| |  Charity + Promotion + Sales | 114 articles |
| Page 1 of 2 | Previous | Next | CAUSE RELATED MARKETING MAY 17, 2012 What to Do With Leftover Cause-Branded Merchandise Back in March 2011 the big UK retailer and veteran cause marketer Marks & Spencer offered up men’s underwear designed by six different British sportsmen and benefiting The Prostate Cancer Charity. press report said that the promotion generated £60,000 for the charity. Retail promotions just do not work this way. MORE >> | CAUSE RELATED MARKETING FEBRUARY 2, 2012 Has Subaru's 'Share the Love' Cause Marketing Promotion Boosted its Net Promoter Score? A new consumer opinion survey shows that among the major car makers, Subaru enjoys the highest net promoter score. The Net Promoter Score, as you’ll recall is a super-simple measure of customer satisfaction. The Net Promoter Score is measured with an eight word question: “would you recommend this product/business to a friend?” MORE >> | RECENT POSTS MAY 13, 2013 | CAUSE RELATED MARKETING
Father's Day Ad Can't Save the Manatee APRIL 15, 2013 | CAUSE RELATED MARKETING
The Marriage of Cause Marketing and Weddings APRIL 8, 2013 | CAUSE RELATED MARKETING
Why Do Corporate Foundations Spread Their Grants so Broadly? MARCH 20, 2013 | CAUSE RELATED MARKETING
Taking Your Cause Marketing International With Less Headache MARCH 18, 2013 | FUNDRAISING COACH
[Guest Post] Three Ways Nonprofits Can Use Promotional Products Effectively MARCH 12, 2013 | CAUSE RELATED MARKETING
The Paradox of Pink Ribbon Cause Marketing | | | | |
| WILD WOMAN FUNDRAISING OCTOBER 13, 2010  Young Nonprofit Leaders: Interview with Claire Sale! Claire Sale of Netsquared, Gen Y leader interview. Who are You? am just a gal who has a passion for using technology for social good. My Dad. MORE >> | SELFISH GIVING OCTOBER 19, 2010  How to Sell Cause Marketing as a Groupon-Like Promotion We did a promotion with them last year when they weren’t as wildly popular as they are now. The cross-promotion works. MORE >> | SELFISH GIVING OCTOBER 18, 2011  8 “Pinktober” Promotions that Deserve a Ribbon October is Breast Cancer Awareness Month and companies are partnering with breast cancer charities on a variety of “pink” promotions. MORE >> | SELFISH GIVING MARCH 12, 2012  Anatomy of a Cause Marketing Pinup Point-of-sale programs are the backbone of cause marketing, raising the majority of consumer donations each year. And where do I get them?”. MORE >> | | | | | | | |
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CAUSE RELATED MARKETING | FRIDAY, FEBRUARY 15, 2013  Cause Marketing Goes to the Dogs
Best of all, “30 percent of the proceeds” from the sales of the pendant benefit the Millan Foundation’s DEAR Fund. Pennyroyal says that similar promotions have generated more than $220,000 for various charities since 2009. Shep may be loyal, true, affectionate and well behaved… the best thing that’s ever happened to you. MORE >> -
CAUSE RELATED MARKETING | WEDNESDAY, MAY 25, 2011  Charity Caue Marketers, Take Heart!
billion (sales) retail drug chain has passed the $50 million mark in donations to Children’s Miracle Network Hospitals, the sixth company among CMNH’s stable of sponsors to do so. This is good news for small, ambitious charities everywhere. which started out as a telethon charity. Since 1983 CMNH has generated more than $4.3 MORE >> -
CAUSE RELATED MARKETING | WEDNESDAY, FEBRUARY 27, 2013  Which is The Better Cause Marketing Fundraiser, Merchandise or Paper Icon?
Both MDA and the Variety Club are august charities that in the main serve children. Sales of both the paper shamrock and the pins will eventually go stale. Paper icons, if they’re displayed in the store or theater, can have such impact that they drive more sales. It depends on the charity’s needs and those of the sponsor. MORE >> -
CAUSE RELATED MARKETING | TUESDAY, OCTOBER 23, 2012  Open Your Own Pink Ribbon Merchandise Line, Why?
can see the temptation for charities to get into their own branded merchandise. Causerelatedmarketing.biz is dedicated to highlighting and dissecting the best and the worst cause-related marketing promotions and campaigns. Clothing at retail is said to be marked up between 100 and 350 percent, more for luxury brands. MORE >> -
CAUSE RELATED MARKETING | MONDAY, MAY 16, 2011  Funding Your Startup or New Charity
One of the most confounding charitable endeavors I was ever involved in was figuring out how to fund a startup charity that made grants to other charities. The nonprofit fundraising world is set up to favor established charities, and with good reason. Knowing this, grant writers often keep themselves aloof from new charities. MORE >>
- 6 Cause Marketing Promotions You Can Learn From SELFISH GIVING | MONDAY, MAY 2, 2011
- [Guest Post] Three Ways Nonprofits Can Use Promotional Products Effectively FUNDRAISING COACH | MONDAY, MARCH 18, 2013
- Cause Marketing Miscellanea CAUSE RELATED MARKETING | WEDNESDAY, NOVEMBER 14, 2012
- Cause Marketing You Can Sew Believe In CAUSE RELATED MARKETING | WEDNESDAY, APRIL 13, 2011
- The Future Of Fundraising THE AGITATOR | THURSDAY, NOVEMBER 3, 2011
- B-to-B Cause Marketing SELFISH GIVING | MONDAY, JULY 12, 2010
- The Top 10 Breast Cancer Fundraising Ideas FUNDRAISER IDEAS | MONDAY, NOVEMBER 28, 2011
- The Top 22 Art Fundraising Ideas FUNDRAISER IDEAS | MONDAY, MARCH 15, 2010
- An Actionable Marketing Plan for Nonprofits in 8 Sentences CAUSE RELATED MARKETING | THURSDAY, APRIL 26, 2012
- How to Hold a Successful Cookie Dough Fundraiser FUNDRAISER IDEAS | FRIDAY, DECEMBER 2, 2011
- Best Cause Marketing Campaigns of 2012 SELFISH GIVING | WEDNESDAY, JANUARY 2, 2013
- The Best Cause Marketing of 2011 CAUSE RELATED MARKETING | TUESDAY, JANUARY 3, 2012
- Nonprofit Fundraising in 2020 THE AGITATOR | MONDAY, NOVEMBER 2, 2009
- 10 Good Fundraising Ideas for the Novice Fundraiser FUNDRAISER IDEAS | TUESDAY, MAY 1, 2012
- Recent Study Finds Cause Marketing Affects How Consumers Percieve Product Performance CAUSE RELATED MARKETING | MONDAY, JUNE 11, 2012
- Using Cause Marketing to Reward Volunteers CAUSE RELATED MARKETING | FRIDAY, APRIL 6, 2012
- Father's Day Ad Can't Save the Manatee CAUSE RELATED MARKETING | MONDAY, MAY 13, 2013
- The Best & Worst Local Cause Marketing Programs of 2010 SELFISH GIVING | MONDAY, DECEMBER 20, 2010
- A Cause Marketing Study I’d Like to See CAUSE RELATED MARKETING | WEDNESDAY, MAY 4, 2011
- What if Denny’s Threw a Cause Marketing Fundraiser and Everyone Showed Up? CAUSE RELATED MARKETING | TUESDAY, NOVEMBER 8, 2011
- Cause Related Marketing - Untitled Article CAUSE RELATED MARKETING | FRIDAY, JULY 15, 2011
- Cause Marketing, Selfishness Drive Consumer Giving SELFISH GIVING | MONDAY, APRIL 4, 2011
- Where's the Social Media in this Youth Targeted Cause Marketing Effort? CAUSE RELATED MARKETING | MONDAY, DECEMBER 5, 2011
- The Best Cause Marketing of 2010 CAUSE RELATED MARKETING | MONDAY, APRIL 4, 2011
- Design It Yourself Cause Marketing CAUSE RELATED MARKETING | TUESDAY, FEBRUARY 21, 2012
- Puma Project Pink, Feel Free Not to Repeat in 2013 CAUSE RELATED MARKETING | WEDNESDAY, OCTOBER 31, 2012
- New Deal of the Day Company Distinguishes Itself With Cause Marketing CAUSE RELATED MARKETING | MONDAY, SEPTEMBER 24, 2012
- Some Questions to Answer When Cause Marketing With Franchises CAUSE RELATED MARKETING | FRIDAY, FEBRUARY 25, 2011
- As Seen on TV Cause Marketing CAUSE RELATED MARKETING | WEDNESDAY, MAY 30, 2012
- The First Country Band of Cause Marketing? CAUSE RELATED MARKETING | FRIDAY, SEPTEMBER 2, 2011
- Yes and Yes Pink Ribbon Cause Marketing CAUSE RELATED MARKETING | WEDNESDAY, OCTOBER 17, 2012
- The Appeal of Franchises for Cause Marketers CAUSE RELATED MARKETING | TUESDAY, JULY 3, 2012
- Seven Simple Steps Cause Marketers Should Take Before the End of the Year CAUSE RELATED MARKETING | THURSDAY, DECEMBER 29, 2011
- Veteran’s Day Cause Marketing with Outback Steakhouse CAUSE RELATED MARKETING | WEDNESDAY, NOVEMBER 7, 2012
- I'm Calling You Out Etsy! (But Not Because of that Puny Pink Ribbon Debacle.) CAUSE RELATED MARKETING | FRIDAY, OCTOBER 26, 2012
- Seven Things You Can Do to Fight Childhood Slavery CAUSE RELATED MARKETING | MONDAY, FEBRUARY 13, 2012
- Charmed Cause Marketing CAUSE RELATED MARKETING | WEDNESDAY, JULY 27, 2011
- Matching Cause and Sponsor in Cause Marketing CAUSE RELATED MARKETING | TUESDAY, FEBRUARY 19, 2013
- Cool Cause Marketing Campaigns from Two Commonwealth Countries CAUSE RELATED MARKETING | WEDNESDAY, JULY 25, 2012
- The Legalities of Cause Marketing CAUSE RELATED MARKETING | MONDAY, MAY 14, 2012
- #SOCIALNETWORKS: Is Pinterest Of Value For Nonprofits? NON PROFIT MARKETING 360 | THURSDAY, JUNE 28, 2012
- Parting the Kimono (a little) on Cause Marketing ROI CAUSE RELATED MARKETING | MONDAY, OCTOBER 17, 2011
- 7 Ways to Fire Up You Small Business Cause Marketing Effort CAUSE RELATED MARKETING | FRIDAY, JULY 22, 2011
- Co-Sponsorship and Cause Marketing CAUSE RELATED MARKETING | FRIDAY, DECEMBER 2, 2011
- Where's the Pink Ribbons at Nissan, Toyota and Dodge Dealers? CAUSE RELATED MARKETING | WEDNESDAY, OCTOBER 24, 2012
- Let’s Get Rid of the Heresy in Cause Marketing SELFISH GIVING | TUESDAY, OCTOBER 12, 2010
- Faux Cause Marketing With a Sense of Humor CAUSE RELATED MARKETING | TUESDAY, FEBRUARY 1, 2011
- Amazon, I'm Calling You Out CAUSE RELATED MARKETING | TUESDAY, JANUARY 10, 2012
- When Government is the Sponsor CAUSE RELATED MARKETING | WEDNESDAY, JUNE 22, 2011
- Why Do Corporate Foundations Spread Their Grants so Broadly? CAUSE RELATED MARKETING | MONDAY, APRIL 8, 2013
- Cause Marketing from Kathy Ireland CAUSE RELATED MARKETING | WEDNESDAY, DECEMBER 14, 2011
- A Pink Ribbon Cause Marketing Partner Cool Enough for Oakley CAUSE RELATED MARKETING | TUESDAY, OCTOBER 30, 2012
- Using Cause Marketing to Preserve Retail Pricing Power CAUSE RELATED MARKETING | MONDAY, MARCH 14, 2011
- Why Aren’t Cause Marketing Gifts Real Gifts? SELFISH GIVING | WEDNESDAY, JUNE 30, 2010
- Cause Marketing Q&A with Dan Fink, Editor of the Reading-Eagle Business Weekly CAUSE RELATED MARKETING | WEDNESDAY, DECEMBER 5, 2012
- Let's Clear Out This Cause Marketing Logjam CAUSE RELATED MARKETING | TUESDAY, NOVEMBER 13, 2012
- Taking Your Cause Marketing International With Less Headache CAUSE RELATED MARKETING | WEDNESDAY, MARCH 20, 2013
- 7 Steps To Improve Your Cause Marketing Career in the Next 30 minutes CAUSE RELATED MARKETING | FRIDAY, SEPTEMBER 21, 2012
- You Can Learn a Lot About What Reporters Think of Cause Marketing By the Questions They Ask CAUSE RELATED MARKETING | MONDAY, APRIL 16, 2012
- The Paradox of Pink Ribbon Cause Marketing CAUSE RELATED MARKETING | TUESDAY, MARCH 12, 2013
- Three Fundraising Lessons from a 365-Day Experiment KIVI'S NONPROFIT COMMUNICATIONS BLOG | TUESDAY, DECEMBER 7, 2010
- Can Suze Orman Afford to Do Cause Marketing? CAUSE RELATED MARKETING | TUESDAY, SEPTEMBER 13, 2011
- 25 Social Engagement Ideas DIVA MARKETING BLOG | THURSDAY, JULY 5, 2012
- MissionFish, Benevity Bring Cause Marketing Online SELFISH GIVING | TUESDAY, JUNE 21, 2011
- Preparing for Every Contigency in Your Cause Marketing Proposal CAUSE RELATED MARKETING | MONDAY, JUNE 20, 2011
- The Art of Cause Marketing CAUSE RELATED MARKETING | TUESDAY, MARCH 8, 2011
- Causeon: Groupon for Cause Marketing SELFISH GIVING | MONDAY, AUGUST 30, 2010
- Improve Your Cause Marketing by Flashing a Little Sock CAUSE RELATED MARKETING | FRIDAY, JUNE 17, 2011
- The Business Value of Serving as a Drop-Off Point for Food or Christmas Gifts CAUSE RELATED MARKETING | WEDNESDAY, DECEMBER 21, 2011
- Cause Marketing Trends: An Interview With Laura Marriott CAUSE RELATED MARKETING | TUESDAY, FEBRUARY 8, 2011
- Nonprofits: Create “customer pathways” to build loyalty IMPACTMAX | SUNDAY, APRIL 26, 2009
- A New Twist on Displaying Paper Icons CAUSE RELATED MARKETING | THURSDAY, AUGUST 16, 2012
- The Marriage of Cause Marketing and Weddings CAUSE RELATED MARKETING | MONDAY, APRIL 15, 2013
- Racy Cause Marketing CAUSE RELATED MARKETING | WEDNESDAY, SEPTEMBER 21, 2011
- Lessons on Cause Marketing From Fred Astaire CAUSE RELATED MARKETING | TUESDAY, JUNE 12, 2012
- Diluted Donations CAUSE RELATED MARKETING | TUESDAY, JANUARY 18, 2011
- How to Pay Your Nonprofit Cause Marketers CAUSE RELATED MARKETING | FRIDAY, FEBRUARY 18, 2011
- The Cause Marketing Proposal CAUSE RELATED MARKETING | MONDAY, MAY 14, 2012
- IGA Stores Using Private Label Food Brands To Benefit Wounded Warriors Project CAUSE RELATED MARKETING | MONDAY, SEPTEMBER 19, 2011
- Lessons from the KFC, Juvenile Diabetes Cause Marketing Fizzle SELFISH GIVING | THURSDAY, JUNE 16, 2011
- Help KFC Earn Its Cause Marketing Wings SELFISH GIVING | MONDAY, JUNE 13, 2011
- #HOWTO: Have A Film Screening As A Fundraising Opportunity NON PROFIT MARKETING 360 | THURSDAY, JANUARY 3, 2013
- A Real World Example Demonstrating Why Nonprofits' Mission Statements Are More Important Than The Almighty Dollar SEEKING GRANT MONEY TODAY | SUNDAY, NOVEMBER 13, 2011
- Big Cause Marketing From a Small Business CAUSE RELATED MARKETING | TUESDAY, MARCH 1, 2011
- Foursquare: Social Media for Cause Marketing SELFISH GIVING | TUESDAY, OCTOBER 13, 2009
- Variable Donation Amounts in Cause Marketing, A Hypothetical CAUSE RELATED MARKETING | FRIDAY, APRIL 20, 2012
- Reading the Fine Print on Micro-Donations NONPROFIT CONSULTANT BLOG | THURSDAY, OCTOBER 7, 2010
- The Best Local Cause Marketing of 2011 (and 3 that Really Stunk) SELFISH GIVING | TUESDAY, DECEMBER 27, 2011
- Why White Castle’s Cause Marketing is Better than KFC’s SELFISH GIVING | MONDAY, MAY 10, 2010
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