| |  Channel + Email + Organization | 246 articles |
| Page 1 of 3 | Previous | Next | MARKETING FOR NONPROFITS JULY 20, 2011  New Study Validates that Multi-Channel Marketing is Key to Nonprofit Success The study also defines 5 criteria for multi-channel success. Struggling to move to the next stage of multi-channel marketing? Cheers! MORE >> | KIVI'S NONPROFIT COMMUNICATIONS BLOG APRIL 19, 2012 Email Marketing Stats and Trends for Nonprofits Today, we are going to take a look at email marketing and fundraising using data from these reports: Sage Nonprofit Solutions Email Marketing Report 2012 (Sage). Email Lists. The Convio study has median growth rate for email lists at 17% while M+R has it only slightly lower at 16%. Email Goals and Results. Sage). MORE >> | RECENT POSTS JUNE 12, 2013 | GETTING ATTENTION
Practice Makes Progress—Into Focus Nonprofit Video Guide JUNE 10, 2013 | SOCIALBUTTERFLY
Health Care Social Media Review #30: The Research Edition JUNE 10, 2013 | FUNDRAISING 123
How to Create a Nonprofit Editorial Calendar JUNE 9, 2013 | DON AKCHIN BLOG
Online Benchmark Study: Good News, Bad News MAY 30, 2013 | GETTING ATTENTION
Craft Calls to Action That Get You to Goal MAY 22, 2013 | GETTING ATTENTION
Get Attention With Your Next Multichannel Campaign | | | | |
| THE AGITATOR AUGUST 11, 2010 Single Channel Is Dead Email is dead. None of these channels are dead. Nonprofits are still improving their use of direct marketing, phone, email, and other channels. What is dead is the use of one channel at a time to engage people. What is dead is mindset that multichannel communication doesn’t apply to your organization. MORE >> | KIVI'S NONPROFIT COMMUNICATIONS BLOG AUGUST 5, 2011 What It Means to Do Multi-Channel Right Convio has released a couple of interesting research reports that clearly demonstrate that multi-channel or integrated marketing (where you add online communications to direct mail) increases donor retention rates, giving frequency, and consequently lifetime value. Presence in Multiple Channels. Where will your organization start? MORE >> | FUNDRAISING 123 MARCH 28, 2013  Key Findings on Nonprofit Social Media, Email and Online Fundraising Social reach up, email response rates down. Email list sizes continued to grow for all sectors and sizes, up 15 percent in 2012. MORE >> | FUNDRAISING 123 APRIL 21, 2010 4 Easy Steps to Better Email: Improve Your Results through Careful Testing 92% of organizations surveyed are using or plan to use email marketing this year -- the most popular advertising channel of all! Heather Dixon works at Emma, a Web-based email marketing and communications company that helps small businesses, non-profits and agencies create, send and track stylish email campaigns. MORE >> | | | | | | | |
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MARKETING FOR NONPROFITS | WEDNESDAY, MARCH 18, 2009  Be Channel Agnostic
I received this email last week from Sarah Waters, Director of Communications for The Hearing and Speech Agency. Whether it's advertising via the Yellow Pages, sponsoring a local event for the 10 th year in a row, or sending out a monthly e-news, we've all been guilty of choosing the channel over the results. Be channel agnostic! MORE >> -
DON AKCHIN BLOG | SUNDAY, JUNE 9, 2013  Online Benchmark Study: Good News, Bad News
among the 500 organizations surveyed (all users of the company’s Luminate platform). “Declining response rates illustrate a saturated channel with undifferentiated messaging,” say the study authors. 'Blackbaud’s annual Online Marketing Benchmark Study for Nonprofits finds median online revenue is up 11.5% MORE >> -
GETTING ATTENTION | TUESDAY, FEBRUARY 5, 2013  Five Ways to Integrate Email Marketing and Facebook
Growing an email list in addition to building a Facebook fan base can sometimes feel overwhelming. Note from Nancy: Your messages should be consistent across all channels! To help make things easier, following are five ways you can integrate your organization’s email list with social media. Make messaging the same. MORE >> -
KIVI'S NONPROFIT COMMUNICATIONS BLOG | TUESDAY, MARCH 20, 2012  Consistent Messaging Across Channels: The Crawl, Walk, Run Method to Consolidated Marketing
There are so many different ways to communicate with your supporters now, but how can you make sure all of those channels are integrated? Lu Esposito shares some simple, easy steps to make sure your marketing channels are all in sync. It is the most important thing on your plate, and ultimately must be consistent across all channels. MORE >> -
NONPROFIT MARKETING BLOG | MONDAY, AUGUST 15, 2011 The 7 signs you are doing things right across channels
If there’s one thing we’ve heard more than any other this year, it’s that we need to be “multi-channel&# and “integrated&# in our engagement with supporters. The last time I wrote those words on this blog, I got several emails complaining I’d lost my touch and gone all jargony. You might not buy. MORE >>
- Guest Post: What Integrated Marketing Means to Me KIVI'S NONPROFIT COMMUNICATIONS BLOG | TUESDAY, FEBRUARY 21, 2012
- #INTERVIEW: Debra Askanase, Socialbrite.org Strategist, Offers Useful Advice To Nonprofits Using Social Media NON PROFIT MARKETING 360 | THURSDAY, MAY 10, 2012
- The Wall Street Journal Says Email No Longer Rules. I Disagree. MARKETING FOR NONPROFITS | TUESDAY, OCTOBER 13, 2009
- Integrating channels to spark hot monthly giving programs DONORDIGITAL | TUESDAY, APRIL 24, 2012
- How to Create Enough Good Content (Case Study) GETTING ATTENTION | THURSDAY, DECEMBER 1, 2011
- How Mature Is Your Email Marketing Program? KIVI'S NONPROFIT COMMUNICATIONS BLOG | TUESDAY, NOVEMBER 29, 2011
- Four Tips on How to Use Email Marketing During a Down Economy FUNDRAISING 123 | THURSDAY, NOVEMBER 20, 2008
- Measuring your ROI in multichannel fundraising campaigns DONORDIGITAL | TUESDAY, MARCH 5, 2013
- CASE: Simple Recipe Increases Giving by 50% NON PROFIT MARKETING 360 | TUESDAY, JULY 26, 2011
- Should You Drop Me From Your Email List? THE AGITATOR | THURSDAY, MAY 3, 2012
- The State of the Online Universe DON AKCHIN BLOG | FRIDAY, MAY 4, 2012
- How to escape your channel siloes and master multichannel marketing NONPROFIT MARKETING BLOG | FRIDAY, JUNE 3, 2011
- The vital emails you might be forgetting to send NONPROFIT MARKETING BLOG | WEDNESDAY, AUGUST 15, 2012
- New Study: Online giving is up; Email response is down NONPROFIT MARKETING BLOG | THURSDAY, MARCH 28, 2013
- Cultivate new supporters fast: A five-week “on-boarding” plan for nonprofits IMPACTMAX | MONDAY, MARCH 7, 2011
- The State of the Online Universe NON PROFIT MARKETING 360 | FRIDAY, MAY 4, 2012
- People Buy People: How Are You Connecting Your Constituents to Your Organization and Each Other? MARKETING FOR NONPROFITS | SUNDAY, AUGUST 12, 2012
- #SOCIALNETWORKS: Is Pinterest Of Value For Nonprofits? NON PROFIT MARKETING 360 | THURSDAY, JUNE 28, 2012
- What is the Value of a Holiday Greeting A. FINE BLOG | THURSDAY, SEPTEMBER 20, 2012
- Why has this taken so long?! THE AGITATOR | WEDNESDAY, OCTOBER 13, 2010
- Good News About Mobile Donors THE AGITATOR | MONDAY, FEBRUARY 14, 2011
- #FUNDRAISING: The Holiday Season For Donations Begins Now. Ready? NON PROFIT MARKETING 360 | TUESDAY, JULY 10, 2012
- How can nonprofits monitor their online reputations? WILD WOMAN FUNDRAISING | MONDAY, JUNE 13, 2011
- The Convio Online Marketing Nonprofit Benchmark Index Study DONORDIGITAL | TUESDAY, JULY 12, 2011
- #COMMUNICATIONS: Plan Your Nonprofit’s Story, Then Shoot The Video NON PROFIT MARKETING 360 | THURSDAY, FEBRUARY 23, 2012
- [INTERVIEW] 8 Questions Answered about Online Fundraising! WILD WOMAN FUNDRAISING | THURSDAY, MAY 10, 2012
- Truths & Myths About Online Donors THE AGITATOR | SUNDAY, MARCH 22, 2009
- Convio Online Marketing Benchmark Study – 2011 THE AGITATOR | TUESDAY, APRIL 3, 2012
- #INTERVIEW: Debra Askanase, Socialbrite.org Strategist, Offers Useful Advice To Nonprofits Using Social Media NON PROFIT MARKETING 360 | WEDNESDAY, MAY 9, 2012
- #HowTo: Resources To Launch Your Nonprofit’s Video Campaign NON PROFIT MARKETING 360 | THURSDAY, DECEMBER 22, 2011
- What Is Integrated Marketing? THE AGITATOR | SUNDAY, FEBRUARY 13, 2011
- The simplest planned giving marketing strategy (5 things you must do) IMARKETSMART | WEDNESDAY, JANUARY 9, 2013
- Another Online Fundraising Benchmark Study THE AGITATOR | TUESDAY, MARCH 29, 2011
- 2009 Online Giving – 10 Questions THE AGITATOR | THURSDAY, JANUARY 21, 2010
- New Generational Giving Data THE AGITATOR | THURSDAY, MARCH 25, 2010
- Direct Mail Is Dying. Again! THE AGITATOR | SUNDAY, MAY 31, 2009
- How You Can Get More Money Through Direct Mail: Interview with Jules Brown of “Dear Joan” WILD WOMAN FUNDRAISING | MONDAY, DECEMBER 12, 2011
- #SOCIALNETWORKS: Let Flickr Tell Your Nonprofit’s Story As It Happens NON PROFIT MARKETING 360 | THURSDAY, MAY 31, 2012
- Want To Try Something New? THE AGITATOR | WEDNESDAY, SEPTEMBER 30, 2009
- #DEVELOPMENT: How Much Cash Is Required To Land A Donation? NON PROFIT MARKETING 360 | THURSDAY, MARCH 28, 2013
- #Interview: Gail Perry, Fundraising Consultant, Trainer & Author of Fired-Up Fundraising NON PROFIT MARKETING 360 | MONDAY, JANUARY 9, 2012
- Strengthen Your Nonprofit Social Media Impact GETTING ATTENTION | WEDNESDAY, JANUARY 25, 2012
- Get Attention With Your Next Multichannel Campaign GETTING ATTENTION | WEDNESDAY, MAY 22, 2013
- #Interview: Mike Kujawski, VP at the Centre of Excellence for Public Sector Marketing, Blogger & Speaker on Social Media NON PROFIT MARKETING 360 | WEDNESDAY, NOVEMBER 30, 2011
- Managing Your Nonprofit’s Communications Calendar KIVI'S NONPROFIT COMMUNICATIONS BLOG | WEDNESDAY, SEPTEMBER 14, 2011
- #Interview: Michael Stein, Author, Blogger, & Veteran Nonprofit Technology Strategist NON PROFIT MARKETING 360 | MONDAY, NOVEMBER 21, 2011
- #INTERVIEW: John Haydon, Founder of Inbound Zombie, @Socialbrite Partner, Shares Insights on Nonprofit Marketing NON PROFIT MARKETING 360 | THURSDAY, MAY 31, 2012
- Online Giving Surges For Haiti THE AGITATOR | THURSDAY, JANUARY 14, 2010
- 5 Steps to a Stand-Out Year-End Appeal GETTING ATTENTION | TUESDAY, NOVEMBER 1, 2011
- Three Stages of Nonprofit Marketing Maturity KIVI'S NONPROFIT COMMUNICATIONS BLOG | WEDNESDAY, OCTOBER 24, 2012
- Spray And Pray THE AGITATOR | WEDNESDAY, MARCH 3, 2010
- Building an Effective Nonprofit Mobile Strategy KIVI'S NONPROFIT COMMUNICATIONS BLOG | MONDAY, MAY 14, 2012
- Testing 101: 4 Steps for Optimizing Your Fundraising Approach FUNDRAISING 123 | TUESDAY, MAY 8, 2012
- #Interview: Howard Adam Levy, Principal of Red Rooster Group NON PROFIT MARKETING 360 | MONDAY, DECEMBER 12, 2011
- Plan Your Year-End Campaign in 7 Steps FUNDRAISING 123 | WEDNESDAY, OCTOBER 27, 2010
- Online Fundraising Stats and Trends for Nonprofits KIVI'S NONPROFIT COMMUNICATIONS BLOG | WEDNESDAY, MAY 16, 2012
- Which Way is Social Fundraising Going? A. FINE BLOG | MONDAY, JANUARY 7, 2013
- No Wonder Retention of Online Donors is So Bad KIVI'S NONPROFIT COMMUNICATIONS BLOG | TUESDAY, AUGUST 21, 2012
- Online Fundraising Continues to Grow KIVI'S NONPROFIT COMMUNICATIONS BLOG | TUESDAY, MARCH 15, 2011
- What’s Exciting about 2012: A Sneak Peek KIVI'S NONPROFIT COMMUNICATIONS BLOG | THURSDAY, NOVEMBER 3, 2011
- How Nonprofits Can Use Facebook FUNDRAISING 123 | TUESDAY, NOVEMBER 27, 2007
- Relevance Rules—Your Key to Nonprofit Marketing Success in 2012 GETTING ATTENTION | THURSDAY, DECEMBER 29, 2011
- Please Vote ‘Em Up: Communications Sessions @ NTC 2012 (NTEN Conference) GETTING ATTENTION | TUESDAY, SEPTEMBER 20, 2011
- Let’s Cook Up Some Great Nonprofit Content KIVI'S NONPROFIT COMMUNICATIONS BLOG | TUESDAY, SEPTEMBER 27, 2011
- How Small Nonprofits Can Raise Money on Facebook KIVI'S NONPROFIT COMMUNICATIONS BLOG | MONDAY, MAY 16, 2011
- Should We Accept Online Donations? FUNDRAISING 123 | WEDNESDAY, FEBRUARY 11, 2009
- #Interview: Michael Stein, Author, Blogger, & Veteran Nonprofit Technology Strategist NON PROFIT MARKETING 360 | THURSDAY, NOVEMBER 17, 2011
- In Defense Of Serious Fundraising Dialogue THE AGITATOR | THURSDAY, APRIL 5, 2012
- Make It Easy to Spread the Word (Case Study) GETTING ATTENTION | THURSDAY, MAY 16, 2013
- Lessons from Haiti Giving THE AGITATOR | THURSDAY, MARCH 11, 2010
- Fitting Online Outreach into an Overall Fundraising Strategy FUNDRAISING 123 | THURSDAY, JULY 22, 2010
- #Interview: Rob Wu, Founder of CauseVox, On Building Online Tools For Nonprofits (Part 2 of 2) NON PROFIT MARKETING 360 | WEDNESDAY, SEPTEMBER 28, 2011
- Can’t Fight The Demographics THE AGITATOR | THURSDAY, JUNE 3, 2010
- Resolved: No Fundraising Silos THE AGITATOR | THURSDAY, DECEMBER 29, 2011
- 7 Ways to Repurpose Old Content into New KIVI'S NONPROFIT COMMUNICATIONS BLOG | TUESDAY, MAY 24, 2011
- Six Ways Social Media Has Affected Nonprofit Newsletters KIVI'S NONPROFIT COMMUNICATIONS BLOG | THURSDAY, AUGUST 16, 2012
- Customer Spotlight: How The Contributor Achieved Fundraising Success FUNDRAISING 123 | WEDNESDAY, JUNE 20, 2012
- #Interview: Howard Adam Levy, Principal of Red Rooster Group NON PROFIT MARKETING 360 | WEDNESDAY, DECEMBER 7, 2011
- Fabulous Example of Facebook Engagement from COTN KIVI'S NONPROFIT COMMUNICATIONS BLOG | FRIDAY, OCTOBER 26, 2012
- #Interview: Gail Perry, Fundraising Consultant, Trainer & Author of Fired-Up Fundraising NON PROFIT MARKETING 360 | THURSDAY, JANUARY 5, 2012
- Sample Online Fundraising Plan FUNDRAISING 123 | WEDNESDAY, NOVEMBER 28, 2007
- 5 More 2013 Nonprofit Marketing Trends That Affect You (Part Two) GETTING ATTENTION | THURSDAY, DECEMBER 20, 2012
- [Special Edition] Komen Crumbles: Busted Nonprofit Brand GETTING ATTENTION | THURSDAY, FEBRUARY 2, 2012
- Craft Calls to Action That Get You to Goal GETTING ATTENTION | THURSDAY, MAY 30, 2013
- What’s a Reasonable Amount of Content to Produce? KIVI'S NONPROFIT COMMUNICATIONS BLOG | THURSDAY, NOVEMBER 8, 2012
- Creating Website Content: What Do Your Visitors Really Want? KIVI'S NONPROFIT COMMUNICATIONS BLOG | THURSDAY, SEPTEMBER 1, 2011
- How to Communicate In The Midst Of Tragedy: 9-Step Checklist GETTING ATTENTION | TUESDAY, APRIL 16, 2013
- Your Nonprofit Communications Audit Will Increase Clarity & Impact GETTING ATTENTION | MONDAY, JULY 18, 2011
- 2013 Nonprofit Marketing Trends That Affect You—Part 1 GETTING ATTENTION | WEDNESDAY, DECEMBER 12, 2012
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