The Best & Worst Local Cause Marketing Programs of 2010

Selfish Giving

I combed through the Selfish Giving archives and came up with the best and worst local cause marketing programs of 2010. Here are the seven best local cause marketing programs for 2010. Location: SXSW 2010 , Austin, TX.

2010 Fundraising Review

The Agitator

According to one of the more comprehensive reviews of 2010 fundraising — the 2010 Year-End Survey of the Nonprofit Research Collaborative* (NRC) — a majority of charities surveyed saw their fundraising revenue remain stable or increase last year. Among the findings: 52 percent of organizations reported reaching their fundraising goals for 2010. [In quarters reported online or Internet fundraising.

Trending Sources

The Top 22 Art Fundraising Ideas

Fundraiser Ideas

Though Fundraiser-Ideas.net generally publishes one comprehensive description of a fundraising idea at a time, we know that many people are looking for ways to integrate their passion for art with their fundraising efforts and thus we decided to post a long list of art fundraising ideas. Most of these ideas would be great as elementary school fundraisers or as preschool fundraisers, but they can be adapted for other settings, of course.

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Spaghetti Dinner Fundraiser

Fundraiser Ideas

A spaghetti dinner fundraiser is a classic fundraiser , but it is classic for a reason: It’s remarkably easy and it is a near sure-fire money-maker. For those who are unfamiliar with how to run a successful spaghetti dinner fundraiser, don’t worry, there’s not much to know.

Trivia Night Fundraiser

Fundraiser Ideas

A trivia night fundraiser is a wonderful fundraising event because, if done correctly, it can be so much fun as to cause people to forget that they are actually attending a fundraiser. This will make your trivia night fundraiser even more exciting.

Fundraising Events: Food Bank Scavenger Hunt

Fundraiser Ideas

This is a fun fundraising idea , particularly in support of a homeless shelter or food bank. Check out the video below to see the kind of excitement a food bank scavenger hunt can generate (skip forward to 0:40): Related posts: Creative Fundraising Ideas: Cake Auction.

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Essential Nonprofit Marketing Guidance: The Best of 2010

Getting Attention

2010 delivered cause-marketing shockers, highly-effective disaster relief communications, a tougher-than-ever fundraising environment and the continued emergence of Facebook, even as the basics remained the cornerstone of nonprofit marketing impact.

Participate in a Marketing/Fundraising Experiment

Kivi's Nonprofit Communications Blog

Interested in tracking something else related to nonprofit marketing, communications, or fundraising? Fundraising Nonprofit Communications Nonprofit Marketing Strategy What I Got When I Gave

Apply to win funding through the Tom's of Maine "50 States for Good" Initiative

Fundraising 123

Program details: All applications for 2010 funding must be received by 5:00 PM ET July 2, 2010 Project should mobilize community volunteers Project must be completed within 6 months of receiving the $20,000 Project must have a positive impact on the community in the areas below: * Environmental Goodness * Healthy Human Goodness * Animal Goodness. Tags: Fundraising Events

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The Wild Woman’s Guide to Fundraising Book is Here!

Wild Woman Fundraising

I am so excited and proud to announce to you that my book, The Wild Woman’s Guide to Fundraising, is now available as a physical book! Quizzes to help your board fundraise. A cover letter that gets results for that next fundraising job. I just got back from the printers!

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What are your nonprofit organization’s assets?

Get Fully Funded

Step one in the Simple Success Fundraising Plan is to identify your assets. Want more info on the Simple Success Fundraising Plan? Tags: Fundraising Planning fundraising plan nonprofit fundraising What are your organization’s assets? They are things that you have going for you that you can leverage in your plan. Here are some examples of nonprofit organizational assets: . Compelling mission (like feeding the hungry or housing the homeless).

Who should pay for your training?

Get Fully Funded

I get so frustrated with nonprofit leaders who are short-sighted and don’t see the benefit in paying for training and professional development for their staff, particularly the fundraising staff. How do they expect their professional fundraisers to keep their skills up-to-date without attending seminars and webinars? Those that are need to back up and implement some basic fundraising.

Dunk Tank

Fundraiser Ideas

A dunk tank is a remarkably easy fundraiser , particularly when it comes to school fundraising. You can see an example of a successful dunk tank fundraiser in the video below. A dunk tank fundraiser is best executed not as a standalone event, but in addition to an outdoor community event, such as a town fair or a school’s field day. When you’re ready to begin your dunk tank fundraiser, simply search for dunk tank rental companies online.

50-50 Raffle

Fundraiser Ideas

This is a fundraising idea we should have covered a long time ago, as it is the perfect add-on to so many of the fundraising ideas we’ve covered so far. There are plenty of events at which you could hold a 50-50 raffle to increase your fundraiser’s profits. We’ve covered some specific ones before: A dunk tank fundraiser. A trivia night fundraiser. A taste of the town fundraiser. A 24-hour sports fundraiser. A silent auction fundraiser.

Homer Simpson for Nonprofits: The Truth about How People Really Think and What It Means for Promoting Your Cause

Fundraising 123

People are not rational beings, but the patterns of irrationality are consistent, and understanding them is key to effective marketing and fundraising. Check out these resources and opportunities for some stellar freebies and trainings on the subject: Register for a free Nonprofit 911 teleconference on March 16, 2010 at 1 p.m. The success of your online outreach hinges on your understanding of the inner workings of the human mind.

Building Allies

A Small Change

This is so important for us in fundraising as we often end up touching the entire organization. Tags: Careers in Fundraising I find the first few months are so important at a new job. I recently read the book The First 90 Days. One of the key items that the book talks about is building allies. We call on people at every level in the organization for information, ideas, and assistance. Here are a few ideas I had, and I’d love to hear some additional ideas from you.

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Online Fundraising Stats and Trends for Nonprofits

Kivi's Nonprofit Communications Blog

Today, we are going to look at online fundraising. Using the 2012 Online Marketing Nonprofit Benchmark Index Study by Convio and the 2012 eNonprofit Benchmarks Study published by M+R and NTEN, we see that online fundraising continues to grow in importance, especially to smaller nonprofits.

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Octavia Butler on Leadership

Wild Woman Fundraising

Sign up for my newsletter and get fresh nonprofit fundraising, management and career ideas monthly! Tags: Fundraising Leadership leadership mazarine treyz octavia butler wildwomanfundraising Octavia Butler was a famous science fiction writer who died in 2006.

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Do you have a “super job”?

Wild Woman Fundraising

US productivity increased twice as fast in 2009 as it had in 2008, and twice as fast again in 2010: workforce down, output up, and voilá! It’s not just fundraising professionals that are being asked to do too much.

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7 simple steps to online fundraising

Get Fully Funded

It’s simply fundraising using the internet as a tool. To make it really easy, I’ve got 7 simple steps you can take to get started or crank up your online fundraising efforts. Tags: Social Media Website/Internet online fundraising Lots of people have asked me how to raise money online and I get the sense that they think it’s something hard or mystical. Actually, it’s not anything magical at all.

7 simple steps to online fundraising

Get Fully Funded

It’s simply fundraising using the internet as a tool. To make it really easy, I’ve got 7 simple steps you can take to get started or crank up your online fundraising efforts. Tags: Social Media Website/Internet online fundraising Lots of people have asked me how to raise money online and I get the sense that they think it’s something hard or mystical. Actually, it’s not anything magical at all.

Three Fundraising Lessons from a 365-Day Experiment

Kivi's Nonprofit Communications Blog

When Marta Lindsey, the communications and development director at TransForm , told me about her experiment to see what she could learn about fundraising from all the charity solicitations that arrived in her mailbox over one year, I immediately asked if she would share the story with you.

The Final Word on Year-End Fundraising: Five Things You Can Still Do to Boost Your December Income

Fundraising 123

The end of year fundraising party doesn’t really get started until after Christmas when the bulk of year-end money comes in. We’ve got five tactics you can accomplish in 24 hours or less to ramp up your year-end fundraising: Be open for business. Fundraising Best Practices Quick TipsIt’s that time of year again. Feel like you are completely behind in your year-end appeals? Well, cheer up!

How to Get Your Donors More Engaged

A Small Change

Every development professional I know spends a lot of time thinking about how they can get their current donors more engaged with their fundraising efforts. Joe Garecht is the founder of The Fundraising Authority ( [link] ), which provides free articles and how-to information on fundraising for small and medium-sized non-profits.

Convio’s 2010 Online Benchmarks

The Agitator

Convio has provided an excellent ‘must read’ review of 2010 online fundraising stats and trends. Heaps of useful benchmarking data here for online fundraisers. The data is drawn from the nearly 600 nonprofits that used the Convio Online Marketing platform in 2009 and 2010. billion online in 2010 and have over 171 million email addresses. Collectively, these groups raised $1.15

I'll Be in Wash D,C, and Available for Meetings Feb 24 and 25

Cause Related Marketing

24 and 25.Want to talk cause marketing, marketing, corporate social responsibility, fundraising, nonprofit innovation, or the like? Tags: Association of Fundraising Professionals Corporate Social Responsibility cause marketing Dear Friends:I'll be in Washington, D.C.

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Fundraising Event or Best Party in Town?

Kivi's Nonprofit Communications Blog

Next Tuesday, May 11, I’m bringing back Gail Perry and Claire Meyerhoff for an encore presentation of the single most popular webinar we’ve ever hosted at Nonprofit Marketing Guide: Turn Your Fundraising Event into the Best Party in Town.

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Online Fundraising Continues to Grow

Kivi's Nonprofit Communications Blog

Online fundraising will be a huge part of the conferences I’m attending this week. The report analyzes a variety of data (from fundraising to email files to web visits) from approximately 600 Convio clients who have collectively raised more than $1.15 billion in 2010.

A Look Back at 2010

Wild Woman Fundraising

Wild Woman Fundraising has become a place where I go just to look and admire the design. in November, The Wild Woman’s Guide to Fundraising , and the response has been tremendous. In April, 2010, I bit the bullet and launched my mailing list. Lessons Learned in 2010.

Big Data hits Nonprofits! POW!

Wild Woman Fundraising

If you’re working at a community foundation, you might consider putting together something like this for your state, combining 2010 census data and google maps to show areas of greatest need. The data there will be current with the 2010 census as of this month.

Top Fundraising Coach Blog Posts in 2010

Fundraising Coach

These were the highest traffic blog posts in 2010. Interestingly, Three of them weren’t DONE in 2010! 10 Fundraising letters that connect with your donors [written in 2008]. This post includes real fundraising letters I used for the same fundraising event in different years. 7 Year-end fundraising through the mail [written by Sandy Rees ]. This is a quick look at planning your fall fundraising appeals. Specials 2010

Is Your Nonprofit a Dabbler in Social Media or an Effective Power User?

Fundraising 123

The first question you should ask yourself as a fundraiser is, do you have your most basic online outreach in place? A brief preface from Network for Good: If you’re contemplating committing time to engaging people on social networks – and it does take time – you need to ask yourself a bunch of other questions first. You shouldn’t be committing staff to Facebook if you don’t have a decent website home page or can’t email supporters.

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Ideas for newsletter content that donors will love

Get Fully Funded

Tags: Newsletter nonprofit fundraising

12 Questions that Lead to a Better Fundraising Story

Fundraising 123

It's easy to tell the story of the clients you serve -- especially in 2010, if you have a flip video camera, a social media platform and a few juicy questions to ask. Let's be honest: Storytelling often gets muddled when it comes to the fundraising process. There's the secret to really great fundraising: If you can put yourself in the shoes of your donor, your financial appeal stands a much greater chance of success. Tags: Fundraising Quick Tips

Donor relationships are like gardens…

Get Fully Funded

Good donor relationships are the key to successful fundraising. Tags: Donor Relations General Fundraising AFP fundraising This was the topic of one of my presentations at the AFP Northern Arizona Education Day last week. Here are some key points from this session: Donor relationships are like gardens. They bear the most fruit when they are properly tended to. Keep them weeded, watered, and fertilized, and you’ll be delighted with the results.

How to Tap into the Heart and Soul of Your Organization When You Write

Fundraising 123

Is your organization one of the thousands that miss the mark when writing fundraising materials? million words of online and printed fundraising texts from America’s largest charities and interviews with leading fundraising practitioners, Dickerson concluded that while we all think we can write well, the materials we produce for donors are usually not that good. And then try to push your fundraising toward this kind of right-brain thinking!

Guest Post: What the heck is CMYK and RGB and why should you care?

Wild Woman Fundraising

Sign up for my newsletter and get fresh nonprofit fundraising, management and career ideas monthly! Pantone Color Chart. Is it time to print a poster or banner for your next event?

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Voter Use Of Internet During 2010 Campaign

The Agitator

Pew Internet Research has released new survey data on Internet usage by American onliners during the 2010 election campaigns. Should be of special interest to our advocacy group communicators and fundraisers. And for you fundraisers, 5% of Republican voters and 6% of Democratic voters donated money online in 2010. Here are some findings.

4 Keys to Successful Fundraising in 2012

Get Fully Funded

have been proactive and purposeful about fundraising. I have several clients who have had their best years ever in 2010 and 2011. Take fundraising seriously. Nonprofits that will raise big money in 2012 will take fundraising seriously. Fundraising Planning Get Fully Funded Leadership 2012 predictions keys to successful fundraising successful fundraisingAs we look to a new year, it’s time to start thinking about what 2012 might hold for us.

4 Keys to Successful Fundraising in 2012

Get Fully Funded

have been proactive and purposeful about fundraising. I have several clients who have had their best years ever in 2010 and 2011. Take fundraising seriously. Nonprofits that will raise big money in 2012 will take fundraising seriously. Fundraising Planning Get Fully Funded Leadership 2012 predictions keys to successful fundraising successful fundraisingAs we look to a new year, it’s time to start thinking about what 2012 might hold for us.