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Thursday, April 23, 2009
Social media is a free-flowing, wide-open phenomenon that needs to be handled and handled well. What social media-ing is ok to do at work, and what's not ok? Leads to a consistent, recognized voice online -- via your Web site, e-news and social media presence(s). Any approvals necessary, at any point?
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Tuesday, April 21, 2009
Click here to listen now or download for later listening (Right click on a PC or cntrl click on a Mac, and "save file as" to your Desktop) : I had the pleasure of interviewing Dave Evans, author of Social Media Marketing: An Hour a Day, for a social media intensive I taught recently at the Academy for Nonprofit Excellence.
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Friday, July 18, 2008
This is also archived on the We ARE Media. What are Social Media? Social media comprise the vast array of communications vehicles including blogs, wikis, e-mail, and social networking sites that are powered by the Internet. Social media can be best understand by what they are NOT.
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Tuesday, July 14, 2009
The strategic use of social media is about changing your perspective, not using new communication tools. Fortunately, in the past four years, many social marketers and change agents have emerged to fill in those gaps. Mostly how to use the new media in old ways. What will they teach? and Shneiderman, B.,
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Monday, April 27, 2009
I had the pleasure of designing, and participating in, today's NTC session starring nonprofit communicators Danielle Brigida, National Wildlife Federation; Felicia Carr, National Parks Conservation Association; and Wendy Harman, American Red Cross. Tags: 09NTC Branding and Messages Nonprofit Communications Social Media
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Monday, November 2, 2009
I had the fantastic opportunity of facilitating a conversation ( slides here ) on this vital topic at the Communications Network conference recently. Beyond listening, you need to respond appropriately, in addition to all your other communications responsibilities. . That's the first step in any effective social media strategy.
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Thursday, July 30, 2009
Thanks to everyone who commented on my post Help Me Convince My Boss To Use Social Media. Not only did you offer some great support and tips, but the 24 comments I got were real evidence that social media really does work! chose people from the office that I knew enjoyed social media and wanted to learn more.
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Wednesday, March 25, 2009
Had a great time yesterday teaching a social media immersion class to staff members of 25 nonprofit orgs in the Norfolk, VA region. Yet the group came together as an incredibly productive learning community around social media. world (used synonymously w/social media) are saying about your organization.
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Wednesday, June 17, 2009
So as a member, I expected to have the pleasure of a compelling series of communications, online and off. wonder how many members that includes; Storm King never told us about its Facebook page in any member communications. Tags: Case Studies Nonprofit Communications Planning and Evaluation Social Media news vs.
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Monday, May 3, 2010
During last week’s webinar on Creating a Social Media Policy for Your Nonprofit , we used the Policy Tool for Social Media to create a rough draft of a policy. What resulted is a crowd-sourced rough draft of a nonprofit social media policy (link to a Word doc for you to download). What resulted [.].
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