Kivi's Nonprofit Communications Blog

Week of Freebies, Day 1: The 2021 Nonprofit Communications Trends Report

Kivi's Nonprofit Communications Blog

Happy Holidays! Toward the end of every year, we spread some good cheer with some free stuff for our awesome readers like you! We have some new freebies for you, but let’s kick of the week with something tried and true… The 2021 Nonprofit Communications Trends Report.

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Mixed Links for Nonprofit Communicators – January 8, 2021

Kivi's Nonprofit Communications Blog

Will 2021 be better than 2020? That remains to be seen, but that felt like a very long first week. I still have the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising though.

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Introverted? Leadership Tips Especially for You

Kivi's Nonprofit Communications Blog

I don’t know if there is less pressure to fake it then there used to be or if it’s just more socially acceptable, but I definitely know more self-professed introverts now that I used to (myself included).

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Make Your Vacation Part of Your 2021 Plan Now

Kivi's Nonprofit Communications Blog

In the survey for the upcoming 2021 Nonprofit Communications Trends Report, we asked whether nonprofit communicators agreed or disagreed with this statement: I regularly take all of the paid time off that I am entitled to each year.

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Pandemic Creates More Planning and Collaboration on Communications

Kivi's Nonprofit Communications Blog

In the survey for the upcoming 2021 Nonprofit Communications Trends Report, we asked three questions about the impact of the pandemic on your communications work.

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Mixed Links for Nonprofit Communicators – January 21, 2021

Kivi's Nonprofit Communications Blog

How is everyone doing out there? Feeling any better? I hope so! Let’s wrap up this week with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising.

Mixed Links for Nonprofit Communicators – January 15, 2021

Kivi's Nonprofit Communications Blog

Happy Friday, Friends! Let’s warm ourselves next to the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have empowered storytelling, a Twitter planner, YouTube and web design tips, and more.

My 2021 Word of the Year: -ish.

Kivi's Nonprofit Communications Blog

Do you do New Year’s resolutions? Or one, two, or three theme words for your upcoming year? I seem to do a mix depending how I’m feeling each January. For 2021, a single word felt right and it came to me quickly. It’s -ish. It’s simple but so full of meaning for me.

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Five Lines Communications Directors Must Walk Carefully

Kivi's Nonprofit Communications Blog

Much of nonprofit marketing and communications success is about finding and maintaining your balance. Think of it as walking a fine line. If you venture too far to the left or the right away from that line, you’ll end up struggling in several different ways.

Measuring Communications Objectives on a Scale

Kivi's Nonprofit Communications Blog

Measuring communications and marketing work is a challenge because we often have way too many goals and objectives , so it’s hard to decide what matters most.

What Do You Want to Read About in 2021?

Kivi's Nonprofit Communications Blog

Our top blog posts of 2020 were dominated by the pandemic, but let’s find out what you would like us to focus on in 2021. Of course we will continue to stay on top of emerging trends and best practices and report those to you, but what are you particularly interested in reading more about?

We Need Your Help: Take the 2021 Nonprofit Communications Trends Survey

Kivi's Nonprofit Communications Blog

Our ability to produce our annual Nonprofit Communications Trends Report depends entirely on YOUR participation in the annual survey. The Trends Report is our most popular download of the year and is the “go to” source for what’s REALLY happening in the world of nonprofit communications.

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Mixed Links for Nonprofit Communicators – December 4, 2020

Kivi's Nonprofit Communications Blog

Welcome to the last month of 2020! Let’s celebrate getting one step closer to a new year with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising.

Nonprofits Still Aren’t Using Some of the Best Email Tactics

Kivi's Nonprofit Communications Blog

We’ll be closing the survey for the 2021 Nonprofit Communications Trends Report soon. Please take the survey now and be a part of the report!

Which Social Channels Are Most Important to Nonprofits

Kivi's Nonprofit Communications Blog

We’ll be closing the survey for the 2021 Nonprofit Communications Trends Report Friday night. Please take the survey now and be a part of the report!

Kick 2021 Off with a Bang: 25% Off Annual All-Access Pass, Communications Planning Workshop and 2021 Trends

Kivi's Nonprofit Communications Blog

Here’s what’s happening this month at Nonprofit Marketing Guide…. Online Training: [FINAL DAYS] Save $200 Off Our All-Access Training Pass NOW. Access our webinars, workshops, exclusive online courses and downloads, and our Private Facebook Group for 365 days for only $599.

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Mixed Links for Nonprofit Communicators – November 13, 2020

Kivi's Nonprofit Communications Blog

Another Friday the 13th? Let’s just all keep our heads down and read the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have eye-tracking studies, sexy nonprofits, media coverage tips for the holiday season and more.

Nonprofit Communications Planning for 2021 Master Class [NEW]

Kivi's Nonprofit Communications Blog

Nonprofits have lots of programmatic, fundraising, and marketing goals that are really just wishes – because there’s no solid strategic communications plan in place to make them a reality. But you can change that. We’ll show you how during our next Master Class on communications planning.

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Do Your Nonprofit’s PR Efforts Include Diverse Audiences?

Kivi's Nonprofit Communications Blog

Flickr Creative Commons photo. When I advise nonprofits on how to build effective media relations strategies on a modest budget, I preach the importance of being focused.

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Week of Freebies, Day 2: The Nonprofit Editorial Planning Starter Kit

Kivi's Nonprofit Communications Blog

Happy Holidays! Toward the end of every year, we spread some good cheer with some free stuff for our awesome readers like you! Today we share a new resource that has some of our best planning worksheets and tips on editorial planning all in one place.

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Week of Freebies, Day 3: Newsletter Ideas for Every Month of the Year

Kivi's Nonprofit Communications Blog

Happy Holidays! Toward the end of every year, we spread some good cheer with some free stuff for our awesome readers like you! Today I share social media and newsletter ideas for January and how you can get ideas every month by subscribing to the Monthly Nonprofit Writing Prompts email newsletter.

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Social Media and Newsletter Ideas for December 2020

Kivi's Nonprofit Communications Blog

Stumped for what you can tweet in December or say in your email newsletter? We have you covered! These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*. If you would like these ideas sent to your inbox a month in advance, sign up for our Monthly Nonprofit Writing Prompts.

How to Make Your Media Pitches Camera Ready

Kivi's Nonprofit Communications Blog

You know that a picture is worth 1,000 words. But did you know that a picture can also be worth thousands of eyeballs?

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How to Get Your Email Marketing in Shape for Year-End Campaigns

Kivi's Nonprofit Communications Blog

Between #GivingTuesday and year-end giving, nonprofits will be sending a lot of emails in the upcoming weeks. How will you stand out in a sea of appeals? Well first things first – before they can decide whether they want to open your email, it has to be delivered to their inbox.

6 Ways to Get More Value Out of Your Next Press Release

Kivi's Nonprofit Communications Blog

Flickr Creative Commons photo by Alvin Chua. Many communicators overvalue the importance of press releases. Yes, a press release is an important part of your nonprofit’s media relations toolbox. But it is just one tool.

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Social Media and Newsletter Ideas for November 2020

Kivi's Nonprofit Communications Blog

Have some gaps to fill in your editorial calendar for next month? The suggestions below should help! (If If you aren’t using an editorial calendar we HIGHLY recommend you do! You can learn Everything You Need to Know about Editorial Calendars for 2021 in our next two-part webinar series. ).

How To Market Your Planned Giving Program

Kivi's Nonprofit Communications Blog

Tony Martignetti. Today Tony Martignetti joins us to talk about marketing your bequests program. Kristina. Guest Post by Tony Martignetti. Many nonprofit communicators shy away from spending much time marketing Planned Giving at their organizations.

The 23 CALMing Actions to Go from BUSY to CALM

Kivi's Nonprofit Communications Blog

CALM not BUSY is the framework we created to help you understand how to manage your nonprofit’s communications work for maximum effectiveness. You should work on being more Collaborative, Agile, Logical, and Methodical (CALM) and less Bogus, Unrealistic, Sidestepping, and Yoked (BUSY).

Should You Contact People Who Unsubscribed from Your Email List?

Kivi's Nonprofit Communications Blog

No, you shouldn’t. OK, nice chatting with you. Have a great day! In all seriousness, this question came up in a nonprofit communications Facebook Group and I was amazed how many people told the poster to contact unsubscribers to see why they left.

Your Day in the Life

Kivi's Nonprofit Communications Blog

We need new submissions for our Day in the Life of a Nonprofit Communicator blog series. If you have ever read a Day in the Life post and thought “Yay! I am not alone” or nodded along knowingly when someone said they had to eat lunch at their desk – it’s your turn to share!

6 Types of Content Your Supporters Want

Kivi's Nonprofit Communications Blog

Your first job as a nonprofit communicator, and your most important one, is to know who you are talking to, or writing for, at all times. Then you match what you say to the interests, needs, and values of those people.

Taking Care of Yourself for the Rest of the Year #NPCOMMLIFE

Kivi's Nonprofit Communications Blog

Every year around this time, I share some tips on dealing with the extra stress that happens during the holidays. You can read those here: Less Stress This Year-End Season? Yes, Please! How to Take Care of Yourself This Season.

Our Top Blog Posts of 2020

Kivi's Nonprofit Communications Blog

2020 was all about Covid and social movements so it’s not surprising that a big chunk of our most popular blog posts from this year covered those topics.

Week of Freebies, Day 4: How to Say Thank You – A Guide for Nonprofits

Kivi's Nonprofit Communications Blog

Happy Holidays! Toward the end of every year, we spread some good cheer with some free stuff for our awesome readers like you! Be sure your ready to say thank you to all of those new donors you’re getting this week with another new download: How to Say Thank You: A Guide for Nonprofits.

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Is Your Nonprofit Work Called Marketing, Communications, or Something Else?

Kivi's Nonprofit Communications Blog

I participate in numerous social media groups for nonprofit communicators, and several times a year, someone wants to debate the difference between marketing and communications. Sometimes words like public relations or outreach are also thrown in the mix.

How to Stage a Successful Virtual News Conference

Kivi's Nonprofit Communications Blog

The nonprofit One Warm Coat used a virtual news conference to kick off its annual winter coat drive campaign. Nonprofit communicators are preparing for a year-end giving season unlike any other.

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Detailing December: A BIG Training Discount and How to Create Style Guides and Annual Reports

Kivi's Nonprofit Communications Blog

Here’s what’s happening this month at Nonprofit Marketing Guide…. Online Training: Save $200 Off Our All-Access Training Pass NOW. Access our webinars, workshops, exclusive online courses and downloads, and our Private Facebook Group for 365 days for only $599.

Adding First and Last Names to Your Email Database

Kivi's Nonprofit Communications Blog

Here’s a great question that came in this week. “I’ve inherited an email list that has been populated with a form that collected only email addresses. In order to add these people to our new CRM, I need first and last names.

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Twitter Introduces Its Own Version of Stories: Fleets

Kivi's Nonprofit Communications Blog

This week, Twitter announced that it too is jumping on the ephemeral content bandwagon by releasing the Fleets functionality — fleeting tweets or fleets that disappear after 24 hours. It is rolling out across accounts, so if you don’t have it yet, hang on, you will soon.

Mid-Year Check-In: Are You Taking Care of Yourself? #NPCOMMLIFE

Kivi's Nonprofit Communications Blog

We are a little over halfway through 2020 and it is just one s**tstorm after another, isn’t it? But wherever you are right now, it’s important to take a step back and look at how you are taking care of yourself.

Pivoting to Digital Fundraising and Standing Out

Kivi's Nonprofit Communications Blog

Aleeka Kay Morgan. With the cancellation of so many in-person fundraising events, organizations have had to use unique ways to meet their goals this year. Let’s see what Aleeka Kay Morgan has done. Kristina. Guest Post by Aleeka Kay Morgan of American Cancer Society. Marching in place.

Don’t Feel Like Working? #NPCOMMLIFE

Kivi's Nonprofit Communications Blog

I worked out this morning, had a call, answered some emails, sent an email, stopped for lunch, took my dog for a walk, aaaand now I am crashing and don’t feel like doing the many other things on my to-do list for today.

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A Day in the Life of a Quarantined Nonprofit Communicator – Jennifer Cobb

Kivi's Nonprofit Communications Blog

Jennifer Cobb at home. Here is our latest submission for our Day in the Life of a Nonprofit Communicator – Quarantine Edition. Let’s see how Jennifer Cobb is adapting. Jennifer’s Bio: Jennifer Cobb is a storyteller at heart and a dedicated disciple of “donor love.”