My big three channels are now Twitter , LinkedIn and my Blog . needed an effective mobile way to manage the numerous government and client department back-channel Twitter conversations that I had set-up on my laptop using Tweetdeck. Tags: Insight 3GS Android Blackberry Facebook goc Google government of canada iPhone LinkedIn Mike Kujawski mobile public sector marketing 2.0 I recently switched smartphones (now representing 50% of the worldwide cell phone market ) from RIM ’s Blackberry Storm to Apple’s iPhone 3GS . Why did I do it, and more importantly

Over the holidays I took some time off to re-charge and prepare for what looks like a very promising year for the field of marketing in the digital space, especially for all of you in the public sector. Tags: Insight List 2010 amazon kindle augmented reality barnes and noble buzzwords cepsm digital marketing e-reader guidelines htc touch iPhone live search Mike Kujawski nexus one palm pre policy predictions Social Media sony twitter Web 2.0 I thought I’d quickly summarize a few of my predictions, comments and hopes that I have for 2010. Death

Social media is a perfect marriage for public sector and non-profit initiatives; Nobody is trying to sell you anything. Rather than logging into Facebook, Twitter, Jaiku, Bebo, etc…you simply log into one LifeStream application such as FriendFeed or Plaxo and all your updates are aggregated into a new custom “lifestream” feed. Twitter and microblogging in general. Over the course of the holidays I took some “unplugged” time to do some reading and play guitar. My intent was to clear my mind a bit and get my thoughts settled for

his days on Twitter that is, to see who he first started following. It caused me to reflect on my own Twitter activity. Therefore, without further ado, my first Twitter 10: (take-aways listed afterwards) 1.    @ misslacey123 : Lacey is the one who got me on Twitter. Friend and colleague Jeffrey Levy , in conversation the other day, said he went back to the beginning….of of

Quantcast Analytics is a very useful, publicly accessible analytics site How social media can be used to demystify public service institutions to encourage civic engagement -  Jairus Pryor (Bank of Canada) and Audra Williams (Parliament of Canada). However, I was very happy to see someone else speaking on public sector social media usage, albeit more so the political side. Just so you know, it bugs me like crazy not be able to dump my thoughts on various time-sensitive issues that occur on a daily basis. It’s unfortunately that time of year again when

Can tools like blogs, Twitter, Facebook, etc., More information, tips and goodies available at CK-Blog . Valeria Maltoni Valeria Maltoni helps businesses understand how customers and communities have changed marketing, public relations, and communications - and how to build value in this new environment. Valeria’s deep experience across a broad array of mid-to-large sized companies in the technology, health care, manufacturing, risk management consulting, non-profit and public sectors have provided her with a wealth Diva Marketing Talks is a live, internet radio (BlogTalkRadio) show. 

I happened to see a comment on Twitter that led me to a blog post by John Johansen titled Engagement = Ingagement + Outgagement . That would include your website, blog, Twitter activity, emails, advertisements, etc. Does he or she leave a comment responding to your blog post, subscribe to your feed, engage in a conversation with you on Twitter, join your Facebook group, tell friends about your issue? The elusive holy grail of social media marketing is figuring out how to measure the nebulous concept of "engagement." Evaluating our online efforts is even harder for social

Forgetting the fact that news of declining newspaper readership is all over newspapers themselves, I begin to wonder at moments like this if certain communications people have ever read a single magazine/publication/journal/article/blog from their industry. blog, twitter, social network, photo/video sharing site, etc…), then you may as well not be present at all. I asked a senior government communications employee for their communications objectives the other day. Their response was ” to be on the cover of The Globe & Mail” (our national Canadian newspaper).

Today, I was skimming through my RSS feeds and one of my favorites had an update: Mike Kujawski’s Public Sector 2.0 For example, I tease that in 10 years, we will be doing public health campaigns for internet addiction…but how far away is that really? Camp conversations (if you can’t physically attend the gathering coming up soon at the end of MArch) on Twitter too. …because after all, what creates a revolution? “A revolution doesn’t happen when a society adopts new tools, it happens when a society adopts new behaviors.” –Us Now Movie Trailer Preview

If you follow my Twitter feed ( @Nedra ) or links I bookmark on Delicious , you may have seen these and many other useful items already; in fact, I see so many great resources every day that it's hard to pick just a few to share. The short videos follow a pair of friends as they start their firm, invent new buzzwords, and conduct focus groups for wacky products. I've recently found some fun new blogs to follow for quick infographic and design insights: Chart Porn New Math Your Logo Makes Me Barf And some older favorites just in case you didn't already know about