| | Nike | 48 articles |
| Page 1 of 1 | Previous | Next | CAUSE RELATED MARKETING JANUARY 24, 2012 Nike Vet Keeps Bike Inner Tubes Out of the Landfill and Benefits the Humane Society Cycle Dog Alden Keene Outdoor Retailer Trade Show TerraCycle Nike Paul FidrychAll while benefiting the Humane Society chapter in Portland. MORE >> | CAUSE RELATED MARKETING FEBRUARY 8, 2012 Gamifying Cause Marketing Because of the ubiquity and power of small portable computers (aka smartphones) a raft of personal development software has emerged; Epic Win , Chore Wars , Super Better , and physical training apps like Nike+. Zynga and its suite of games have done meaningful cause marketing, notably for disaster relief in Haiti and Japan. MORE >> | RECENT POSTS APRIL 30, 2013 | NONPROFIT MARKETING BLOG Nonprofit blog carnival: Your 25 pieces of best advice APRIL 9, 2013 | NONPROFIT MARKETING BLOG Trying to motivate people to change? Reward them. MARCH 25, 2013 | SOCIALBUTTERFLY Capturing Awe to Inspire Change NOVEMBER 28, 2012 | CAUSE RELATED MARKETING A Three-Way Cause Marketing Tie-up Between Hasbro, Duracell and Toys for Tots AUGUST 24, 2012 | FUNDRAISING COACH 3 Ways the Lance Armstrong Foundation can Survive JULY 31, 2012 | THE AGITATOR Fill In The Blanks | | | | | | CAUSE RELATED MARKETING MARCH 16, 2012 The Holy Trinity of Corporate Social Responsibility Starbucks, along with Coke, Amazon, Fedex, Apple, Target, Ford, Nike, Southwest and Nordstrom are the April 2012 cover of Entrepreneur magazine as the “10 most trusted brands” today. Coke, Target, Ford, Fedex, and Nike practice all three to varying degrees. Or, Crosby, Stills and Nash. Or, Athos, Porthos and Aramis. MORE >> | PUBLIC SECTOR MARKETING 2.0 SEPTEMBER 26, 2010 The Girl Effect She came across it by reading a Nicholas D. Kristof article in the New York Times ( Build, Boast, Sell ). MORE >> | WILD WOMAN FUNDRAISING JULY 19, 2012 Which is more important? Fundraising or The Olympics? They are having a fight over whether athletes will wear Nike or Adidas on the winning podium. This seems about right. They hate knitters. MORE >> | CAUSE RELATED MARKETING DECEMBER 14, 2009 Co-Branding and Cause Marketing Jude Hasbro Starbucks Southwest Airlines Apple Accenture NFL Motorola Hershey Tiger Woods Nike Salvation Army MORE >> | | | | | | | | | -
SOCIALBUTTERFLY | MONDAY, MARCH 25, 2013 Capturing Awe to Inspire Change Organizations that are top-of-mind in terms of inspiring “awe” include: MisFit Wearables , charity : water , Half the Sky , TED , Nike and TWLOHA. How are you inspiring awe? This week’s Healthcare Experience Design (HxD) conference found at #hxd2013 brings to mind the concept of “awe” in designing for change. Stanford MORE >> -
NONPROFIT MARKETING BLOG | MONDAY, SEPTEMBER 26, 2011 The new world order of branding - and what it means to you Jelly is principal of a communication arts studio in Portland and a former executive creative director of Wieden+Kennedy , where he was creative director for Google, Coke, Starbucks, Target and Nike, among other brands. Branding is changing, and it requires us to dig deeper. He showed two of his own sketches. improved! the best!”—in MORE >> -
CAUSE RELATED MARKETING | WEDNESDAY, NOVEMBER 28, 2012 A Three-Way Cause Marketing Tie-up Between Hasbro, Duracell and Toys for Tots The Apple-Nike tie-up. The point of co-branding… of which cause marketing is one type… is for brands to combine their advantages in such a way that they create worthwhile synergies. In an article from several years back, Accenture, the big consultancy, named six varieties of co-branding: Promotional/Sponsorship. Ingredient. Innovation Based. MORE >> -
FUNDRAISING COACH | FRIDAY, AUGUST 24, 2012 3 Ways the Lance Armstrong Foundation can Survive So Foundation staff will need to work with Nike and all their other contracts to reassure them that the good the Foundation is doing is great for the company brand, far outweighing any legal challenges Lance is facing. Today’s news is reporting Lance Armstrong’s decision to not fight the doping charges. Harness social media NOW. MORE >> -
THE AGITATOR | TUESDAY, APRIL 10, 2012 Advice On Boosting Email Response My favorite for getting it right is the Nike example, where you build your own boot. Here from Email Insider is some practical advice on improving response to marketing emails. These examples are from the commercial sector, but the advice applies to online fundraising as well: 1. Make the journey creatively seamless. Terrific. MORE >>
- Nonprofit marketing: Just Do It NONPROFIT MARKETING BLOG | FRIDAY, AUGUST 12, 2011
- The Best Cause Marketing of 2010 CAUSE RELATED MARKETING | MONDAY, APRIL 4, 2011
- How to Adapt When Everything Around You is Changing- A Nonprofit Organization Survival Guide FUNDRAISING 123 | WEDNESDAY, JULY 27, 2011
- #SOCIALMEDIA: Rise Of Micro-Networks Might Reconfigure Social Outreach NON PROFIT MARKETING 360 | MONDAY, APRIL 30, 2012
- Are you a nonprofiteer AND a good consumer? WILD WOMAN FUNDRAISING | FRIDAY, JANUARY 14, 2011
- Social Media: What Priority For Fundraising? THE AGITATOR | THURSDAY, SEPTEMBER 17, 2009
- Meet the Story Wars author and get tips on improving your stories NONPROFIT MARKETING BLOG | FRIDAY, JULY 13, 2012
- Fill In The Blanks THE AGITATOR | TUESDAY, JULY 31, 2012
- Cause Marketing for Dummies is Here! SELFISH GIVING | MONDAY, AUGUST 1, 2011
- 5 Reasons Nonprofits Should Take Search Seriously - Part II DONOR POWER BLOG | TUESDAY, NOVEMBER 22, 2011
- What social branding does for your brand, community and cause NONPROFIT MARKETING BLOG | WEDNESDAY, DECEMBER 14, 2011
- Groupon’s Fumble Gives Causes Chance to Score Big SELFISH GIVING | TUESDAY, FEBRUARY 8, 2011
- Augmented reality—Search moves from text to objects IMPACTMAX | TUESDAY, FEBRUARY 7, 2012
- 8 “Pinktober” Promotions that Deserve a Ribbon SELFISH GIVING | TUESDAY, OCTOBER 18, 2011
- What Makes People Happy? MARKETING FOR NONPROFITS | TUESDAY, AUGUST 2, 2011
- What is Cause Marketing? SELFISH GIVING | MONDAY, JANUARY 4, 2010
- Your Google Analytics Questions Answered! FUNDRAISING 123 | THURSDAY, OCTOBER 21, 2010
- Do you know the difference between sponsorships, cause marketing and co-ventures? WILD WOMAN FUNDRAISING | FRIDAY, OCTOBER 7, 2011
- Magnetic Cause Marketing in 3 Easy Steps SELFISH GIVING | MONDAY, AUGUST 16, 2010
- Extreme DIY Social Media Media Blogger Relations Training For PR/Ad Agencies DIVA MARKETING BLOG | FRIDAY, JULY 2, 2010
- Nonprofit blog carnival: Your 25 pieces of best advice NONPROFIT MARKETING BLOG | TUESDAY, APRIL 30, 2013
- The Future of Fundraising MARKETING FOR NONPROFITS | THURSDAY, AUGUST 4, 2011
- Who’s Behind Arby’s $2M Gift to ‘No Hungry Kid,’ Santa or The Grinch? SELFISH GIVING | MONDAY, DECEMBER 19, 2011
- A call to arms: Let’s win the story wars NONPROFIT MARKETING BLOG | FRIDAY, MAY 25, 2012
- 8 Reasons You Should Go To Cause Marketing Forum Next Month SELFISH GIVING | WEDNESDAY, MAY 19, 2010
- What Public Health and Social Marketers Can Learn From P&G SOCIAL MARKETING AND SOCIAL CHANGE | MONDAY, SEPTEMBER 14, 2009
- Five Critical Steps to Developing a Marketing Plan TREW MARKETING SPOTLIGHT | THURSDAY, JULY 22, 2010
- 3 lessons from cause-conscious companies NONPROFIT MARKETING BLOG | THURSDAY, JUNE 7, 2012
- CauseWorld: Location-Based Cause Marketing SELFISH GIVING | WEDNESDAY, JANUARY 6, 2010
- Trying to motivate people to change? Reward them. NONPROFIT MARKETING BLOG | TUESDAY, APRIL 9, 2013
- Great storytelling and marketing lessons from the Stove Man NONPROFIT MARKETING BLOG | THURSDAY, SEPTEMBER 8, 2011
- LIVESTRONG Cause Marketing CAUSE RELATED MARKETING | THURSDAY, JANUARY 14, 2010
- Align and Inspire Stakeholders With Your Mission and Vision Statements TREW MARKETING SPOTLIGHT | MONDAY, SEPTEMBER 21, 2009
- Grants for Innovation in Teaching 1 st - 12 th Graders SEEKING GRANT MONEY TODAY | SUNDAY, FEBRUARY 17, 2008
- Just Do It - Post #1 DIVA MARKETING BLOG | TUESDAY, NOVEMBER 11, 2008
- Just Do It - Post #2 DIVA MARKETING BLOG | FRIDAY, NOVEMBER 14, 2008
- The Girl Effect MARKETING FOR NONPROFITS | WEDNESDAY, JUNE 18, 2008
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