The Latest from the Nonprofit Marketing Community

Friday, September 3, 2010
Seasoned experts Nancy and Kivi are planning an immersive day of nonprofit marketing planning , one in NY and one in DC, sure to change your whole approach. Register by September 10, 2010 to save $100. Remember the Cupcake Truck ? I'm pretty sure the Cupcake Lady 's on her way to becoming a folk hero. think again. And for those over 65? It doubled!
 
Friday, September 3, 2010
My dad, Scott Rampy, is a free agent advocate, activist, and fundraiser working to end multiple sclerosis. He’s also humble. Below, read about his latest effort in working to crush MS and where he finds his inspiration. Reading the post and typing this intro, I have tears in my eyes. Our family’s fight is real. It’s personal.
 
Friday, September 3, 2010
The Hogg Foundation sought to understand internal and external perceptions of their key stakeholders, with plans to use the information gleaned from research to guide messaging, vision, and impact for the future. At the same time, the foundation leadership knew they needed to take immediate action to improve their website experience.
 
What would you do if your nonprofit’s only web presence and online fundraising were in Facebook? recently loaded Facebook but got this page. Apparently, Facebook was experiencing instability. While it still happens frequently with Twitter, this is rare in my experience of Facebook. But it serves as a good warning. c) Marc A. Engage 3. Ask 4.
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For your sake, I hope your nonprofit has lots of what American Express calls “Golden Givers.&#. As reported on Marketing Daily , “Golden Givers&# are super-affluent women age 45 and under. How does Amex define “super-affluent&# ? You need to charge at least $7,000 per month on your card for at least 12 months! Good luck!
Our September E-Clinic is all about getting your nonprofit and good cause more media exposure, and registration is now open! During this month-long e-clinic, you’ll get the training and coaching you need to learn how to get the media interested in your organization and your cause today. How to Be an Effective Spokesperson for Your Nonprofit.
Image via Wikipedia Have you ever heard the expression, "The train has to leave the station sometime"? used to repeat this to myself whenever it seemed that I was dithering too long over a writing piece or even an art piece. It's an acknowledgment that you can try for perfection, but at some point, you just have to get on with other things.
Check out this great video by the Ben Klasky, executive director of a Seattle-based nonprofit called IslandWood. He told me as part of his duties, he teaches a class on nonprofit management. He said his students are always stunned by the size of the nonprofit sector. So he made a video to make the point for all of us. Check it out
"Marketing isn't rocket science." quot; Of course it isn't.  0160; There's nothing about marketing that can't be grasped by most people.  0160; Those who try to pretend that market research, social media, or some other subject is just impossible to understand is probably just trying to impress you.