Today's Diva Marketing Talks with Susan Getgood , Roadmaps (blog) and Getgood Strategic Marketing and Liz Gumbinner , Cool Mom Picks and Moms 101 about how to build successful and respectful blogger relationships programs. Blogger Relations, as other social media strategies, have grown in complexity. 30-minutes. 2-guests.

Frequent posts will help build traffic, especially early in the life of a blog, but for the many bloggers and for the average, non-Web-addicted reader -- for example, the donors you encourage to subscribe to your blog -- frequent posts can be overwhelming. Do everything this post from Performancing.com. tells you to do.

As December 2005 drew to a close, I asked a few bloggers what their wish list was for the new year. Twitter found its way into the 2009 blogger wishes as did more ways to collaborate. Yvonne DiVita , Lip-sticking 2006 MORE Smart Women Bloggers. think too many bloggers take themselves far too seriously. More humor.

Technorati tags: net2 nonprofit blogging nptech social sector NGO philanthropy. For an introduction to the hows and whys of nonprofit blogging, you can do no better than this "Resource Center" from Netsquared, called, well, Blogging for Nonprofits. Netsquared Resource Centers were just introduced.

Two of my favorite bloggers recently published posts that, together, provide a great overview of the importance and potential of web-based communications for 501c3s. Technorati tags: net2. Check out Nancy Schwartz's Everybody's Talking About You--Why Your Nonprofit Needs to Listen, and Listen Hard. nptech. nonprofit_blogs. nonprofit.

Mark Sirkin, the blogger, calls these sites "fourth places" -- "virtual places online that are their own, self-sustained communities that we want to reach out to and partner with." Technorati tags: net2. Mark, a "must read" for nonprofit types interested in web communications and relationship building, directs online marketing for LLS.

Among dozens of ideas and links to resources, it includes good tips on "pitching" bloggers and podcasters with story ideas. Technorati tags: net2. Via Steve Rubel, here's a succinct, free 30-page guide from PR firm Shift Communications on how to use the Web for public relations. Written for PR specialists, PR 2.0 nptech. nonprofit.

A University of Massachusetts marketing professor has published an interesting report based on a survey of bloggers. quot; Behind the Scenes in the Blogosphere: Advice from Established Bloggers " contains useful information, and I recommend it if your nonprofit has a blog or is considering one. Technorati tags: net2. study.

Having first learned about foldera.com through one of its contractors, the highly regarded Web designer Emily Chang , I went on to find that it was getting great reviews from many respected bloggers. Technorati tags: project. So, I've signed up for the free beta launch. knowledge. management. nonprofit. nptech. tools. web2.0. foldera.

Hmmm, among other things, this suggests that a free service such as Zookoda , which allows bloggers to send a weekly branded newsletter with digests of blog posts, would be more effective than RSS at building relationships with readers. Technorati tags: net2. couple of excerpts: On e-newsletters vs. I'll have to check it out. nptech.