Here’s how you pitch a blogger: 1. You explain in the first sentence how your idea is relevant to their blog. You write a short, pithy summary of your idea in bullets that can be cut and pasted into a blog if the blogger likes it. Even a bulleted list is nice for a blogger. Most of the pitches stink.

I'm getting a lot of requests (several per week) to publish others' ideas, studies, services, etc. Blogger outreach isn't a bad idea. And blogs are more personal than MSM (mainstream media) so unless you're pitching the Huffington Post you must approach blogger outreach in a personal way. It's official. via my blog.

Whitelabel Idea Storm Jeremiah Owyang shares white label options for building an open source idea website, similar to Dell’s Idea Storm or My Starbucks Ideas. Think ultra niche, high trust and real community.like the A-list Bloggers Network. You'll want to check these out. It’s easy to join.

The ASAE Great Ideas Conference starts Saturday in Miami. Mads and I actually met for the first time in real life--after first getting to know each other online--at the Great Ideas Conference in Orlando last year. Tags: great ideas ideas09 ASAE had pretty much lost my voice after a month-long bout of bronchitis. Here's how.

Today's Diva Marketing Talks with Susan Getgood , Roadmaps (blog) and Getgood Strategic Marketing and Liz Gumbinner , Cool Mom Picks and Moms 101 about how to build successful and respectful blogger relationships programs. Blogger Relations, as other social media strategies, have grown in complexity. 30-minutes. 2-guests.

Marketing Analytics for Nonprofits by Vault Analytics shares ideas and tips on (you guessed it) measurement and analytics. Not exactly the greatest endorsement for RSS readers. confess I’m guilty of the exact same thing. can’t remember the last time I opened Google Reader. They do incredible visual storytelling for nonprofits.

I had a great time speaking yesterday at PRSA’s Association and Non-Profit Day in Washington, DC about how to get over 1 Million visitors to your website using an integrated digital strategy using SEO, PPC, traditional press, social media and blogger outreach.

Buzzmachine blogger Jeff Jarvis' new book -- What Would Google Do? -- was just published. HarperCollins's research revealed that there are folks interested in the ideas but unwilling to spend hours reading the book. Tags: Incredible Ideas Nonprofit Communications Jeff says it's a brief, fun intro to the main points in the book.

The projects could be based on blogging platforms such as Typepad , Blogger , Wordpress , and ExpressionEngine or social networks like MySpace and Facebook. nonprofits, nota bene : Michaela's idea of using Vox for a youth project is a great one. Or it may be something else entirely. Global Kids ( web site and blog ). TakingItGlobal.

Here are some ideas for content: Tell stories about people you are helping.  Invite guest bloggers in – clients, staff, Board, volunteers, and donors.  Once you get in the habit of writing these short blog posts, it will become easier and you’ll get ideas for content in lots of places.  A story ALWAYS works!