160 Articles match "Companies","Corporate"

The Latest from the Nonprofit Marketing Community

Thursday, August 26, 2010
In recent months I have been immersed in a Best Practices study of the corporate giving practices of some of the nation's top companies. Maybe it is a coincidence, but I keep running across articles question the entire premise of companies or wealthy individuals diverting their money from business activity to philanthropy.
 
Monday, August 23, 2010
An article in The Wall Street Journal challenges the conventional thinking about companies and their communities. Having just completed a major Best Practices study of the Corporate Social Responsibility practices of some of the nation's top brands, I was very interested in an article I read today. But it's worse than that.
 
Monday, August 16, 2010
They do great work, and companies flock to partner with them. Both attract companies that want to support their mission and bask in the aura of their well deserved and well known goodness. In You’re Not Nike – Get Over It Jeff highlights the perils of corporate branding and why they shouldn’t be adopted by nonprofits.
 

The Best from the Nonprofit Marketing Community

The Reputation Institute and the Boston College Center for Corporate Citizenship recently released their list of the top 50 companies in the United States in terms of corporate social responsibility.In
Thanks to everyone who came out to the Hospital Corporate Development Summit today in Chicago. meant it in my presentation that I hope this is just the beginning of our conversation on hospital corporate development in general and cause marketing for hospitals in particular. Great companies. They’re all right here!
and Why Do People Hate Corporations." The writer, Dominic Lee, says (in part - typos included): I don't know about elsewhere, but at least here at Rice, people HATE corporations. My point here is, I believe for-profit corporations are more effective than non-profits organizations in achieving social means. Or did Toyota?
Last week, I reported about how mergers and changing corporate priorities can put nonprofit funding at risk. Today, I've got some good news to help you retain those corporate sponsors. This is likely because these companies can and do advertise their giving to the general public. But, it's not without ethical questions.
Corporations are besieged by requests from numerous non-profits and are now more judicious as to their contributions. Discover what the corporate sector is seeking when considering whether to sponsor your activities, and the reasons why they want to align with your organization. Download the presentation slides below Related Documents!
There are many different kinds of foundations; corporate, family, community, private, etc. Corporate foundations are typically the community or charity arm of a corporation. Many corporations have them such as Home Depot, Coke a Cola, Microsoft, and others. Follow the corporate foundation's giving guidelines.
Boston’s own Scott Beaudoin , who’s also MS&L Worldwide’s North America director of CSR and cause marketing, asked in PRWeek Insider’s blog last week is this “The End of Corporate Philanthropy?&#. I guess he had already doubled checked that the company money used for client entertainment was all well spent.).
mikekujawski ) to build community around our passion/business since individual accounts always beat corporate accounts when it comes to building and fostering professional relationships. Don’t have a corporate account, but rather a “ Twitter List &# of all corporate employees in addition to their individual accounts.
Tags: Zietgeist IBM Jeff Hittner Corporate Social Responsibility Strategic Philanthropy George Pohle
As a customer myself, I value companies that take a position, that share their values and back them up with action–companies that are more than a company–but a passionate group of people not afraid to add to the manuscript. But as an organization– how do you get everyone on the same page?