I did a quick review of my traffic stats for this blog and here are the top ten most visited posts, ending with the most popular: If Social Networking Isn’t Marketing, Why Bother? Moving Your Print Newsletter to Email - 7 Tips. Where to Put Keywords on Your Web Page. Bunches o’ Studies and Stats on Nonprofit Marketing. Is Web 2.0

On October 1, 2008 Cone Inc., in conjunction with the Fuqua School of Business at Duke University, released the best validated proof yet that cause-related marketing gives certain products a sales lift.The study had two parts. Each were randomly assigned.

From a group of 1,274 clients, online giving is up 22% for the first six months of 2009 over the same period in 2008. Steve MacLaughlin of Blackbaud shares results from his firm’s clients for the first half of 2009. Average online gift is currently running at $124.17. That’s great. But what do you mean by "up"?

Coming across the website Global Rich List helped to galvanize my thinking around the Blog Action Day 2008 theme of poverty. So many of us are worried about the economy, both because of what it might mean for the nonprofits we support and for ourselves personally. 30 could buy you an ER DVD Boxset OR a First Aid kit for a village in Haiti.

When people talk about mistakes nonprofits make with their websites, the first thing that comes to mind is usually either no direct donate button from the front page, or an unclear mission statement. But I'd like to focus on a different type of mistake; lack of transparency. First off, what do I mean by "transparency?" Contact Information!

Subtitle : Motrin's We Feel Your Pain Ad Campaign Targeted To Moms: Proof of the Influence of Social Media. Background. Today sipping my morning coffee I clicked into Twitter and was intrigued by a tweet from @chrisbrogan. What I found was a video that was apparently an element of Motrin's We Feel Your Pain campaign that was targeted to moms.

At long last, the wait is over!  Here are the top ten activist videos of2008 and recipients of the very prestigious A. Fine Video Awards.  These videos were nominated and chosen by a panel of distinguished — well, OK, just me in true participatory fashion!  These videos are not necessarily the most viewed, they were [.].

Last week, Bob Farrace , director of publications for the National Association of Secondary School Principals, asked this Twitter question on the ASAE Technology Listserv. Are any associations out there maintaining an official association Twitterstream? messages. There are a bunch of associations with an official presence on Twitter.

2008 will most certainly be remembered as the year that we elected the first African American President. (This post is also archived on www.emailforimpact.com.) It will also be remembered as the year that mobile, email and social media generated incredible returns for political advocacy and fundraising! over $600 million in funds raised.

For the marketing consultants, and the people who work with consultants, this one is for you. Sometimes I think of a consulting project as a well orchestrated event. So many pieces have to integrate to be successful. For example, you've spent hours and hours and possibly months researching, analyzing and developing recommendations. sorry Skip).