Sat.Mar 10, 2012 - Fri.Mar 16, 2012

Trending Sources

Successful Link Building Strategies for Nonprofits

Kivi's Nonprofit Communications Blog

Brian Honigman. But it’s really important! Guest Post by Brian Honigman of  LunaMetrics. Link building is an essential part of any SEO strategy.

Online and Mobile: The Potential of Personalized Health Information

SocialButterfly

An average 24 year old will spend more time on Facebook than they will with their doctor in 20 years, according  to Razorfish Health. Additional Ps.

Your Print Nonprofit Annual Report Can Work Wonders (Case Study via Tom Ahern)

Getting Attention

Welcome to our newest guest blogger, Tom Ahern. Tom is a leading expert on making donor communications more successful. 1916). Therein lies a tale.

Take it or leave it

Wild Woman Fundraising

Are you applying for nonprofit jobs? How many do you apply to a week? 5? this Nonprofit job. Take it? Or Leave It? Image by jameleh on Flickr. COME ON!

How to Coordinate a (Cheap) Successful Photo Shoot for Your Nonprofit Part I

Kivi's Nonprofit Communications Blog

Marta Lindsey. You know what they say, “A picture is worth a thousand words.” But who can afford a professional photographer? Not ideal.

More Trending

How to Coordinate a (Cheap) Successful Photo Shoot for Your Nonprofit Part II

Kivi's Nonprofit Communications Blog

Marta Lindsey. Yesterday, we published Part I of How to Coordinate a (Cheap) Successful Photo Shoot for Your Nonprofit by Marta Lindsey of  TransForm.

Cause Marketing is at the Foundation of Modern Grocery Retailing

Cause Related Marketing

I write this post from my home office in my basement, which is heated, well-lit and comfortable. The floor beneath my feet is carpeted. Had the basement lacked any of these features, we probably wouldn’t have bought this house. Such amenities are assumed. But as a college student I lived in one of those classic ‘pit’ kinds of apartments. percent.

Price 22

Anatomy of a Cause Marketing Pinup

Selfish Giving

Point-of-sale programs are the backbone of cause marketing, raising the majority of consumer donations each year. And where do I get them?”.

Two Views Of Social Media

The Agitator

This post might separate The Agitator’s ‘communicators’ from the ‘fundraisers’! Or are you a marketer?

View 18

Total Focus Marketing Plan Workshop Is Back!

Kivi's Nonprofit Communications Blog

Nancy Schwartz and I are bringing the workshop to Chicago on September 19th ! Want more good news? Emphasis on hands-on planning exercises. Great!

11 ways to make your website more enchanting

Nonprofit Marketing Blog

According to Guy Kawasaki , former Chief Evangelist of Apple, you need an enchanting website to pull people to your story. Sign up to learn more here.

FAQ 18

The Holy Trinity of Corporate Social Responsibility

Cause Related Marketing

Some things go better together in threes; a cheeseburger, fries and a Coke, for instance. Or, Crosby, Stills and Nash. Or, Athos, Porthos and Aramis. Or, Groucho, Chico and Harpo. Or, Newton’s Laws of Motion. Or, faith, hope and charity. Time was when companies could pick one of the three and be fine. But the corporate environment has changed.

Thank the Do-Gooders!

Get Fully Funded

Volunteers can bring enormous benefits to your organization, and if you have great volunteers, keep ‘em! National Volunteer Week is coming up in a few weeks (April 15-21, 2012), so now’s the time to plan a few things to thank your do-gooders. You don’t have to send them a trinket. A Volunteers volunteer appreciation

April 16

Social Media: How to convince your boss

Fundraising Coach

Every week or so, I get a question like I did last night. It was basically, “ How do you convince your boss to let me use social media? ” So being a social media geek, I immediately posted the question on LinkedIn’s “Answers” tool. You can see the question and the answers here: [link]. Three basic approaches. Weird.

SEO 16

The fight over the origins of kindness

Nonprofit Marketing Blog

Photo of a vampire bat colony from the Conservation Centre. Here are the basics as I understand them. It explained altruism in genetic terms.

Nonprofit Marketing Jobs: March 16, 2012 Friday Futures

Getting Attention

Please post your nonprofit marketing position here — FT or PT staff, consulting or internship opportunities. Vice President for Communications.

Thank the Do-Gooders!

Get Fully Funded

Volunteers can bring enormous benefits to your organization, and if you have great volunteers, keep ‘em! National Volunteer Week is coming up in a few weeks (April 15-21, 2012), so now’s the time to plan a few things to thank your do-gooders. You don’t have to send them a trinket. A Volunteers volunteer appreciation

April 16

How Fast is Your Cause Marketing Muse?

Cause Related Marketing

We call it a flash of genius or sudden inspiration. But does inspiration come fast or slow? Not all his immediate ideas are great, of course.

Wired for generosity: A quick guide to connecting to the limbic brain

Nonprofit Marketing Blog

A recent article by Ken Burnett in the Showcase of Fundraising Innovation and Inspiration (known as SOFII) caught my eye. Sure they do. Enjoy.

How do You Operate? What Are Your Core Values?

Wild Woman Fundraising

Why would you want to articulate your core values? What ARE values, anyway? Last week I met with Angela Robertson, who told me all about a new company that Candyss Bryant has founded, called Candyss and Associates. Candyss used to work at Austin Community College’s Center for Nonprofit Organizations. And Angela has watched her stick by them.

Lessons from KONY 2012

A. Fine Blog

Had you ever heard of Joseph Kony before last week? Neither had I. Here are my thoughts as to what it means for activism. Spadework. Network momentum.

Bleeding-Edge Cause Marketing

Cause Related Marketing

But you also get a kit to collect some of the blood that you’ve just spilt and register with the nonprofit’s bone marrow donor registry.

Writing is not a McDonald’s hamburger

Nonprofit Marketing Blog

Hamburger bed. The title of this post is is a wonderful quote from Natalie Goldberg, from her book Writing Down the Bones: Freeing the Writer Within.

Paper 13

Interim Executives Are Part Of Succession Planning

Nonprofit Consultant Blog

Yesterday, on Alan Harrison's Voice of Reason blog, he posted a great article about the pitfalls of bad succession planning and the occasional need for Interim Executive Directors. As a consultant who has five times served as an Interim ED, I agree with much of what Mr. Harrison has to say. So, who should be your Interim ED? Never. Never. Never.

CauseTalk Radio Ep05: Homeless Hotspots Roam SXSW, Austin for Money. Is it Right?

Selfish Giving

In this episode of CauseTalk Radio , Megan and I talk with Chris Noble , CEO of Cause Media Group , and Mark Horvarth , Founder of InvisiblePeople.TV. We discuss the uproar at this year’s SXSW over one agency’s deployment of the homeless as human wifi for the technology laden hordes that descended on Austin. Resources.

Spot 13

Rule Brittanica

The Agitator

With no little sadness and a dash of nostalgia I read yesterday’s announcement that the print edition of  the Encyclopedia Britannica is going out of business. And so the digital world turns. Behold:  A lesson for today’s nonprofits! In 1959 that was BIG money and a proven financial model that most nonprofits would do well to follow. Roger.

Do you have a welcome mat or a closed door?

Nonprofit Marketing Blog

I got the most amazing email last week in response to my post on native eyes - the idea that when we become too close to our issue, everything becomes everyday and we lose sight of what is remarkable. Sometimes, we lack the gift of fresh eyes into our own story. We’re in Boyle Heights, which is a poor area of Los Angeles. Well, why did we?

Recently There Are Concerns By and About the IRS and Its Oversight of Political Organizations In This Election Year

Seeking Grant Money Today

If these organizations seeking charitable status are not providing welfare to the community, that is fine, but they then will be categorized as the appropriate entity and not allowed to raise tax free dollars. This is not new. This has been the rule and law for tens and tens of years. 501(c)(4)'s are being tight lipped, too.

Making Mistakes

Marketing for Nonprofits

I made a mistake today. The impact was frustration, embarrassment and shame. But that doesn't mean that my mistakes FEEL less painful. Peace, Jocelyn.

Birds Of A Feather & Oprah

The Agitator

Here’s some interesting survey data from Pew Research regarding politics and users of social network sites (SNS). So, on balance, it would seem that SNS sites do far more to spread like-minded views than to filter out discordant ones. As the Kony video has underscored. In a separate item, Pew reports on the Kony viral phenom. Oprah!

#TECH: RSS Readers To Help Save Time & Sort Out News & Emails

Non Profit Marketing 360

When they subscribe, they get automatic updates and summaries of whatever is going on in your blog. Have you clicked here yet? and for Firefox here.

Monday Futures – Nonprofit Marketing Jobs – March 12, 2012

Getting Attention

Please post your nonprofit marketing position here — FT or PT staff, consulting or internship opportunities. RECENT OPPORTUNITIES.

Return of the Scary Stuff

Social Media Bird Brain

Sorry I'm late; been working on communications for a big nonprofit event in my community and it's been keeping me busy. Anyway. let's return to last week's subject: Jay Baer's post, " 14 Ways New Facebook Betrays Small Business. If you haven't read last week's post on this subject, that's where we covered the first 7 Ways. On to the next 7. 8.

Join the Causemarketing.biz Newsgroup, Get a Cause Marketing Tool You Can Use Today

Cause Related Marketing

Kind Readers: Heather D. from Columbus, Ohio is the latest to join the Cause Marketing Google Newsgroup. It couldn’t be easier to subscribe. Simply send me your name and your email address to aldenkeene at gmail dot com. When you subscribe each new post comes directly to your email, usually every business day. So join today.