Social Media: What Does An Agency Owe A Client In Terms Of Content Transparency?

Diva Marketing Blog

Enter stage left - PR agencies, advertising agencies and social media consultants who are seizing an opportunity to carve a service niche from their time pressed, staff starved clients. These are some of the questions that John Cass, PR Communications and I tossed about. 

How To Write Tabloid Blog & Tweet Posts

Diva Marketing Blog

Since he works for a large agency his tweet was picked up and spun round and round the Blogosphere and Twitterville. Pick a person who has colored outside the lines. Bonus points if he/she works for a large PR or advertising agency or major brand.

Why Don't People Get Social Media Is Not Private Communication?

Diva Marketing Blog

Recently one more agency was fired for an inappropriate tweet. We're not talking kids, but adults from politicians a la " Weinergate " to PR and advertising agencies who seem to be "misusing" Twitter. Twitter etiquette for agencies/freelancers