603 Articles match "2007"

The Latest from the Nonprofit Marketing Community

Monday, March 15, 2010
Of the total giving for all of 2007 we studied, two-thirds of that total giving — $311 billion– went to “new” or “younger” organizations founded since 1970; For five centuries, from the Phoenicians to the global exploration of the 15th century Spaniards the conventional wisdom of navigation rested on the belief that the Earth was flat. Venture farther than the known oceans and you would fall off the edge of the Earth into the mouths of dragons, the arms of sea monsters, and heavens only know what else.
 
Tuesday, March 9, 2010
Back in late 2007, proactive organizations started frantically searching for someone to help them with all this social media “stuff”. Here’s a brief history of the demand side for social media expertise : They searched for the first thing that came to their mind, “ social media expert “. Surely, there must be an expert out
 
Tuesday, March 2, 2010
20x200 was started in 2007 by gallery owner Jen Bekman , following the formula “(limited editions x low prices) + the internet = art for everyone.”  What you see here is a shelf in my office, filled with a stack of prints awaiting framing. It’s about 8 ¼ inches tall. All but maybe three are from 20 x 200 .
 

The Best from the Nonprofit Marketing Community

Yeah, You Read it Right. It's a Top 8 List.More cause-related marketing campaigns are unveiled every day across the world than I review in a year at the cause-related marketing blog. And, frankly, I don’t see very many campaigns from outside North America. So I won’t pretend that my annual list of the top cause-related marketing campaigns is exhaustive.But, like any other self-respecting blogger, ...Tags:
[Warning: this post and no other post in this blog is either legal or financial advice. This post is purely informational. If you need either legal counsel or the services of a Certified Public Accountant, hire either or both.] Starting a non profit?
For a friend who works for a wonderful, youth-engaging nonprofit, I am seeking examples of organizations that have sponsored a youth or teen blogging project. The purpose may range from engaging youth in raising awareness of an issue to helping them enhance skills such as writing, self-expression, leadership, and community building. Or it may be something else entirely.
One of the clients I'm working with has always only had one budget for the entire organization. This is fine for small nonprofits that only really have one or maybe two programs, but this client has grown out of that stage, and has at least five or six distinct programs and program areas that should be broken out of that budget. While we were working on that, the question from staff came up of, "How do we allocate the overhead costs to each program?"
I've written several posts (their links are listed at the end of this post) about how to hire and begin working with a grant writer. The next question is: what is fair compensation for a grant writer? First of all, I've said it before, here, and I'll say it again.
Wind-Powered Cause MarketingAs I write this, I don’t know exactly where the electricity that powers my computer comes from. I live in Utah and a good deal of electrical power is generated from locally-mined coal. So it could have come from a relatively dirty source like that.I’m
was contemptuous of a pretty good number of cause-related marketing campaigns and cause marketing ads in 2007. Nine of them make my list for the worst campaigns of 2007. [Read 'Top Eight' 'Bottom Nine' What Do I Have Against the Number 10?I I Read my list of the best eight cause-related marketing campaigns here.]But
If you've been working in nonprofit management for any amount of time, you should already be fairly adept at recognizing good partnership opportunities. Whether it's working with a local office supplies retailer to put together back-to-school packages for the low-income children you serve, or joining with other social service agencies that provide complimentary, but different, services in a public outreach campaign, there are a million reasons to work in partnership with other nonprofit agencies and businesses.
In the past I've talked about web sites like CharityDocs.org and DoGooder.tv as "YouTubes for nonprofits." Of course, all this time, many nonprofits have also been posting their videos to YouTube as well, although many felt that their clips were being lost among the millions of videos there. Starting today, YouTube is upping the ante for nonprofits, to encourage them to use their site as means of communicating their mission and message to the general public.
Consultant Debbie Stewart (Stewart Communications, Prescott AZ) offers this referral to the grantwriting officer seeking help fielding multiple, miscellaneous requests from program staff in his own organization. Maryn Boess of JustGrants!Arizona Arizona has several Planning Worksheets available in the "Tips, Tools & Info" section of her website ( www.azgrants.com ).