Since meeting Jason, we've stayed in touch through Facebook, LinkedIn and Twitter. Imagine my excitement when he sent out a twitter message about creating a Facebook communications plan... Not only is NCFR using Facebook, they are committed enough to create a whole communications plan around it! So I've asked Jason to report on the NCFR's progress on Facebook. Q: So, Jason...did Have you filled out the Social Tech Survey for associations yet? Even if you haven't taken on any social media initiatives yet, but plan to start something in the next 6 months or

This morning’s Washington Post article, “To Nonprofits Seeking Cash, Facebook App Isn’t So Green”, takes some not-very-new shots at Causes, the friending and fundraising app on Facebook, while not providing any new insights. From the first sentence, “It seems foolproof: nonprofits using the power of the Internet to raise money through a clever Facebook application. [...] ...Tags: Tags: Social Media beth kanter Causes facebook Frogloop Givvy network for goo

Some new data about adults and digital social network use in the US and around the world: Adults are much less likely than teens to have a profile on a social network website. About three in ten (35%) adult internet users age 18 and older have a profile on a social networking site like MySpace, Facebook or LinkedIn. Meanwhile, teenagers are roughly twice as likely as adults Despite comparatively lower levels of social network use, usage of social network sites by adults has increased markedly over the past four years. Back in February of 2005, just 8% of adult internet users had used a social network site.

Cause-Related Marketing in the Newest Social MediaIn the last quarter three charity/social networking mashups have crossed my desk, each with their own distinctive tang. All could benefit from a little ‘network effect’ love.The network effect aka Metcalf’s Law postulates that the value of a network is ...Tags: Tags: uPlej Metcalf's Law Facebook Just Cause Do Good Channel Network Effec All three are in beta, that is, they’re works in progress. All are for-profit endeavors.

She would prefer the NPCA logo to be on everything and does not want individual program managers to set up microsites or their own pages on Facebook. Felicia also shared a story about how a fan had created a fundraising Facebook Cause for NPCA, but had included a huge National Park Service logo. The National Park Service was quite miffed with NPCA, even though they had nothing to do with the Facebook Cause page and had already asked the fan Yesterday I attended a workshop organized by one of my favorite bloggers (and NTC roomie) Nancy Schwartz on how you deal with branding issues for your organization within social media.

This spring, Facebook made some significant changes to the functionality of Pages on their site in order to help brands market more effectively. This has led to a lot of discussion and encouragement aimed at nonprofits about how to market via Facebook. I'm not anti-Facebook but I do want to lend a little objectivity to this discussion so before you just dive in, consider these 4 reasons why Facebook might not be right for your This photo is from dvs' Photostream . 1.

As use of online social networks continues to grow worldwide, one of the most important questions to ask is how the user profile of different sites differs - to give an indication as to whether the type of consumers you want to engage with are actually spending time there in significant numbers. With this in mind, I spotted a handy application today that helps answer this question, at least for Facebook users - and with over 150m active users worldwide that’s often the first site considered by marketers and fundraisers. In particular, fundraisers tend to be watching for growth in older user groups (at least 45+) as these tend to best match with their traditional supporter profile.

Social networks .. they're not just MySpace, Facebook or even Twitter. A soon-to-be-talked about new venture sent me on quest to explore what was happening with women and social networks. Divapreneur - Supporting women who own small businesses to network and learn together. The long tail concept comes to life in the hundreds of thousands of niche communities that are exploding on to the social media scene. I

Writing in Engage: Hispanics , interactive marketing consultant Lee Vance provides this astonishing stat: Back in February 2008, Facebook produced a Spanish-language version (note: with help from its user community). million Facebook users in Spanish-speaking countries. In addition, the number of Spanish-preferring US users of Facebook climbed to one million, At the time, there were 2.3 Within six months that number had shot up to 9.9

NTEN, Common Knowledge, and ThePort released the Nonprofit Social Network Survey Report.  Among commercial social networks, Facebook is the most popular with 74.1% Tags: Social Media NTEN Common Knowledge ThePort Nonprofit Social Network Survey Repor The surveyw as conducted in March, 2009, and 929 nonprofits responded representing a really good cross section of the sector by size and issue area. A A