The Two Words You MUST Include in All Your Outreach
MARCH 13, 2008
For instance, how many times has "Your Bank" attempted to get you to confirm or re-enter your personal information for their records? " (*That''s the sound of your information and identity being snatched.) Now, put yourself in the shoes of someone new to your organization. " Are you asking for people to join your email list, make a donation or get involved without a way to reach you for more information?