While my hospital’s relationship with Staples several years back was B-to-B–they were my hospital’s office products supplier–our lead account manager introduced me to the Staples retail marketing team and we struck a cause marketing deal, from which we raised over $200,00o. If you read my blog you know that I leverage the events my team organize to incentive cause marketing partners. The doctor is in! Many hospitals are leaders in cause marketing.

I know, for a fact that the Chicago Bears beat the Seattle Seahawks last Sunday 25-19 .  0160; Both teams are trying to do the same thing, win the Super Bowl.  99 has done another great post talking about how sports have been able to make themselves part of the fabric of mainstream American culture in a way that the arts have not. (h/t h/t to Thomas Cott for bringing it to people's attention.)

This week I am joining us 150 Millennials in Chicago and thousands more on the Web will gather to discuss, debate and act on timely topics and ideas on civic engagement and public policy at the Mobilize.org Democracy 2.0 Live webcast and webcast schedule are below: [MOBILIZE.ORG WEBCAST SCHEDULE] PRE-PARTY: NOV 17TH 7:00 PM: Interviews at the Welcome Reception - The Hard Rock Café Chicago Meet some of the participants and organizers as BusinessBoomer host Arabella Santiago finds out why they’re there and what civic engagement means to them. Award Summit Exploring the Millennial Generation’s ROI.

You might remember that last week I posted the first part of an interview with Lauri Apple , one half of the team that produced Twitter Island , a participatory performance piece at the Chicago Art Department . We've arranged for the next Twitter Island to take place on May 16 at CAD (Chicago Art Department, 1837 S. Both are growing, with You've landed on an island with only your laptop and a group of mysterious strangers. What would you do?

SEO is a team effort, and your marketing department, not your web programmers, should take the reigns. Build and Share an SEO Dashboard There are some basic reports your web team should be able to provide. (If For example, change "ASAE 2007 - Home" to "ASAE 2007 Annual Meeting & Exposition, August 11-14 in Chicago, Exhibitors, Education, General Sessions, Schedule, Travel - ASAE and The Center for Association Leadership" Submit your site to relevant directories, Search engine optimization is a mysterious world of algorithms and techie-speak, but the goal is simple.

0160; If you came to my hometown of Chicago and wanted a good artistic experience I could point you in 50 different directions.  0160; This is about building true teams where everybody (artists/admin/Board) feels valued are in an environment where they can there best. When I look out into the arts world, I don't see a lack of talent.  0160; I see a lack of great arts organizations.

Liz is a founder of the highly successful business bloggers conference SOBCon — that gained the attention of BusinessWeek, the Chicago Sun-Times, the Chicago Tribune, and the Innovation Initiative of the Kellogg School of Business. Nancy is an online interaction designer, facilitator and coach for distributed communities of practice, online learning, distributed teams and online communities. Diva Marketing Talks is a live, internet radio (BlogTalkRadio) show.  30-minutes.

Like Jack Skellington  my cause marketing team lives in Halloween Town twelve months a year. The good news is that we already have a number of great sponsors in place, including iParty , Valvoline Instant Oil Change , Zipcar , Harvard Pilgrim Health Care , Clif Bar , Hershey’s , Energy Star , Uno’s Chicago Grill  and Citizen’s Bank . Our team can create a cause marketing program, build-in benefits for the sponsor at Halloween Town and execute a flawless No sooner is Halloween over and just like in the movie the Mayor of Halloween Town (aka Joanna MacDonald ) is hustling through my door, arms full, with plans for next year’s “big event.” 

continued to pursue my education in the evenings which still living in the Chicago area and continued after moving to the Silicon Valley. learned a lot about technology and the software development process and taught the rest of the team about marketing principles including demand generation and how to work with the sales force. Does your entire team treat every interaction with potential customers, influencers and investors professionally Kelly Cottrell of TREW Marketing was recently interviewed by the Austin Entrepreneur Network blog .  This This interview was part of a

0160; Marketing is a team sport, so the more people that can understand how to get more mileage from the work they do, the better.  0160; One thing I do intend on doing for people outside of Chicago is creating a series of arts marketing ebooks.  Social media is not really a creative tool.  0160; It's an enhancement tool.