Expert insights. Personalized for you.
Flickr Creative Commons photo by Alvin Chua. Many communicators overvalue the importance of press releases. Yes, a press release is an important part of your nonprofit’s media relations toolbox. But it is just one tool. MORE
The nonprofit One Warm Coat used a virtual news conference to kick off its annual winter coat drive campaign. Nonprofit communicators are preparing for a year-end giving season unlike any other. MORE
We’ll be closing the survey for the 2021 Nonprofit Communications Trends Report soon. Please take the survey now and be a part of the report! MORE
I participate in numerous social media groups for nonprofit communicators, and several times a year, someone wants to debate the difference between marketing and communications. Sometimes words like public relations or outreach are also thrown in the mix. MORE
Here’s what’s happening this month at Nonprofit Marketing Guide…. Online Training: [FINAL DAYS] Save $200 Off Our All-Access Training Pass NOW. Access our webinars, workshops, exclusive online courses and downloads, and our Private Facebook Group for 365 days for only $599. MORE
Flickr Creative Commons photo. When I advise nonprofits on how to build effective media relations strategies on a modest budget, I preach the importance of being focused. MORE
Will 2021 be better than 2020? That remains to be seen, but that felt like a very long first week. I still have the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising though. MORE
Stumped for what you can tweet in December or say in your email newsletter? We have you covered! These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*. If you would like these ideas sent to your inbox a month in advance, sign up for our Monthly Nonprofit Writing Prompts. MORE
Happy Holidays! Toward the end of every year, we spread some good cheer with some free stuff for our awesome readers like you! We have some new freebies for you, but let’s kick of the week with something tried and true… The 2021 Nonprofit Communications Trends Report. MORE
Your first job as a nonprofit communicator, and your most important one, is to know who you are talking to, or writing for, at all times. Then you match what you say to the interests, needs, and values of those people. MORE
Our top blog posts of 2020 were dominated by the pandemic, but let’s find out what you would like us to focus on in 2021. Of course we will continue to stay on top of emerging trends and best practices and report those to you, but what are you particularly interested in reading more about? MORE
You know that a picture is worth 1,000 words. But did you know that a picture can also be worth thousands of eyeballs? MORE
We’ll release the 2021 Nonprofit Communications Trends Report next week, but I thought I’d start sharing some of the results with you a little early. If you’ve been at this awhile, the two lists I am sharing won’t be a surprise. MORE
Another Friday the 13th? Let’s just all keep our heads down and read the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have eye-tracking studies, sexy nonprofits, media coverage tips for the holiday season and more. MORE
Do you do New Year’s resolutions? Or one, two, or three theme words for your upcoming year? I seem to do a mix depending how I’m feeling each January. For 2021, a single word felt right and it came to me quickly. It’s -ish. It’s simple but so full of meaning for me. MORE
Happy Holidays! Toward the end of every year, we spread some good cheer with some free stuff for our awesome readers like you! Today we share a new resource that has some of our best planning worksheets and tips on editorial planning all in one place. MORE
Between #GivingTuesday and year-end giving, nonprofits will be sending a lot of emails in the upcoming weeks. How will you stand out in a sea of appeals? Well first things first – before they can decide whether they want to open your email, it has to be delivered to their inbox. MORE
Nonprofits have lots of programmatic, fundraising, and marketing goals that are really just wishes – because there’s no solid strategic communications plan in place to make them a reality. But you can change that. We’ll show you how during our next Master Class on communications planning. MORE
Welcome to the last month of 2020! Let’s celebrate getting one step closer to a new year with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. MORE
No, you shouldn’t. OK, nice chatting with you. Have a great day! In all seriousness, this question came up in a nonprofit communications Facebook Group and I was amazed how many people told the poster to contact unsubscribers to see why they left. MORE
2020 was all about Covid and social movements so it’s not surprising that a big chunk of our most popular blog posts from this year covered those topics. MORE
Jennifer Cobb at home. Here is our latest submission for our Day in the Life of a Nonprofit Communicator – Quarantine Edition. Let’s see how Jennifer Cobb is adapting. Jennifer’s Bio: Jennifer Cobb is a storyteller at heart and a dedicated disciple of “donor love.” MORE
How is everyone doing out there? Feeling any better? I hope so! Let’s wrap up this week with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. MORE
Much of nonprofit marketing and communications success is about finding and maintaining your balance. Think of it as walking a fine line. If you venture too far to the left or the right away from that line, you’ll end up struggling in several different ways. MORE
Tony Martignetti. Today Tony Martignetti joins us to talk about marketing your bequests program. Kristina. Guest Post by Tony Martignetti. Many nonprofit communicators shy away from spending much time marketing Planned Giving at their organizations. MORE
I don’t know if there is less pressure to fake it then there used to be or if it’s just more socially acceptable, but I definitely know more self-professed introverts now that I used to (myself included). MORE
We’ll be closing the survey for the 2021 Nonprofit Communications Trends Report Friday night. Please take the survey now and be a part of the report! MORE
Every year around this time, I share some tips on dealing with the extra stress that happens during the holidays. You can read those here: Less Stress This Year-End Season? Yes, Please! How to Take Care of Yourself This Season. MORE
CALM not BUSY is the framework we created to help you understand how to manage your nonprofit’s communications work for maximum effectiveness. You should work on being more Collaborative, Agile, Logical, and Methodical (CALM) and less Bogus, Unrealistic, Sidestepping, and Yoked (BUSY). MORE
We are a little over halfway through 2020 and it is just one s**tstorm after another, isn’t it? But wherever you are right now, it’s important to take a step back and look at how you are taking care of yourself. MORE
Aleeka Kay Morgan. With the cancellation of so many in-person fundraising events, organizations have had to use unique ways to meet their goals this year. Let’s see what Aleeka Kay Morgan has done. Kristina. Guest Post by Aleeka Kay Morgan of American Cancer Society. Marching in place. MORE
Here’s a great question that came in this week. “I’ve inherited an email list that has been populated with a form that collected only email addresses. In order to add these people to our new CRM, I need first and last names. MORE
This week, Twitter announced that it too is jumping on the ephemeral content bandwagon by releasing the Fleets functionality — fleeting tweets or fleets that disappear after 24 hours. It is rolling out across accounts, so if you don’t have it yet, hang on, you will soon. MORE
Happy Friday, Friends! Let’s warm ourselves next to the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have empowered storytelling, a Twitter planner, YouTube and web design tips, and more. MORE
Our ability to produce our annual Nonprofit Communications Trends Report depends entirely on YOUR participation in the annual survey. The Trends Report is our most popular download of the year and is the “go to” source for what’s REALLY happening in the world of nonprofit communications. MORE
Have some gaps to fill in your editorial calendar for next month? The suggestions below should help! (If If you aren’t using an editorial calendar we HIGHLY recommend you do! You can learn Everything You Need to Know about Editorial Calendars for 2021 in our next two-part webinar series. ). MORE
Happy Holidays! Toward the end of every year, we spread some good cheer with some free stuff for our awesome readers like you! Be sure your ready to say thank you to all of those new donors you’re getting this week with another new download: How to Say Thank You: A Guide for Nonprofits. MORE
Measuring communications and marketing work is a challenge because we often have way too many goals and objectives , so it’s hard to decide what matters most. MORE
In the survey for the upcoming 2021 Nonprofit Communications Trends Report, we asked three questions about the impact of the pandemic on your communications work. MORE
Here’s what’s happening this month at Nonprofit Marketing Guide…. Online Training: Save $200 Off Our All-Access Training Pass NOW. Access our webinars, workshops, exclusive online courses and downloads, and our Private Facebook Group for 365 days for only $599. MORE
In the survey for the upcoming 2021 Nonprofit Communications Trends Report, we asked whether nonprofit communicators agreed or disagreed with this statement: I regularly take all of the paid time off that I am entitled to each year. MORE
Happy Holidays! Toward the end of every year, we spread some good cheer with some free stuff for our awesome readers like you! Today I share social media and newsletter ideas for January and how you can get ideas every month by subscribing to the Monthly Nonprofit Writing Prompts email newsletter. MORE
We need new submissions for our Day in the Life of a Nonprofit Communicator blog series. If you have ever read a Day in the Life post and thought “Yay! I am not alone” or nodded along knowingly when someone said they had to eat lunch at their desk – it’s your turn to share! MORE
I worked out this morning, had a call, answered some emails, sent an email, stopped for lunch, took my dog for a walk, aaaand now I am crashing and don’t feel like doing the many other things on my to-do list for today. MORE
Kivi's Nonprofit Communications Blog
DECEMBER 28, 2020
Happy Holidays! Toward the end of every year, we spread some good cheer with some free stuff for our awesome readers like you! We have some new freebies for you, but let’s kick of the week with something tried and true… The 2021 Nonprofit Communications Trends Report.
Kivi's Nonprofit Communications Blog
JANUARY 8, 2021
Will 2021 be better than 2020? That remains to be seen, but that felt like a very long first week. I still have the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising though.
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Kivi's Nonprofit Communications Blog
JANUARY 11, 2021
I don’t know if there is less pressure to fake it then there used to be or if it’s just more socially acceptable, but I definitely know more self-professed introverts now that I used to (myself included).
Kivi's Nonprofit Communications Blog
JANUARY 21, 2021
In the survey for the upcoming 2021 Nonprofit Communications Trends Report, we asked whether nonprofit communicators agreed or disagreed with this statement: I regularly take all of the paid time off that I am entitled to each year.
Kivi's Nonprofit Communications Blog
JANUARY 19, 2021
In the survey for the upcoming 2021 Nonprofit Communications Trends Report, we asked three questions about the impact of the pandemic on your communications work.
Kivi's Nonprofit Communications Blog
JANUARY 22, 2021
How is everyone doing out there? Feeling any better? I hope so! Let’s wrap up this week with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising.
Kivi's Nonprofit Communications Blog
JANUARY 15, 2021
Happy Friday, Friends! Let’s warm ourselves next to the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have empowered storytelling, a Twitter planner, YouTube and web design tips, and more.
Kivi's Nonprofit Communications Blog
JANUARY 5, 2021
Do you do New Year’s resolutions? Or one, two, or three theme words for your upcoming year? I seem to do a mix depending how I’m feeling each January. For 2021, a single word felt right and it came to me quickly. It’s -ish. It’s simple but so full of meaning for me.
Kivi's Nonprofit Communications Blog
DECEMBER 2, 2020
Much of nonprofit marketing and communications success is about finding and maintaining your balance. Think of it as walking a fine line. If you venture too far to the left or the right away from that line, you’ll end up struggling in several different ways.
Kivi's Nonprofit Communications Blog
JANUARY 12, 2021
Measuring communications and marketing work is a challenge because we often have way too many goals and objectives , so it’s hard to decide what matters most.
Kivi's Nonprofit Communications Blog
JANUARY 4, 2021
Our top blog posts of 2020 were dominated by the pandemic, but let’s find out what you would like us to focus on in 2021. Of course we will continue to stay on top of emerging trends and best practices and report those to you, but what are you particularly interested in reading more about?
Kivi's Nonprofit Communications Blog
NOVEMBER 16, 2020
Our ability to produce our annual Nonprofit Communications Trends Report depends entirely on YOUR participation in the annual survey. The Trends Report is our most popular download of the year and is the “go to” source for what’s REALLY happening in the world of nonprofit communications.
Kivi's Nonprofit Communications Blog
DECEMBER 4, 2020
Welcome to the last month of 2020! Let’s celebrate getting one step closer to a new year with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising.
Kivi's Nonprofit Communications Blog
DECEMBER 8, 2020
We’ll be closing the survey for the 2021 Nonprofit Communications Trends Report soon. Please take the survey now and be a part of the report!
Kivi's Nonprofit Communications Blog
DECEMBER 10, 2020
We’ll be closing the survey for the 2021 Nonprofit Communications Trends Report Friday night. Please take the survey now and be a part of the report!
Kivi's Nonprofit Communications Blog
JANUARY 6, 2021
Here’s what’s happening this month at Nonprofit Marketing Guide…. Online Training: [FINAL DAYS] Save $200 Off Our All-Access Training Pass NOW. Access our webinars, workshops, exclusive online courses and downloads, and our Private Facebook Group for 365 days for only $599.
Kivi's Nonprofit Communications Blog
NOVEMBER 13, 2020
Another Friday the 13th? Let’s just all keep our heads down and read the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have eye-tracking studies, sexy nonprofits, media coverage tips for the holiday season and more.
Kivi's Nonprofit Communications Blog
JANUARY 13, 2021
Nonprofits have lots of programmatic, fundraising, and marketing goals that are really just wishes – because there’s no solid strategic communications plan in place to make them a reality. But you can change that. We’ll show you how during our next Master Class on communications planning.
Kivi's Nonprofit Communications Blog
SEPTEMBER 24, 2020
Flickr Creative Commons photo. When I advise nonprofits on how to build effective media relations strategies on a modest budget, I preach the importance of being focused.
Kivi's Nonprofit Communications Blog
DECEMBER 29, 2020
Happy Holidays! Toward the end of every year, we spread some good cheer with some free stuff for our awesome readers like you! Today we share a new resource that has some of our best planning worksheets and tips on editorial planning all in one place.
Kivi's Nonprofit Communications Blog
DECEMBER 30, 2020
Happy Holidays! Toward the end of every year, we spread some good cheer with some free stuff for our awesome readers like you! Today I share social media and newsletter ideas for January and how you can get ideas every month by subscribing to the Monthly Nonprofit Writing Prompts email newsletter.
Kivi's Nonprofit Communications Blog
NOVEMBER 24, 2020
Stumped for what you can tweet in December or say in your email newsletter? We have you covered! These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*. If you would like these ideas sent to your inbox a month in advance, sign up for our Monthly Nonprofit Writing Prompts.
Kivi's Nonprofit Communications Blog
DECEMBER 3, 2020
You know that a picture is worth 1,000 words. But did you know that a picture can also be worth thousands of eyeballs?
Kivi's Nonprofit Communications Blog
NOVEMBER 17, 2020
Between #GivingTuesday and year-end giving, nonprofits will be sending a lot of emails in the upcoming weeks. How will you stand out in a sea of appeals? Well first things first – before they can decide whether they want to open your email, it has to be delivered to their inbox.
Kivi's Nonprofit Communications Blog
JULY 23, 2020
Flickr Creative Commons photo by Alvin Chua. Many communicators overvalue the importance of press releases. Yes, a press release is an important part of your nonprofit’s media relations toolbox. But it is just one tool.
Kivi's Nonprofit Communications Blog
OCTOBER 27, 2020
Have some gaps to fill in your editorial calendar for next month? The suggestions below should help! (If If you aren’t using an editorial calendar we HIGHLY recommend you do! You can learn Everything You Need to Know about Editorial Calendars for 2021 in our next two-part webinar series. ).
Kivi's Nonprofit Communications Blog
OCTOBER 15, 2020
Tony Martignetti. Today Tony Martignetti joins us to talk about marketing your bequests program. Kristina. Guest Post by Tony Martignetti. Many nonprofit communicators shy away from spending much time marketing Planned Giving at their organizations.
Kivi's Nonprofit Communications Blog
OCTOBER 21, 2020
CALM not BUSY is the framework we created to help you understand how to manage your nonprofit’s communications work for maximum effectiveness. You should work on being more Collaborative, Agile, Logical, and Methodical (CALM) and less Bogus, Unrealistic, Sidestepping, and Yoked (BUSY).
Kivi's Nonprofit Communications Blog
DECEMBER 15, 2020
No, you shouldn’t. OK, nice chatting with you. Have a great day! In all seriousness, this question came up in a nonprofit communications Facebook Group and I was amazed how many people told the poster to contact unsubscribers to see why they left.
Kivi's Nonprofit Communications Blog
DECEMBER 14, 2020
We need new submissions for our Day in the Life of a Nonprofit Communicator blog series. If you have ever read a Day in the Life post and thought “Yay! I am not alone” or nodded along knowingly when someone said they had to eat lunch at their desk – it’s your turn to share!
Kivi's Nonprofit Communications Blog
OCTOBER 22, 2020
Your first job as a nonprofit communicator, and your most important one, is to know who you are talking to, or writing for, at all times. Then you match what you say to the interests, needs, and values of those people.
Kivi's Nonprofit Communications Blog
NOVEMBER 23, 2020
Every year around this time, I share some tips on dealing with the extra stress that happens during the holidays. You can read those here: Less Stress This Year-End Season? Yes, Please! How to Take Care of Yourself This Season.
Kivi's Nonprofit Communications Blog
DECEMBER 21, 2020
2020 was all about Covid and social movements so it’s not surprising that a big chunk of our most popular blog posts from this year covered those topics.
Kivi's Nonprofit Communications Blog
DECEMBER 31, 2020
Happy Holidays! Toward the end of every year, we spread some good cheer with some free stuff for our awesome readers like you! Be sure your ready to say thank you to all of those new donors you’re getting this week with another new download: How to Say Thank You: A Guide for Nonprofits.
Kivi's Nonprofit Communications Blog
AUGUST 13, 2020
I participate in numerous social media groups for nonprofit communicators, and several times a year, someone wants to debate the difference between marketing and communications. Sometimes words like public relations or outreach are also thrown in the mix.
Kivi's Nonprofit Communications Blog
OCTOBER 29, 2020
The nonprofit One Warm Coat used a virtual news conference to kick off its annual winter coat drive campaign. Nonprofit communicators are preparing for a year-end giving season unlike any other.
Kivi's Nonprofit Communications Blog
DECEMBER 1, 2020
Here’s what’s happening this month at Nonprofit Marketing Guide…. Online Training: Save $200 Off Our All-Access Training Pass NOW. Access our webinars, workshops, exclusive online courses and downloads, and our Private Facebook Group for 365 days for only $599.
Kivi's Nonprofit Communications Blog
JULY 21, 2020
Here’s a great question that came in this week. “I’ve inherited an email list that has been populated with a form that collected only email addresses. In order to add these people to our new CRM, I need first and last names.
Kivi's Nonprofit Communications Blog
NOVEMBER 19, 2020
This week, Twitter announced that it too is jumping on the ephemeral content bandwagon by releasing the Fleets functionality — fleeting tweets or fleets that disappear after 24 hours. It is rolling out across accounts, so if you don’t have it yet, hang on, you will soon.
Kivi's Nonprofit Communications Blog
JULY 27, 2020
We are a little over halfway through 2020 and it is just one s**tstorm after another, isn’t it? But wherever you are right now, it’s important to take a step back and look at how you are taking care of yourself.
Kivi's Nonprofit Communications Blog
NOVEMBER 11, 2020
Aleeka Kay Morgan. With the cancellation of so many in-person fundraising events, organizations have had to use unique ways to meet their goals this year. Let’s see what Aleeka Kay Morgan has done. Kristina. Guest Post by Aleeka Kay Morgan of American Cancer Society. Marching in place.
Kivi's Nonprofit Communications Blog
OCTOBER 19, 2020
I worked out this morning, had a call, answered some emails, sent an email, stopped for lunch, took my dog for a walk, aaaand now I am crashing and don’t feel like doing the many other things on my to-do list for today.
Kivi's Nonprofit Communications Blog
AUGUST 3, 2020
Jennifer Cobb at home. Here is our latest submission for our Day in the Life of a Nonprofit Communicator – Quarantine Edition. Let’s see how Jennifer Cobb is adapting. Jennifer’s Bio: Jennifer Cobb is a storyteller at heart and a dedicated disciple of “donor love.”
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