Tips for Your 2010 Annual Report

Kivi's Nonprofit Communications Blog

In the e-newsletter I sent out last week to our Learning Center members and others, I said that printed annual reports that are more than four pages long are a waste of time and money.

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The Best & Worst Local Cause Marketing Programs of 2010

Selfish Giving

I combed through the Selfish Giving archives and came up with the best and worst local cause marketing programs of 2010. Here are the seven best local cause marketing programs for 2010. Location: SXSW 2010 , Austin, TX.

Creating a Marketing Plan for the Rest of 2010

Kivi's Nonprofit Communications Blog

Is your marketing plan for 2010. I’m going to show staff at 20 nonprofits how to take control of their marketing programs , set realistic goals, prioritize how they spend their time and money, and make great things happen for their organizations by the end of 2010.

How to Raise More Money Now – Free E-Book

Getting Attention

I was honored to be among the folks that Network for Good asked to contribute innovative fundraising ideas to this inspiring new e-book, How to Make More Money Now. You’ll find many more ideas like these in How to Make More Money Now.

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5 Trends that Will Affect Online Fundraising in 2010

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No one can say for sure what 2010 will bring. In 2010 Network for Good has taken a crack at the five trends (with an online spin, of course) we've seen and anticipate will affect your fundraising in the months to come. Show where the money goes. Will there be an economic recovery? Will direct mail continue to be the king of individual giving results? Will a greater percentage of donors turn to the Web as their preference for giving?

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Raise money online this year

Get Fully Funded

Remember that the internet is a tool you can use to raise money. Just because you have a website or a Facebook page does not mean people will flock to it and give you money. Lots of people have asked me how to raise money online and I get the sense that they think it’s something hard or mystical. As we approach the deep fundraising season, many folks are asking about online fundraising, so I wanted to share a few things.

Share Your Biggest Marketing Lesson Learned in 2010 – Free Nonprofit Marketing Wisdom Guide

Getting Attention

What’s the biggest marketing lesson you learned (or re-learned) in 2010? We’ve been able to save so much money on production costs for printing, photography and web design, by taking the time to incorporate this.

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OMG It’s 2010: Where Are You, Where Are Your Donors, and How Can You Achieve Marketing Glory in a Web 2.0 World?

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PART 1 of 4: "The 8 Online Fundraising Changes You Must Make in 2010" (You can download the full, free online fundraising eBook on which this series is based!) Online Fundraising Change #1: Get Online if You're Not Already There It's 2010: Do you know where your online donations are? People know you're a nonprofit organization and you need donations to help your cause, but where exactly is a donor's money going?

Question: Who Asks for Money?

A Small Change

Related posts: I’m Not Here to Raise Money Who Talks to Your Donors Annual Board Solicitations Characteristics of a Model Board Member Cold Calling or Networking. In a recent post, Who Talks to Your Donors , I mentioned two different styles of fundraising. One style involves board members soliciting donors, and another style involves staff cultivating and soliciting donors. Does your organization primarily use Board Member or Staff to ask for donations?

The Best Cause Marketing of 2010

Cause Related Marketing

The year 2010 was a memorable year for cause marketing. In 2010 I posted nearly 190 times and reviewed or highlighted more than 200 different cause marketing efforts. During 2010 I also profiled an effort from HUGO Element/HUGO Man fragrances. A lot of money.

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Use Lemon Windex at Your Next Gala, Raise More Money?

Cause Related Marketing

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OMG It’s 2010: Where Are You, Where Are Your Donors, and How Can You Achieve Marketing Glory in a Web 2.0 World?

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PART 1 of 4: "The 8 Online Fundraising Changes You Must Make in 2010" (You can download the full, free online fundraising eBook on which this series is based!) Online Fundraising Change #1: Get Online if You're Not Already There It's 2010: Do you know where your online donations are? People know you're a nonprofit organization and you need donations to help your cause, but where exactly is a donor's money going?

2010 Fundraising Review

The Agitator

According to one of the more comprehensive reviews of 2010 fundraising — the 2010 Year-End Survey of the Nonprofit Research Collaborative* (NRC) — a majority of charities surveyed saw their fundraising revenue remain stable or increase last year. Among the findings: 52 percent of organizations reported reaching their fundraising goals for 2010. [In In addition, the percentage of organizations raising more money in 2010 compared to 2009 was 43 percent.

Convio’s 2010 Online Benchmarks

The Agitator

Convio has provided an excellent ‘must read’ review of 2010 online fundraising stats and trends. The data is drawn from the nearly 600 nonprofits that used the Convio Online Marketing platform in 2009 and 2010. billion online in 2010 and have over 171 million email addresses. Just a few teasers … Online giving up 40% in 2010 over 2009 … a product both of more gifts and higher average gifts (median up from $83.44

#Fundraising: However Counted, Charitable Giving Rose Slightly in 2010

Non Profit Marketing 360

The Giving USA Foundation recently reported both a reappraisal of how the organization tallies up charitable giving and a slight improvement in giving in 2010. billion in 2010, a rise from $284.85 Happy Independence Day! First, MKCREATIVE wishes you a happy Independence Day.

How Much Money Will My Event Raise?

Blue Sky Collaborative

Number of people who are raising money X 5 X 50 = Total amount raised. For pledge event like walkathons, bowl-a-thons, marathons, triathlons, and other peer-to-peer fundraising events, here's a good rule of thumb. For example: 100 people X 5.

Facing Social Change at the Dinner Table

SocialButterfly

There is no cure for MS, but my goal is raise money so the research can continue to find a cure in our lifetime. My dad, Scott Rampy, is a free agent advocate, activist, and fundraiser working to end multiple sclerosis. He’s also humble.

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Cause Marketing Limits Raise More Money

Selfish Giving

As [marketers of causes] approach people with $10,000 or $100,000 in the bank, this fear of not seeing a limit is very real, and if it’s not confronted, they will fail at both raising the money and generating satisfaction for the donor.

Top Fundraising Coach Blog Posts in 2010

Fundraising Coach

These were the highest traffic blog posts in 2010. Interestingly, Three of them weren’t DONE in 2010! Learn how you can set up a brand new fundraising program, or re-tool your existing fundraising, to raise serious money for your cause. Specials 2010And you’ve really liked, my new series of guest bloggers. 40% of the top ten were written by them. Thanks for helping make this a great year! #10

Has YWCA or YMCA Touched Your Life?

A Small Change

Donated money? On Friday July 31, 2010, A Small Change will make a $50 donation to the YWCA in the city with the most stories (comments). Nonprofits across the United States touch lives every single day. YWCA and YMCA are organizations that have been a part of all of our lives. They are epicenters in our communities connecting and helping our neighbors for generations. I want to collect some stories about the good work of our local YWCA’s (and YMCA).

Stand Up and Speak Out – Nonprofits Are Getting Dissed

Getting Attention

Then Mike Zuckerberg, the founder of Facebook, bluntly stated (his modus operendi) that nonprofits don’t have the power to change the world because they “ have no resources ” and are “ constantly out trying to raise money instead of generating it and being self-sufficient.”.

Mario Marathon Raises Money for Children’s Hospital [LIVE VIDEO]

Blue Sky Collaborative

Mario Marathon Raises Money for Children’s Hospital [LIVE VIDEO]. Good idea. In my quest to find new and effective fundraising ideas for you, I stumbled across Child's Play Charity (www.childsplaycharity.org). They run an event called Mario Marathon. You can get

Three Things a Nonprofit Doesn’t Need

Kivi's Nonprofit Communications Blog

Teaming up will allow you to save money and to reap better financial rewards. What stood in your way as an organization in 2010 that you want to get rid of in 2011?

Women Give More to Charity

Kivi's Nonprofit Communications Blog

A new study called “ Women Give 2010: New Research about Women and Giving &# says women are more generous charitable givers than men.

Why Doesn't Your Cause Marketing Generate as Much Money as the Super Bowl?

Cause Related Marketing

An open letter to my friends in the nonprofit world. Dear Nonprofit Marketer:The Super Bowl was yesterday. It attracted the largest TV audience for any TV show ever in the United States with 106.5 million viewers. The Winter Olympics are a few days away. The World Cup is about 4 months from now.

A Must-Read Case Study

SocialButterfly

Here’s a sneak peak: Here at GiveMN , we’ve harnessed the power of our networks to raise record amounts of money online for nonprofits in Minnesota and engage record numbers of people in an annual, one-day giving event— Give to the Max Day.

Defining Sustainable Social Change

SocialButterfly

If there’s one word that deserves to be on the “Top Words of 2010″ list, it’s the word sustainable. In April 2010, Maryland was the first state to sign Benefit Corporation legislation , followed shortly by Vermont.

Has YWCA Touched Your Life?

A Small Change

Donated money? On Friday July 31, 2010, A Small Change will make a $50 donation to a YWCA in the city with the most stories (comments). Nonprofits across the United States touch lives every single day. As one of the largest community based organizations in the world YWCA has been a part of all of our lives. YWCA is often a focal point in our communities connecting and helping our neighbors for generations.

Five Steps to Nonprofit Messaging Success

Getting Attention

It has helped clients achieve a variety of goals : advancing social policy, raising money, establishing corporate identity, promoting new business practices, and explaining complex ideas.

The One Post I Hope You Read

SocialButterfly

Upon my return, I will share the pictures and insights with you so you know your money went to a good cause. Three Generations + the Opportunity of a Lifetime. My Mom and Grandmother. Who inspires you?

The 25 Best Cause Marketing Posts of 2010

Selfish Giving

Here’s one last look back at 2010. Cause Marketing Limits Raise More Money. The Best & Worst Local Cause Marketing Programs of 2010. Edelman Good Purpose Study 2010 by Edelman. 2010 Cone Cause Evolution Study by Cone LLC.

SWEET Walkathon Software: Mashed Up, Tricked Out, Raising Money

Blue Sky Collaborative

The Preeclampsia Foundation (www.preeclampsia.org) recently launched its SWEET Website for the Promise Walk for Preeclampsia([link] The event is in its early stages but the website has been the fulcrum for over $24,000 raised in the first 2 weeks of its.

Improve Your Nonprofit Website’s Search Results – #10NTC Tips

Kivi's Nonprofit Communications Blog

May 6: In Search of Your Little Black Dresses: Find the Stories That Will Raise the Most Money for Your Nonprofit.

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Featured Fundraiser: Miriam Barnett

A Small Change

Abundant thinking believes there is enough… enough money, enough goodwill, enough for everyone. This month’s Featured Fundraiser is Miriam Barnett. If you know of a fundraising professional that I should feature here, I’d love to hear your nomination just send me an email. Jason.

Nonprofit Blog Carnival

A Small Change

Another great Board Member post was submitted by Social Velocity, 7 Things Board Members Can Do To Raise More Money. I am hosting this month’s Nonprofit Blog Carnival ( last month’s carnival ). I was amazed at what a great response we had this month.

6 Simple Rules for Winning Big Grants

Get Fully Funded

For more grant writing strategies designed to help you win big grant money visit my blog at [link]. Tags: Grant Writing fundraising Grant (money) Non-profit organization Philanthropy win big grants Today’s blog post comes from my friend Betsy Baker, a grant-writing consultant and teacher.

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Need Some Online Fundraising Ideas?

Kivi's Nonprofit Communications Blog

Network for Good just released a new online giving study that provides all kinds of good ideas for increasing the amount of money you can raise online.

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Unlock Your Grant Writing Talent

Get Fully Funded

Tags: Grant Writing fundraising Grant (money) Non-profit organization Philanthropy

Mixed Links: Good Stuff for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Updates of three big annual studies on online marketing and fundraising are now available: 2010 E-Nonprofit Benchmarks from NTEN and M+R. 2010 Convio Nonprofit Online Benchmark Study. Happy Friday! And Happy Mother’s Day to all of you Moms out there.

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The Keys to Fundraising on Foursquare

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“If 2009 was the year of the "tweet", 2010 is the year of the "check-in", said Joe Waters, Director of Cause and Event Marketing at Boston Medical Center on this weeks Live Discussion over at the Chronicle of Philanthrop y. While Rosenberg may not have raised buckets of money, generating $25K in 24 hours and getting 800 people to call their Congressperson is not insignificant.

Featured Fundraiser Amy White

A Small Change

This experience revolutionized my thinking about raising money. If we do our part to make a difference then raising the money will be that much easier. What kind of fundraising do you do and who do you do it for? I am a Financial Development Director for the YMCA of Greater Seattle.

Fundraising on Film: What Hollywood Thinks of Fundraising?

Kivi's Nonprofit Communications Blog

When I first moved from the program side to the planned giving office of the charity at which I had my first professional experience in nonprofit fundraising, one of my co-workers made a not-funny joke over drinks about me being a “money whore.” They give you money.&#.

2010 Fundraising Plans – Creeping Optimism

The Agitator

Today we’re giving the first of three topline reports on our just-concluded survey on nonprofit fundraisers’ 2010 fundraising plans. We asked a broad question: "Looking ahead, do you expect to raise more money in 2010 than in 2009?" " Half of respondents (51%) do expect to raise more money in 2010; 40% about the same; and only 9% less. Of those expecting to raise more in 2010, 65% expect the increase to be 10% or less.