2012
There’s none of that in this ad for Pur, which really 'owns' its longstanding commitment to clean water in Africa. Cause Marketing in Africa Transactional Cause Marketing Pur Procter and Gamble
Cause Related Marketing
FEBRUARY 27, 2012
Curtis Jackson, aka 50 Cent visited the horn of Africa in September 2012 hosted by the United Nations and committed to provide 1 billion meals to the World Food Programme over the next five years, funded in part by several cause marketing efforts.
Cause Related Marketing
AUGUST 5, 2011
with Africa bearing the brunt of the scourge disease. Malaria Cause Marketing in Africa Outdoor Retailer Trade Show World Vision Twitter Angela Appleton
Cause Related Marketing
MAY 11, 2011
Cause Marketing in Nigeria Yinka Olaito Cause Marketing in Africa business benefits of cause marketingIt is with great pleasure I offer up this guest post from Yinka Olaito, a specialist in brand communication, social media, and business communication in Lagos, Nigeria.
Cause Related Marketing
MARCH 7, 2008
Tags: Fundraising Houseparties the Necessity of Affinity in Cause Marketing Fiscal Sponsors paper icons Morrie Warshawski African American Initiatives for Africa Forgotten Ones
Cause Related Marketing
MAY 18, 2011
A matching number will be donated to children in Africa. Winonegiveone.com , the promotion’s website, offers a third way for laptops to be donated to Africa. For every 400 heroes that land in Africa, General Mills donates additional laptops up to 442 total.
Studio 501c
MAY 16, 2007
BLOGGING COMMUNICATIONS WEB Africa Arctic Circle Beth_Kanter blogging blogs Feedburner Kenya nonprofit nonprofits Performancing TechnoratiBeth Kanter asked some folks to provide tips on blog promotion to Alison Lowndes, who started an interesting nonprofit in Kenya.
Studio 501c
MAY 16, 2007
Tags: BLOGGING COMMUNICATIONS WEB Africa Arctic Circle Beth_Kanter blogging blogs Feedburner Kenya nonprofit nonprofits Performancing Technorati
iMarketSmart
JANUARY 7, 2015
There’s an age-old story about two shoe salesmen sent to Africa in the early 1900’s to assess the potential of the market. Each wired separate telegrams back to their boss. One says, “Situation hopeless. They don’t wear shoes!”
Cause Related Marketing
AUGUST 14, 2012
A matching number will be donated to children in Africa. Winonegiveone.com, the promotion’s website, offers a third way for laptops to be donated to Africa. For every 400 heroes that land in Africa, General Mills donates additional laptops up to 442 total.
EveryAction
JUNE 20, 2018
Asylum Access focuses on refugees from Africa, Asia, and Latin America (the areas with most of the world’s refugees), and works to help refugees assert their rights in the present and transform systems for a safer and more just future. World Refugee Day is held every year on June 20th to honor and commemorate the strength, courage and perseverance of past and current refugees across the globe.
A Small Change
APRIL 22, 2014
For example a large relief organization might be able to help 30 villages in Africa, but a small organization focused on helping one village may do a better job. For the first time ever, Micro-enterprise in some instances can be more powerful than macro-enterprise. What does that mean?
Public Sector Marketing 2.0
SEPTEMBER 21, 2010
Africa: 111 million internet users (5.6% Africa: 11% penetration with 2357% growth over last decade. Take a look at the image below I found in the September 4th-10th edition of the Economist (p.g.
EveryAction
OCTOBER 5, 2016
South Africa / $250. South Africa. AIDF Africa Summit. AIDF Africa Summit. Thousands of nonprofit pros rely on our annual Best Nonprofit Conferences Calendar to discover skill-building, strategy-slaying, network-enhancing nonprofit events.
Selfish Giving
FEBRUARY 6, 2018
Today on CauseTalk Radio , Megan and I talk to Rahama Wright , Founder & CEO, Shea Yeleen about her efforts to innovate the shea butter supply chain in West Africa. You originally started Shea Yeleen as a 501c3 to support women-focused cooperatives in West Africa.
Getting Attention
NOVEMBER 18, 2014
That’s because the developing world can feel very far away and unknown (just look at how many folks don’t know the number of countries in Africa).
GenerationYGive
SEPTEMBER 5, 2008
So, say your organization works in Africa. Maybe your really cool catalog has a story about a young woman who spent a semester in Africa, traveling, working, helping people.
Cause Related Marketing
NOVEMBER 7, 2011
Finally, and this is a bonus suggestion; figure out how to sell goods manufactured in Africa under your brand. Africa, especially, has a very small manufacturing base. It’s a great benefit to Africa’s small farmers to buy their chocolate and tea and coffee beans.
J Campbell Social Marketing
OCTOBER 30, 2015
When I lived in Senegal, West Africa for two years serving with the Peace Corps, I spent a lot of time thinking about how lucky I am to be a white woman born in the United States.
Cause Related Marketing
AUGUST 19, 2009
In June I profiled Orkin's Fight the Bite campaign, which benefits the UN's effort called Nothing But Nets, a cause that purchases insecticide-treated mosquito nets for people in Africa so as to stave off malaria, a vicious killer on the continent.In
Cause Related Marketing
DECEMBER 7, 2011
Buy a specially-marked bottle of Belvedere vodka and LVMH, the brand’s owner, will donate 50% of profits to RED’s Global Fund to fight HIV/AIDS in Africa.
The Agitator
SEPTEMBER 1, 2016
And Agitators Down Under and elsewhere in Asia, Africa and South America are looking forward to either putting away or getting out their gear for the next season. For many Agitator readers summer’s over. Next week triggers the starting gun on the sprint to year-end.
Public Sector Marketing 2.0
FEBRUARY 20, 2018
Asia holds half of the world’s internet users, however, Africa has the fastest growth rate. While Asia continues to grow its dominant share of overall internet users, Africa’s users are growing at the fastest rate.
ImpactMax
JUNE 14, 2009
Most people in Africa support their entire families on the equivalent of what Americans spend on pet food. flickr/fragmented. For a long time, nonprofits and foundations have tried to use data to drive social change–with varying degrees of success.
Selfish Giving
AUGUST 30, 2012
Finally, Sarah talks about her recent trip to Africa and how it reinforced that cause always comes before the marketing. Today, Megan and I chat with Sarah Harris , Vice President & Founder of Incite , about her firms work with nonprofits and companies on cause marketing partnerships. We also discuss Incite’s new whitepaper: The Cause Marketing Triangle: A New Approach to Cause Marketing.
J Campbell Social Marketing
JULY 6, 2016
File under #AboutTime! Facebook recently announced a new tool designed to give individual users the power to fundraise on Facebook for their favorite verified US-based 501(c)3 nonprofits, directly within the platform! According to Facebook officials, this has always been their intended vision.
Cause Related Marketing
FEBRUARY 14, 2008
Buy a house, give a houseOn January 10, 2008, I highlighted the streamlined cause-related marketing campaign of TOMS Shoes, whereby for every pair of their Argentine-inspired alpargatas shoes you buy, another pair goes to needy kids in places like Africa and South America.Now drawing inspiration directly from TOMS Shoes… and with just a little bit of puffery… LJ Urban says that when you buy one. Tags: Association la Voute Nubienne Daryl Hannah Burkina Faso TOMS Shoes LJ Urban LEED certified.
Cause Related Marketing
FEBRUARY 7, 2008
Cause-related marketing from the avant-gardeFounded by an avant-garde group of artists-designers-developers, Rosa Loves is a proto-nonprofit charity that sells limited-edition t-shirts meant to raise money and tell personal stories of the dispossessed in North America, Latin America, Africa and Asia.On the outside, the t-shirts feature art meant to illustrate the stories. Inside the t-shirts…. Tags: Social Entrepreneurship Rosa Loves.
A Small Change
MARCH 11, 2014
For example it might cost a homeless shelter $50 to feed 30 people or cost a relief agency $10,000 to put a fresh water well in Africa. There seems to be a fear in the traditional non-profit world in telling donors too much, or in revealing too much about your organization. I think there was a time when donors asked fewer questions and demanded less accountability.
Non Profit Marketing 360
DECEMBER 20, 2011
He contrasts the naiveté (my word) of buying green in the hopes it will change the market (by changing companies’ commitments to environmentally-friendly products and services) with the efforts to boycott any products from South Africa in the late 1970s and 1980s in an effort to stop apartheid.
Public Sector Marketing 2.0
FEBRUARY 23, 2017
Analysys Mason – Africa Telecoms Outlook 2017. A great source of digital / telecoms statistics specific to Africa.
Cause Related Marketing
MARCH 17, 2011
Raise a glass of South African chardonnay and maybe a microfinance donation is made to help someone start a street cart business in KwaZulu Natal, South Africa.
SocialButterfly
NOVEMBER 1, 2010
Open Innovation Africa Summit (Submit your own ideas for innovation in Africa and potentially win a spot at the conference!). From online webinars to Twitter chats to traditional conferences, people are on the move. Starting this month, I plan on posting that month’s event listing at the beginning of each month. I also do my best to keep an updated, ongoing list of events. So–Where will you be this month? November Events. Month-Long Observances.
Kivi's Nonprofit Communications Blog
SEPTEMBER 20, 2017
It could be something as small as a t-shirt or as big as a trip to a community in Africa that your organization serves. Alexa Lemzy. Have you tried mobile fundraising or contacting your supporters via text? Alexa Lemzy shares some ways you can get started in today’s post. Kristina.
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