Kivi's Nonprofit Communications Blog

On Being a White Thought Leader in the Nonprofit Sector

Kivi's Nonprofit Communications Blog

TL;DR: Getting called in and called out comes with the territory of being a thought leader. You need to learn to manage that, regardless of how uncomfortable it is, or find another line of work. .

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Social Media and Newsletter Ideas for April 2021

Kivi's Nonprofit Communications Blog

Looking to fill your editorial calendar next month? We have ideas for newsletter articles, blog posts, social media updates, and more. These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*.

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Relevant Messaging Ideas: Be Realistic

Kivi's Nonprofit Communications Blog

We are continuing our look into how to apply the 6 Rs of Relevant Messaging today with a focus on being realistic. Let’s review: Rewarding. The benefits of following through on the call to action in the message are clear. Realistic.

Relevant Messaging Ideas: Be Responsive

Kivi's Nonprofit Communications Blog

We’re halfway through our look into the 6 Rs of Relevant Messaging. Today, we look at how to be responsive. But first, a quick review in case you need to catch up: Rewarding. The benefits of following through on the call to action in the message are clear. Realistic.

Mixed Links for Nonprofit Communicators – April 9, 2021

Kivi's Nonprofit Communications Blog

Last week I accidentally published Mixed Links with a 2022 date and just now I typed 2020 for the date. Needless to say, TGIF! Let’s finish up the week with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising.

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10 Questions to Ask to Remove Your Marketing and Communications Bottlenecks

Kivi's Nonprofit Communications Blog

Much of the success in communications and marketing work is creating smooth workflows and eliminating bottlenecks in those flows. Marketing and communications bottlenecks can look like. People missing deadlines or otherwise not doing what they said they would do.

Hobbies of Nonprofit Communicators – Continuing Education

Kivi's Nonprofit Communications Blog

We’re wrapping up our look into the new adventures you got into during the past year with a few of you taking on the challenge of continuing your education. Other pandemic hobbies we’ve looked at: Pets. Music. Arts and Crafts. Exercise. Gardening. Podcasts.

Are You Seizing the Moment?

Kivi's Nonprofit Communications Blog

I don’t know if you feel it or not, but I certainly do: There’s a shift happening right now in the role of communications and marketing at nonprofits.

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Hobbies of Nonprofit Communicators: Music

Kivi's Nonprofit Communications Blog

I am back with another peek into the new activities nonprofit communicators have picked up during the pandemic. Last week we saw some new pets , and this week we look at a few people who took up a new musical instrument. From Sally Hartman: My new pandemic hobby is playing the piano.

Relevant Messaging Ideas: Be Refreshing

Kivi's Nonprofit Communications Blog

This is it! We have made to the last R of the 6 Rs of Relevant Messaging : refreshing. Let’s review the first five: Rewarding. The benefits of following through on the call to action in the message are clear. Realistic.

Email Deliverability Is Down (Meaning Your Emails May Not Be Making It to Inboxes)

Kivi's Nonprofit Communications Blog

In doing research for next week’s webinar Email Marketing Trends for Nonprofits webinar series, I came across the 2020 Email Deliverability Benchmark Study done by Validity.

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Marketing Tips for Small Volunteer-Led Nonprofits

Kivi's Nonprofit Communications Blog

I recently chatted with Anthony Wilson, the founder and host of the Groupfinity Podcast. Anthony interviews nonprofit leaders primarily from small volunteer-led organizations and others like me who have advice for them.

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Tell Me Where Your Board Has Been Genuinely Helpful in Marketing

Kivi's Nonprofit Communications Blog

I’m often asked by the communications directors I coach about the relationship they should have with their nonprofit’s board of directors. Should they attend meetings? What marketing metrics should go in a board report?

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Mixed Links for Nonprofit Communicators – April 2, 2022

Kivi's Nonprofit Communications Blog

Auburn, AL. Welcome to April! Let’s celebrate new beginnings and check out the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have newsjacking tips, how to run effective ads on social media, headline formulas and more.

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Hobbies of Nonprofit Communicators: Gardening

Kivi's Nonprofit Communications Blog

Let’s get back to our series on the new hobbies you picked up during quarantine. We’ve looked at: Pets. Music. Arts and Crafts. Exercise. Today let’s check out gardening projects. From Katrina VanHuss: I have taken an interest in “winter sowing.”

Training on Writing, Podcasts, and Community-Centric Fundraising Coming This Month

Kivi's Nonprofit Communications Blog

Here’s what’s happening this month at Nonprofit Marketing Guide…. Online Training: The All-Access Training Pass.

Hobbies of Nonprofit Communicators – Podcasts

Kivi's Nonprofit Communications Blog

Today, let’s take a look at podcasts nonprofit communicators got into during the last year. Other pandemic hobbies we’ve looked at: Pets. Music. Arts and Crafts. Exercise. Gardening. From Denise MacDonald: I started working on a podcast using some old family cassette tape letters.

Day in the Life of a Nonprofit Communicator – Lindsey Williams

Kivi's Nonprofit Communications Blog

Lindsey Williams. Here is the latest submission for our Day in the Life of a Nonprofit Communicator series. This series lets you describe your workday in your own words.

Relevant Messaging Ideas: Be Rewarding

Kivi's Nonprofit Communications Blog

A couple of weeks ago I shared our 6 R’s of Relevant Messaging checklist in So What? Making Your Messaging More Relevant. Over the next few weeks, I will share some ideas for each one of the 6 Rs. Let’s review those first: Rewarding.

Do You Have an Email Welcome Series for New Subscribers? Probably Not

Kivi's Nonprofit Communications Blog

Do we sound like a broken record yakking on and on about email marketing? Do we care? We are fired up right now about making sure nonprofits are following email marketing best practices. We’ve pretty much dedicated the entire month of February to email marketing training.

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Social Media and Newsletter Ideas for February 2021

Kivi's Nonprofit Communications Blog

No idea what you will talk about on social media next month? Unsure what to include in your newsletter? This post is for you! These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*.

Week of Freebies, Day 1: The 2021 Nonprofit Communications Trends Report

Kivi's Nonprofit Communications Blog

Happy Holidays! Toward the end of every year, we spread some good cheer with some free stuff for our awesome readers like you! We have some new freebies for you, but let’s kick of the week with something tried and true… The 2021 Nonprofit Communications Trends Report.

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Pandemic Creates More Planning and Collaboration on Communications

Kivi's Nonprofit Communications Blog

In the survey for the upcoming 2021 Nonprofit Communications Trends Report, we asked three questions about the impact of the pandemic on your communications work.

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Collaborating and Working Remotely: Advice from a Nonprofit Communications Director Who’s Done It For Years

Kivi's Nonprofit Communications Blog

Anna Mullen and her colleagues at the National Farm to School Network have always worked remotely. She shared some great advice on doing so successfully with others in her cohort of the Communications Director Mentoring Program last year.

Trying Boldly and Trying Again

Kivi's Nonprofit Communications Blog

I used to serve on a nonprofit board whose mantra was “Be bold and mighty forces will come to your aid” ( Basil King ). One of my personal mantras is “Live your life in draft.” ” (I’m not sure where I got that one.) .

Mixed Links for Nonprofit Communicators – March 12, 2021

Kivi's Nonprofit Communications Blog

Bow & Arrow, Auburn, AL. Are you ready for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? This week we have donor retention emails, how to write like Hemingway, a guide to Google Grants, and more.

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[FLASH SALE] Attend ALL of our Webinars and Workshops for $599

Kivi's Nonprofit Communications Blog

Every year Kivi and I celebrate our birthdays by inviting more people to join our All-Access Pass Holder Community and offering them a discount of $200. Her birthday is Wednesday, March 31st so it’s time for a FLASH SALE! Now through March 31st, you can get your All-Access Pass for only $599.

Introverted? Leadership Tips Especially for You

Kivi's Nonprofit Communications Blog

I don’t know if there is less pressure to fake it then there used to be or if it’s just more socially acceptable, but I definitely know more self-professed introverts now that I used to (myself included).

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Some Comms Teams Thrived During the Pandemic. Others Not So Much.

Kivi's Nonprofit Communications Blog

Last week, we shared that we found in the 2021 Nonprofit Communications Trends Report that a majority of nonprofits said they did more communications planning (63%) and that the level of internal collaboration on the communications workload went up (57%) as a result of the pandemic.

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So What? Making Your Messaging More Relevant

Kivi's Nonprofit Communications Blog

The amount of email sent each year is in the billions and is only going up. See this projection : Source: [link]. So how will you make your way through the clutter in everyone’s inbox and stand out? By answering the question: So What?

Relevant Messaging Ideas: Be Real Time

Kivi's Nonprofit Communications Blog

We’re making our way through the 6 Rs of Relevant Messaging. Today, we look at how to be real time. Let’s review what we’ve talked about so far: Rewarding. The benefits of following through on the call to action in the message are clear. Realistic.

Are Your Comms Helpful Now or Just Adding More Noise?

Kivi's Nonprofit Communications Blog

In days following the murder of George Floyd. I had no words. This is unusual for me as a journalist, speaker, leadership team member of an advocacy-based nonprofit, and downright talkative person. . Image: Unsplash by munshots. My nonprofit wanted to put out a statement.

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2021 Nonprofit Communications Trends Report [Download Now]

Kivi's Nonprofit Communications Blog

It’s here! Today we are excited to release the 2021 Nonprofit Communications Trends Report!

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Mixed Links for Nonprofit Communicators – January 8, 2021

Kivi's Nonprofit Communications Blog

Will 2021 be better than 2020? That remains to be seen, but that felt like a very long first week. I still have the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising though.

Too Many Cards? Here’s What to Do Next.

Kivi's Nonprofit Communications Blog

If you’ve been playing with our Nonprofit Communications Strategic Planning Card Deck, you might be wondering how many cards are too many for one person to handle. Sticking with the card deck metaphor, I’m referring to the cards you are using as “your hand.”

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Social Media and Newsletter Ideas for March 2021

Kivi's Nonprofit Communications Blog

If you need ideas for your newsletter articles or social media posts next month, then this post is for you! These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*.

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We Need Your Help: Take the 2021 Nonprofit Communications Trends Survey

Kivi's Nonprofit Communications Blog

Our ability to produce our annual Nonprofit Communications Trends Report depends entirely on YOUR participation in the annual survey. The Trends Report is our most popular download of the year and is the “go to” source for what’s REALLY happening in the world of nonprofit communications.

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Do Your Nonprofit’s PR Efforts Include Diverse Audiences?

Kivi's Nonprofit Communications Blog

Flickr Creative Commons photo. When I advise nonprofits on how to build effective media relations strategies on a modest budget, I preach the importance of being focused.

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So What? Making Your Messaging More Relevant

Kivi's Nonprofit Communications Blog

The amount of email sent each year is in the billions and is only going up. See this projection : Source: [link]. So how will you make your way through the clutter in everyone’s inbox and stand out? By answering the question: So What?

Get the New Edition of The Nonprofit Marketing Guide [and Get a Bunch of Bonuses Too!]

Kivi's Nonprofit Communications Blog

We are super excited that pre-ordering for the newly revised second edition of The Nonprofit Marketing Guide is now open! The first edition came out 11 years ago, and this new edition is fully updated with all that we’ve learned in the last decade.

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Hobbies of Nonprofit Communicators: Exercise

Kivi's Nonprofit Communications Blog

Welcome back to another look into the new hobbies you have picked up over the last year. We’ve looked at: Pets. Music. Arts and Crafts. And today we are looking a couple of people who took up exercising.

Mixed Links for Nonprofit Communicators – November 13, 2020

Kivi's Nonprofit Communications Blog

Another Friday the 13th? Let’s just all keep our heads down and read the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have eye-tracking studies, sexy nonprofits, media coverage tips for the holiday season and more.

Five Lines Communications Directors Must Walk Carefully

Kivi's Nonprofit Communications Blog

Much of nonprofit marketing and communications success is about finding and maintaining your balance. Think of it as walking a fine line. If you venture too far to the left or the right away from that line, you’ll end up struggling in several different ways.