Marta Lindsey. You know what they say, “A picture is worth a thousand words.” ” A good photograph captures your audience’s attention in ways that words can’t. And using pictures you took with your cell phone can’t do as much as professional looking photos. But who can afford a professional photographer? Not ideal. MORE >>

Point-of-sale programs are the backbone of cause marketing, raising the majority of consumer donations each year. The dominating point-of-sale tactic is pinups. One question I get all the time after I present on the different types of cause marketing tactics is “What’s a pinup? And where do I get them?”. You can stop your search. MORE >>

An average 24 year old will spend more time on Facebook than they will with their doctor in 20 years, according  to Razorfish Health. Given this type of reality, how do you unlock the potential prowess of personalized health in online and mobile health strategies? That is the question. Personalized Medicine vs. Personalized Health . Additional Ps. MORE >>

Are you applying for nonprofit jobs? How many do you apply to a week? this Nonprofit job. Take it? Or Leave It? Image by jameleh on Flickr. When you’re looking for a nonprofit job, do you get all, uh, how am I supposed to be equally excited for every single job I apply for? Is it difficult to get jazzed about each job you apply for? COME ON! MORE >>

Marta Lindsey. Yesterday, we published Part I of How to Coordinate a (Cheap) Successful Photo Shoot for Your Nonprofit by Marta Lindsey of  TransForm. We learned how to prepare for the shoot and find a photographer and models. Today, she talks about how to make sure your photo shoot produces the results you want. Ensuring Good, Usable Photos  . MORE >>