Trending Sources

How NPR and PBS Engage Digital Audiences (An #npcomm Showdown)

Kivi's Nonprofit Communications Blog

Who does it best —  NPR or PBS ?  . PBS and NPR. Perhaps NPR was heading in the right direction, but hasn’t quite made it there. A

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Are Shorter Facebook Posts Better? NPR Analyzes 3,000 Posts to Find Out

Kivi's Nonprofit Communications Blog

On the first look, NPR found that shorter posts — about 40 characters — DID perform better when measured by click-through rate. Source: [link].

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Urban Outfitters Cause Marketing for NPR is a Poor Fit

Selfish Giving

As originally reported by Fast Company , Urban Outfitters offers a specially branded NPR tee on the public radio station’s website for $20.

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Behind the Scenes @ NPR’s Car Talk: At Least 10 Surprising Facts About Tom & Ray

NonProfit Branding

Tom and Ray of Car Talk are retiring.  After a 25th Anniversary Celebration this Fall, all new episodes will feature the most acclaimed portions of prior broadcasts. Since 1986 these guys have been our pals and business colleagues, along with Bongo Boy Doug Berman and Senior Web Lackey Doug Mayer. So now we reflect on [.].

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Book Reviews: With Charity for All VS. Charity Case

Wild Woman Fundraising

The second book is With Charity for All by Ken Stern, the former CEO & COO of NPR. He worked at NPR from 1999 to 2008. He is mad.

50+ Nonprofit Instagram Accounts You Should Follow Right Now

Kivi's Nonprofit Communications Blog

Credit: @emilyjan/NPR) #ballet #dance #dc A photo posted by NPR (@npr) on Apr 10, 2015 at 7:51am PDT. ANIMAL RIGHTS. EDUCATION.

Craft a Positive “Page Not Found” Experience

Getting Attention

NPR’s error page  features a search box and links to key pages. 404 error page). Flip Frustration to Satisfaction. Go for the easy wins!

To Protect The NPR Brand, His Retired Mother Worked The Assembly Line.

NonProfit Branding

While celebrating Mother’s Day, Janice and I reflected on the factory owner who put his elderly mother to work in his factory. On the night shift! He had a problem. She could solve it. Her new job? Help protect our clients’ brands. Outfits like Car Talk, Morning Edition and All Things Considered. We’re writing about [.].

The Red Cross and Glass Houses

Fundraising Coach

NPR's Laura Sullivan to Red Cross' David Meltzer. NPR and Pro Publica's reporting seems fair, detailed, and well-balanced.

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Andy Carvin of NPR on Social Good Podcast

A. Fine Blog

Andy Carvin, the social media mavin of NPR, is my guest.  We talk about how he is helping NPR, and the reporters, use social media to share content and engage various communities in discussions of issues and contributions to content [.]. Tags: npr Social Media Social good podcast Jayne Cravens Chronicle of Philanthropy

A warning about fall fundraising appeals

Fundraising Coach

But listening to NPR's All Things Considered on my ride home this evening, I remembered how much more challenging political mailing will make your fundraising this fall. Fall fundraising is hard enough. So I pulled to the side of the rode to record this reminder. How are you re-engineering your fall fundraising letters?

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The Hat Never Comes Off

JCA Insights

Whatever your political sensibilities, the tape of the NPR Foundation’s former top fundraiser sharing unguarded opinions to build rapport in a lunch with people posing as left-leaning potential major donors is decidedly cringe-worthy. And then launches into his opinions on Republicans and anti-intellectualism, among other things.

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Nonprofits Should Play Offense, Not Defense, to Improve Reputation

Kivi's Nonprofit Communications Blog

When being criticized, do you get defensive and go on the attack? Kristina. Guest Post by Peter Panepento of Panepento Strategies. Peter Panepento.

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Donor Relations FAIL: Northeastern, what are you doing?

Wild Woman Fundraising

NPR reported on single mom activists who decided to stop paying their student loans. Like a coupon? Is this for real? Apparently, yes. Proof?

NPR and the Y: Should You Shorten Your Name?

Mission Minded

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NPR 0

On the Radio: Great Examples of Stories Bringing Life to Complex Issues

Mission Minded

Nonprofit Annual Report Nonprofit Copywriting Nonprofit Messaging Nonprofit communications Storytelling amory lovins best practices colorado public radio communication luis alberto urrea messages narrative nonprofit storytelling NPR rocky mountain institute story

I Love You—Piggyback Your Content to Notable Days & Headlines (Part 2)

Getting Attention

Another winner is NPR’s annual set of online Valentine’s Day cards for fans to share with their loved ones. Relevance rules!

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Global warming: frame it as bad for your health, not just for the planet

Nonprofit Marketing Blog

Earlier this week, NPR covered some recent research showing that people are more attentive to warnings about climate change when it’s portrayed as a health issue rather than as an environmental problem. ” For more on the findings, check out the NPR report and links here

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Do Your Headlines Deliver? Nonprofit Wordsmithing Makes a Difference

Getting Attention

Guest blogger Tom Furtwangler manages digital communications and social media for a large international development nonprofit based on the west coast. There’s a headline arms race on the web these days. Upworthy’s “curiosity gap” approach to click-enticing headlines is now widely imitated and even parodied. No, not Upworthy.

Guy Kawasaki’s top ten social media tips for nonprofits

Nonprofit Marketing Blog

Act Like NPR : Guy is a huge NPR fan (and was recently on Wait, Wait Don’t Tell Me, a dream of his). They are well worth sharing.

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NONPROFIT BRANDING: Confession. Apology. Explanation.

NonProfit Branding

Uncategorized Clooney; Pitt; NPR; nonprofit branding; Nonprofit marketingI’ll explain this Brad Pitt photo in a minute.  But first, this update: Janice and I are starting a new company to service public broadcasting. It’s a big task. No lack of commitment here: [.].

#Aging: Study Shows Americans Optimistic and Unprepared For Heath In Retirement (Part 2 of 2)

Non Profit Marketing 360

The report was conducted by NPR, the  Robert Woods Johnson Foundation  and the  Harvard School of Public Health. Click to enlarge.

#Aging: Study Shows Americans Optimistic and Unprepared For Heath In Retirement (Part 2 of 2)

Non Profit Marketing 360

The report was conducted by NPR, the  Robert Woods Johnson Foundation  and the  Harvard School of Public Health. Click to enlarge.

#Aging: Study Shows Americans Optimistic and Unprepared For Retirement (Part 1 of 2)

Non Profit Marketing 360

The report was conducted by NPR, the Robert Woods Johnson Foundation and the Harvard School of Public Health. Click to enlarge.

#COMMUNICATIONS: Keep Storytelling In Forefront, Whatever Platforms You Use

Non Profit Marketing 360

” (quoted from the NPR article linked above). Oprah Winfrey likes a book. It’s a best-seller and a big movie. Related articles.

3 Ways the Lance Armstrong Foundation can Survive

Fundraising Coach

heard the news on NPR and felt the coverage was balanced. Many are saying he’s basically admitting he’s guilty. What would you add?

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How PBS can turn the presidential debate into fundraising gold

Fundraising Coach

NPR has used this in the past with Ira Glass doing spots during news shows when Congress threatens funding. Tweets were all over the place.

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#Aging: Some American Cities Meeting The Challenges Of Boomer Residents

Non Profit Marketing 360

NYC has added 4 seconds to each crosswalk. But many neighborhoods are making great strides through the “Age-Friendly NYC&# program.

#PUBLICPOLICY: Online Privacy Becomes Concern For Service Providers

Non Profit Marketing 360

NPR’s ‘Science Friday’ discussed this issue last week. What seems to be the state of the discussion now?

Political junk mail can hurt your fall fundraising letters

Fundraising Coach

NPR did a great piece on political direct mail. You might want to reconsider that plan. Political junk mail is about to hit.

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#interview: John Burke of VisABILITY and owner of the “Nonprofit Branding” Blog

Non Profit Marketing 360

And at hand was an NPR station that worked for me. John is the primary author of the Nonprofit Branding blog. We were not experts.

#interview: John Burke of VisABILITY and owner of the “Nonprofit Branding” Blog

Non Profit Marketing 360

And at hand was an NPR station that worked for me. John is the primary author of the Nonprofit Branding blog. We were not experts.

2 Strategies to Help Your Nonprofit Go Viral

Kivi's Nonprofit Communications Blog

Komen for the Cure during its spat with Planned Parenthood or NPR following the release of secret recordings of one of its top fundraisers.

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Carl Kassel Bobblehead – wasting a treasure on eBay!

NonProfit Branding

So, when Wait Wait, Don’t Tell Me was rolling out, NPR asked us to make one of these for each station manager in the nation. Your supporters love Limited Edition Branding Items. So do pubradio station managers. Most of them. Instead of treasuring his collector’s edition Bobblehead, one guy went eBay! You won’t believe how [.].

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Day in the Life of a Nonprofit Communicator – Michelle Scharlock

Kivi's Nonprofit Communications Blog

also religiously read the news on the BBC app on my phone and listen to NPR. Michelle Scharlock. We want to hear from you too! Kristina.

Millenials aren’t really that different!

Fundraising Coach

If your charity is stuck focusing on the WW II generation donor with the PBS/NPR attitude of "just do your part," you're preparing for extinction.

#interview: John Burke of VisABILITY and owner of the “Nonprofit Branding” Blog

Non Profit Marketing 360

And at hand was an NPR station that worked for me. And quickly, NPR hooked with us, and Car Talk and All Things Considered and on and on, and all of a sudden we became the national supplier for all the major programs. Uncategorized Blog Car Talk Carnegie Hall marketing Metropolitan Opera Non-profit organization NPR Public broadcastin

Inspiration: Hats off to the very alive city of Grand Rapids

Nonprofit Marketing Blog

Check out the ten-minute, CONTINUOUS take, lip dub of Bye, Bye Miss American Pie. Everyone from the mayor to local businesspeople to students starred.

Storytelling is for fundraising NOT for nonprofit marketing!

Fundraising Coach

In a recent NPR interview, Mann says that this unwanted public attention caused him to realize how important it was to clearly articulating research.

4 questions to ask before checking the box

Nonprofit Marketing Blog

A few years ago, Bonny Wolf told a great story on NPR that goes something like this: In Chicago, a friend cuts off the end of roast beef before she cooks it. She does it because her mother does it. Her mother does it because her grandmother did it. The reason? Her grandmother says, “because my pan is too small.” It has passed.

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