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Tuesday, November 4, 2008
To a considerable extent, Republicans and Democrats say, this is a result of the way that the Obama campaign sought to understand and harness the Internet (and other forms of so-called new media) to organize supporters and to reach voters who no longer rely primarily on information from newspapers and television.
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Tuesday, May 26, 2009
However it became crystal clear that although Diva Marketing celebrated its 5th blog-birthday my social media network is more global than local. What is happening in Atlanta social media marketing? Where are the Atlanta women in social media marketing? What does social media marketing mean to you?
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Wednesday, August 12, 2009
About a year ago, well before the era of re-tweeting, I wrote a post entitled “ Social Media Document Garage Sale which received quite a bit of attention according to my blog stats at the time. Using Media Intelligence Tools to Drive Communications Success – CNW Group. Social Media Primer - Unknown Author.
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Monday, May 18, 2009
When you communicate your benefit is twofold on one hand you can learn valuable information about what is happening in their life and what is important to them, and in addition to that, and at the same time, you show them that they are of value to your organization and without trying cultivate them and bring them closer to you. Fundraiser.
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Friday, October 23, 2009
This is a continuing series highlighting some of the fabulous women in the metro Atlanta area who are working in social media marketing. Who are the Atlanta Women In Social Media? What does social media marketing mean to you? focus on how social media & metrics supplement traditional programs.
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Monday, February 1, 2010
Unlike most business strategies, social media is built on a culture that is developed by the people who are involved in digital communities. The concepts of transparency, authenticity, honesty and passion for the topic/brand have evolved as 'society norms' for communicating and forming relationships in the world of the social web.
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Tuesday, April 14, 2009
Social marketing and social marketing have something to learn from one another. The fuel to my fire is social marketing. began with a slide that had social marketing on one side and social marketing on the other side, and asked: What’s the difference? Let me elaborate. or government 2.0 control. mission vs.
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Friday, August 21, 2009
It's called 19 Things Social Media Consultants or Agencies Can't Teach You. Social media is about being (well) social! Being social has nada to do with the tools you use. That's why lots of companies and nonprofits who are not using social media are still making lots of money.) Go ahead.
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Tuesday, May 5, 2009
As those of you who have read this blog for a while know, I have written quite a bit about pandemic preparedness from a social marketing perspective both here at Spare Change and as an invited blogger on the HHS Pandemic Flu Leadership Blog in 2007. The government needs to be proactive about getting its messages out, beyond the news media.
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Wednesday, November 12, 2008
It will also be remembered as the year that mobile, email and social media generated incredible returns for political advocacy and fundraising! More important, this multi-media communication turned into a pile of gold for the Obama Campaign, i.e. Mobile and social media are here to stay. Call me.
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