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Monday, December 22, 2008
It’s a team sport. Pifworld Community Fundraising 2.0 Community fundraising Social networking Online fundraising Play It Forward Holland Nationale Vakdag Fondsenwerving crowdfunding PIF Web 2.0Sounds just like another Global Giving ? Project-wise, it looks like donors should have plenty to choose from too.
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Sunday, November 16, 2008
can only imagine what the team at McNeil Consumer Healthcare, a division of Johnson and Johnson, must be feeling. Second I'd say "listen" to the angst of what should be the community of Motrin Moms. From Sarah Browne , Guru of New , more lessons: The lesson here for corporate America? Background. But what about me?
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Wednesday, September 30, 2009
0160; Both teams are trying to do the same thing, win the Super Bowl. Essentially, a church is only as strong as the community they serve. It's the community that provide the bulk of the money, bodies and other resources they need to get things done. Not a corporation. 0160; This is our starting point.
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Tuesday, June 17, 2008
But after sending my first draft over to my executive director, she sent back a sample communications plan she had drafted in the corporate world. A: Our team was showing interest, I had some buy-in and we were ready to move forward. It's partly an outpost to our blogging and community activities. The carrot? My dream apps?
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Thursday, December 4, 2008
It really thrusts cause marketing into the spotlight and gets nonprofits and for-profits talking about how they can work together to market each other and support their communities. You decide: would you rather have five cents from every drink and a eight-figure check or a nice five-figure community grant? How many stores: A LOT.
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Monday, March 23, 2009
Beth Kanter ( @kanter ) shared this Performance Research study with me that shows that American consumers are in favor of more corporate sponsorship dollars flowing to causes and nonprofits. . Note to cause marketers: now is the time to make your case to corporate sponsors. And Let me explain.
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Monday, November 17, 2008
This may be where the organization learns who is a team player and who is focused on the best for the organization's mission statement; and who is not. This week - we want to list for nonprofits who are in tight spots some options and alternatives to operating as normal. Decisions do not have to be about the economy. We're in this together.
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Sunday, April 12, 2009
Thankfully, a group of marketing thought leaders—including people like Seth Godin and Chris Brogan—have helped shift branding from a selling strategy to more of an organizational development strategy, with emphasis on exceeding customer demand, being a good community member, and creating loyal tribes. Nonprofits are not corporations.
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Wednesday, May 13, 2009
The book’s theories on communities seems to have stood the test of time, and our continued work over the past couple of years has backed up the talk, so to speak. Mike Mulvihill , president, CRT/tanaka: Geoff and his team understand how social media fits in with other marketing disciplines. smiled and nodded in agreement.
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Monday, February 1, 2010
Unlike most business strategies, social media is built on a culture that is developed by the people who are involved in digital communities. we opened it up to the community to discuss on our blogs, on Twitter and in a few emails. Increasingly, I see disclosure of team members on Twitter feeds, and I regard that as a best practice.
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