But hey, that just gives us something to strive toward throughout 2010. Source: Duck Call blog from Big Duck. Recently, Lake Superior State University published its 35th annual List of Banished Words for Mis-use, Over-use and General Uselessness. It included terms from 2009 such as friend (as a verb—thanks, Facebook); Tweet (good luck not using that one, nonprofiteers); and chillaxin’ (which I’m pretty sure isn’t a word to begin with, but yes, it’s tremendously annoying and disturbingly ubiquitous).

You can connect your blog, Facebook, Twitter, etc. Your website, blog, e-news, and social media sites don’t need to be 100% identical, but it should be crystal clear that they are all produced by the same people. (2) they will subscribe to your e-news, blog feed and Twitter stream), but others will need some prodding. Tomorrow I’m presenting a brand new webinar on How to Integrate Your Website, Email Newsletter, and Social Media Sites . It was the #1 requested topic in last fall’s survey of what you wanted to see on the weekly webinar series schedule.

I’ve been working on putting together a training session for our in house bloggers on how to share their blog posts on various social networking sites as a way to create a process for regularly sharing our content. Our blogs already have ShareThis embedded on each post, and in putting the training together, I found a bunch of well written guides to some of the major social sites that I wanted to share. Here they are: Guide to Marketing on Facebook

I'll be doing what I can to help fix this problem (and it's definitely fixable), with a 2010 focus on messaging in blog posts, e-update articles and special programs for nonprofit communicators. Our recent survey of more than 900 nonprofit leaders reveals a major crisis among charitable organizations: Many are doing an inadequate job of connecting with their key audiences and characterize their primary messages – intended to motivate donors, volunteers and advocacy – as poorly targeted, difficult to remember and uninspiring. Key findings include:

Pushing out the latest from Haiti via the Disaster Online Newsroom , a blog that makes it easy for Red Cross staffers to get new info out a.s.a.p. This video was "on the air" (via the blog) five hours after the earthquake struck.  You can follow the Red Cross' Haitian relief news via Twitter (@RedCross), the org blog and Facebook . Before digging into American Red Cross' stellar communications on the Haitian earthquake relief effort, I urge you to contribute to help the people of Haiti. Here's a list of several organizations you can give to.

As marketers began to use social media platforms like blogs, Twitter, Facebook, etc., we opened it up to the community to discuss on our blogs, on Twitter and in a few emails. Bloggers have long discussed the importance of transparency when writing content on a blog. When a client hires Unlike most business strategies, social media is built on a culture that is developed by the people who are involved in digital communities. The concepts of transparency, authenticity, honesty and passion for the topic/brand have evolved as 'society norms' for communicating and forming

Here’s a good blog post introduction to infographics from InstantShift. Check out his other inspirational infographics lists under “related posts” on his blog. I’ve read many articles and posts over the past few years about the nonprofit sector’s inability to manage and share information effectively. (Gee, Gee, I’ve even written a couple.)

A few months ago I started a page on my blog to capture advice from fundraisers all over the world who are using social media and the internet to fundraise. I have been really impressed with the feedback that I’ve received and wanted to highlight a few of the contributions that have been posted. Get a volunteer commitment from the key people who will be driving forces for the campaign before it even starts. (Submitted

read the key blogs in my industry ( Cone , Scotty Henderson , Mike Swenson , Paul Jones , Olivia Khalili & Cause Marketing Forum ) via links on Twitter and my Google Reader. Seems lately the more I talk to nonprofits about cause marketing the more I talk about social media and how the two are inseparable. Unfortunately, many aren’t quite sold that these two belong together.

She also writes a leading blog on nonprofit communications . Her first book, also called "The Nonprofit Marketing Guide," will be available from Jossey-Bass in June 2010. ...Tags: "Standing Heads" are categories of articles that you can include in your editorial calendar for your newsletter.   Selecting standing heads provides numerous advantages: Hand-wringing and office debates about content will be minimized. You know what kind of content you need to produce, so you can watch for ideas that fit these molds.