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Wednesday, March 11, 2009
Marty Neumeier, author of Zag and The Brand Gap , has just released The Designful Company: How to Build a Culture of Nonstop Innovation. For purposes of Neumeier's discussion, a designer is "anyone who tries to change an existing situation to a better one." They'll need to BE designers.". Design new metrics.
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Thursday, February 18, 2010
Now that I’ve finally switched my RSS reader from Bloglines to Google Reader, I find myself there a lot more–even more so than Twitter (gasp). Design Thinking and Behavior Change : The term “design thinking&# is everywhere–is anyone else noticing this? Thus, let’s get on with the show. We can.
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Sunday, March 15, 2009
This may mean fundamental changes in your mission, geographic reach, services, populations served, operation design, and external relationships. Seth Godin’s post Pivots for Change and Donor Power Blog’s post Moving Beyond Spreadsheet Thinking to Design Thinking might trigger your creativity. flickr/askpang. Web 2.0
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Monday, December 22, 2008
Based around an interactive 3D globe through which visitors can view videos about projects requiring funding, it is described as combining “the gameplay of SimCity, where you are a developing your own world, with the excitement of Google Earth: hopping from one continent to another to see what’s going on over there&#.
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Sunday, October 11, 2009
began by googling Habitat for Humanity. waded through the first five pages of Google hits (studies say most folks don’t go beyond two pages) and found no “intruders.&# With a bit of snooping, I located a Habitat channel on YouTube , but here also the content was mostly corporate in style. and use of social media.
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Saturday, May 2, 2009
their corporate brand and are secure enough to let their employees' brands complement the enterprise brand. We no longer have the luxury of only building our image, which does impact our credibility, based on a choice between designer shoes or flip flops. I recently found an article that someone sent me back in 1997. Ready or not.
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Friday, October 23, 2009
Kaye Sweetser , Assistant Professor, Public Relations University of Georgia Grady College - Kaye Sweetser.com Google Profile UGA Profile @kaye 1. Social media marketing is not so much a marketing plan that is created at a corporate level - rather, I see it as the organic word-of-mouth marketing that happens when a product is genuinely good.
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Tuesday, March 10, 2009
was pleasantly surprised to find that the site integrates flickr and youtube, and uses the standard “ ShareThis ” feature to allow visitors to do just that, through facebook, twitter, Google, etc. Remember what I was saying about not competing with Google and Wikipedia ? The look and feel of the site is attractive and modern. Video?”
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Tuesday, April 7, 2009
It was a amazing how quickly things moved after she interceded on our behalf and we dealt directly with him, instead of dealing with his lieutenant and gatekeeper at corporate. Current sponsors are designated a “Prospect +&#. Top ways Joanna, Holt and Ashley find prospects. Back to the circle strategy I discussed in part one.
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Saturday, October 24, 2009
We've done the usual - hired a design firm to help us build and optimize the site. And, even if we did have a Procter and Gamble-sized budget, people don't hang out on corporate websites. When was the last time you pulled up a specific organizational or corporate website? Google India google.co.in Here's the rub. Yahoo!
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