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| | | CAUSE RELATED MARKETING MARCH 16, 2012 The Holy Trinity of Corporate Social Responsibility Some things go better together in threes; a cheeseburger, fries and a Coke, for instance. Or, Crosby, Stills and Nash. Or, Athos, Porthos and Aramis. Or, Groucho, Chico and Harpo. Or, Newton’s Laws of Motion. Or, faith, hope and charity. Time was when companies could pick one of the three and be fine. But the corporate environment has changed. | | | | | | | | |
| - Three quick buy-in quotes for your next presentation to senior mgmt on social media
Well, it’s that time of year again (fiscal year-end for most of our gov clients) during which I apologize for being absent and putting my blogging off to the side. That being said, I should be back full force in April. Hopefully I’ll be able to share a little bit more about some of the work we’re doing in Tanzania by then as well. MORE >> -
GETTING ATTENTION | FRIDAY, MARCH 16, 2012  Nonprofit Marketing Jobs: March 16, 2012 Friday Futures
Please post your nonprofit marketing position here — FT or PT staff, consulting or internship opportunities. NEW OPPORTUNITIES. 1) Associate, Online Communications, Nothing But Nets. United Nations Foundation (Washington, D.C.). 2) Associate Director, Media and Marketing and. Vice President for Communications. RECENT OPPORTUNITIES. MORE >> -
NON PROFIT MARKETING 360 | FRIDAY, MARCH 16, 2012  #TECH: RSS Readers To Help Save Time & Sort Out News & Emails
We continued our series on Tumblr yesterday with some guidance to get your nonprofit’s blog out via an RSS feed that allows people to subscribe to your site. When they subscribe, they get automatic updates and summaries of whatever is going on in your blog. Have you clicked here yet? Including MKCREATIVEmedia. So can Microsoft Outlook. MORE >> -
NONPROFIT MARKETING BLOG | FRIDAY, MARCH 16, 2012  11 ways to make your website more enchanting
According to Guy Kawasaki , former Chief Evangelist of Apple, you need an enchanting website to pull people to your story. Kawasaki’s most recent book, Enchantment: The Art of Changing Hearts, Minds, and Actions , offers 11 ways to do so. I’m sharing them here. Sign up to learn more here. Guy Kawasaki’s website basics. Refresh it often. MORE >> -
MISSION PARADOX BLOG | FRIDAY, MARCH 16, 2012 Dirty Lies
The problem is that when I encourage people to connect art and audience by telling stories , people think I mean lie to them. People interpret story as spin. They aren't the same thing. Let's be honest. You don't have the money, resources or time to try and convince people of something that isn't true. MORE >>
- The fight over the origins of kindness NONPROFIT MARKETING BLOG | FRIDAY, MARCH 16, 2012
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