Now that I’ve finally switched my RSS reader from Bloglines to Google Reader, I find myself there a lot more–even more so than Twitter (gasp). So, it comes to no surprise that design thinking meets behavior change thanks to social marketeer Craig Lefebvre who recently put together this helpful 17-slide presentation. We can.

How many women do you see presenting at conferences? The theory went that if more women sat on corporate boards, more women would become CEOs and VPs. Add this to Google Bookmarks. Tags: Uncategorized amy sample ward CEO clay shirky ED empower empowerment EVP leader leadership men nonprofits norway presenters VP women

Invest in Google Adwords. Not only are Adwords ideal for reaching a very specific audience, and easy to measure; you can have them live within 24 hours using your corporate credit card. Tags: Marketing Trends blog database marketing google adwords marketing consulting marketing investments message development website content

You could use Google keyword search or sites like SpyFu.com to see what similar sites to yours are using for keywords, how often people are using those terms, and how high they rank in search results. The meta description is the part that shows up in a Google search. Set up Google Analytics. It's pretty amazing.

began by googling Habitat for Humanity. waded through the first five pages of Google hits (studies say most folks don’t go beyond two pages) and found no “intruders.&# With a bit of snooping, I located a Habitat channel on YouTube , but here also the content was mostly corporate in style. and use of social media.

But as confusing as it was to figure out how to navigate this new way of presenting myself in 1997, it no way reaches the complexities that the Internet and social media have in impacting the brand called you. their corporate brand and are secure enough to let their employees' brands complement the enterprise brand. Am I my resume?

It was a amazing how quickly things moved after she interceded on our behalf and we dealt directly with him, instead of dealing with his lieutenant and gatekeeper at corporate. can educate them about past programs, discuss trends in the industry and present myself as a credible thought leader on cause marketing. Period. log it in.

What would you recommend someone do if they want to continue a successful corporate career in the nonprofit sector? Free presentation, free parking, free advice! Post on Google Buzz. Have you ever wanted to take your nonprofit career to the next level? want to ask her, Are your duties mainly major gifts? You can’t lose!

Two -  Does using free tools like Google Alerts or Technorati still work? If you are hearing different things in social media it either means that comments are sparse or that something has truly happened and you’re the first corporate eye-witness.  Part I of Interview with Joel.  One - What is the best way to mine that information? 

So - here's to the continuation of the interconnectivity that blogs and social media present. The level of aggressive interchange in the blogosphere doesn't make "the conversation" more genuine, it makes it more juvenile and makes it harder for Corporate America to truly grasp the business case for blogging. Too many musings out there.