Mon.Feb 20, 2012

Trending Sources

Which of These 20 Bad Traits Holds Your Nonprofit Leader Back?

Wild Woman Fundraising

Are you in a struggle to get your job done and being held back by a manager who just doesn’t GET what you do or why you do it? They might be displaying some of these bad management traits (I gleaned this list from Goldsmith’s “What Got You Here Won’t Get You There”: 1. Winning too much-the need to win at all costs. 2.

4 Things your supporters want

Nonprofit Marketing Blog

Too often, we forget the needs of our supporters in the pursuit of our own needs. And when we do so, we end up with double paucity: our supporters get neglected and we attract fewer resources to our cause. People are complex, but as I’ve said along with my friend Mark Rovner , they have at least four needs in common. So acknowledge them.

Trust 25

Will Your Nonprofit Pick QR Codes or NFC?

Selfish Giving

I’m dying to know, which one will you choose, QR codes or NFC? QR codes have their advantages. The technology is being used by 14 million people.

My Annual Defense of the Practice of Cause Marketing

Cause Related Marketing

Is cause marketing just a gimmick to induce people to buy or does it really benefit the needy? That’s the tenor of a question posed recently by Bruce Bradley , fellow blogger, author of the forthcoming book ‘Fat Profits,’ and food industry consultant. But my answer to it, as posed, is 'yes.' The first is subtle, but plain. Capitalism isn’t perfect.

12 Digital Fundraising Trends for 2012 – A Quick Round-up

Giving in a Digital World

Back at the start of January I set myself the target of publishing twelve posts on trends I think are going to prove important to digital fundraisers this year – both as a means of kick-starting my own thinking after the holiday season and to help inform your planning considerations at this key time in the year. Trend #6 – Ebooks.

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Online Fundraising: Red-headed Stepchild?

The Agitator

Agitator readers tend to reveal their true passion more often through direct emails to me and Roger than via public comments. Here’s an example, name removed, on a topic that might stir your juices. “Hello Agitator Editor, I am an online fundraising professional who has been in the “business” for almost 10 years now.

In nonprofit fundraising, marketing is key to success

Get Fully Funded

Marketing is something that many people think they understand, yet few really do. In nonprofit fundraising, marketing is key to success. Great advice!

#PHILANTHROPY: Google Can Give Time, Resources, & AdWords To Nonprofits

Non Profit Marketing 360

Google is the great behemoth of web searching and video hosting. But per month, that’s a hefty donation stream for many nonprofits.

In nonprofit fundraising, marketing is key to success

Get Fully Funded

Marketing is something that many people think they understand, yet few really do. In nonprofit fundraising, marketing is key to success. Great advice!

#SM4NP: Automate Your Google Searches To Follow Important Issues

Non Profit Marketing 360

Searching on Google is perhaps the single experience of the internet we all share. The behemoth that is Google Inc. Let’s create one.

It's All Good

Mission Paradox Blog

Disrespecting your artistic competition, or your audience, is a sign of immaturity. It's easy (and fun) to talk about how everything sucks. It's easy (and fun) to blame the rigid, old, inflexible audience and make them the reason you can't do anything interesting with your art.  There is a lot of good artistic work out there.