Every year I attend and/or speak at numerous conferences, events, and seminars related to marketing, communications, social media, technology and government. Besides the fact that I’m speaking at the event, my main reason for going is to learn, learn, learn and of course meet new people. What is it? What makes it stand out?

The momentum for a global social marketing organization gained more traction and acceleration in 3 meetings at the recent Social Marketing in Public Health Conference. Respondents self-identified as health communicators (31%), social marketers (28%) and health promotion professionals (20%). Stop talking and get acting!

Social marketing provides a strategic framework, a management process and a toolbox to more effectively address public health, environment, health care, education and other social issues faced by contemporary societies. The 19th Annual Social Marketing in Public Health Conference in Clearwater Beach, FL, USA, 17-20 June 2009.