Trending Sources

Donor Age … Does It Matter?

The Agitator

Both of these reports treat age of donors as a very significant differentiating characteristic — in terms of channel preference, modes of engagement, motivation to give. I mean, beyond ‘ripeness’ for soliciting bequests (and even here, one could argue it’s never too early to plant and nurture the seed).

Aging 22

Ode To Age

The Agitator

“Not long ago, the best way to get young people to donate was to wait thirty years.”

Aging 28

7 Tips to Help You Focus in Age of Distraction: Are You Content Fried? — Beth Kanter Guest Post

Getting Attention

What are your tips to help you focus in an age of distraction?  Mindmap: Jane Genovese. It resonated. Are there tips not on the mind map? 

3 Big Reasons Why Charities Should Work to Get Gifts in Wills from Middle-Aged Donors

iMarketSmart

It helps make middle-aged donors into excellent prospects for irrevocable planned gifts. ” 3. Want more insights from Dr. James?

What age group responds to planned giving email marketing most?

iMarketSmart

The following chart shows the age breakdown for the leads we generated and gifts we uncovered for one of our clients. Among the requests, many asked us to email the information to them.  We took those emails and appended age data to them.  Only a certain percentage of those emails had age data available.  Time to think again?

Notes from the Digital Governance Forum (#DGF15)

Public Sector Marketing 2.0

Overall it was an absolutely life-changing experience. What was the event about? What did I think of it? Technology is almost always amoral. Mobility.

Forum 74

Wired Workforce, Networked CSR: Employee Involvement in the Age of Social Media

A. Fine Blog

Wired Workforce is a terrific snapshot on the state of corporate philanthropy right now.

HOT OFF THE PRESS: A Golden Age of Philanthropy Still Beckons With a New $59 Trillion Target

iMarketSmart

The post HOT OFF THE PRESS: A Golden Age of Philanthropy Still Beckons With a New $59 Trillion Target appeared first on MarketSmart. trillion].

#ProAging: GAP Index Highlights Global Challenges Of Care For Aging

Non Profit Marketing 360

The fact of the aging of the global population is something our readers are likely at least acquainted with. So how did the US do?

#ProAging: How Might The 7 Billion Humans Age?

Non Profit Marketing 360

From the NIA/NIH report - Click to enlarge. Earlier this week, the human race passed the 7-billion mark , and continues to expand. Are we prepared?

#Aging: Some American Cities Meeting The Challenges Of Boomer Residents

Non Profit Marketing 360

But many neighborhoods are making great strides through the “Age-Friendly NYC&# program. NYC has added 4 seconds to each crosswalk.

Design Trends: Minimalism in the Age of Mobile

DonorDigital

“ The more stuff in it, the busier the work of art, the worse it is. More is less. Less is more. ”. — Ad Reinhardt, fine artist (1913 – 1967).

#Aging: Social Media Brings The World To The Elderly

Non Profit Marketing 360

The phenomenal growth of social network sites over the last decade or so is beyond repute. p.16; the entire report can be read here.).

#Aging: Small Ailments, Left Unchecked, Can Lead To Big Concerns

Non Profit Marketing 360

Most (post-)industrial western societies tend to see aging as a decline from the creativity and energy of young adulthood.

#Aging: Health-Care Reform Showing Small Advantages For Medicare Recipients

Non Profit Marketing 360

Shrinking, but not gone until 2020. Politics have roughed up most of our attitudes towards health reform.

#Aging: Medicare On The Chopping Block Of Debt ‘Compromise’

Non Profit Marketing 360

As most of us raise a sigh of relief that the debt ceiling was raised and a vague compromise to trim $1.2 Yep, it really says that. According to Ms.

#Aging: We May Have To/Want To Work Longer. Will We Live Longer?

Non Profit Marketing 360

For some, working longer past the traditional retirement age is a key to ongoing engagement, community involvement, and mental health.

Raise a Glass Cause Marketing

Cause Related Marketing

The idea is not about guilting people into Shebeen bar, Griffiths told the Melbourne daily newspaper, The Age. What do you think?

#Aging: Establishing A Business For Baby Boomers Calls For A Long-Distance Run

Non Profit Marketing 360

We welcome a new contributor to our ranks, Brenda Becker, an aging-services consultant. Brenda Becker. My husband loves to run. history.

#Aging: GE & Intel Combine Forces To Improve Independent Living For Seniors

Non Profit Marketing 360

With the dramatic increase of people living with chronic conditions, and a global aging population, there is a need to find new models of healthcare delivery and extend care to the home and other residential settings.&#. What are some of the technological avenues that the new “Care Innovations&# company will be developing?

#Aging: Guidance For Older Americans Looking For Work

Non Profit Marketing 360

Advice Aging Blogs Communications Independent Living Marketing Report Resource Social Media AARP Business Great Recession Online Communities Social network UnemploymentThe unemployment rate of 9.1% seems pretty bad psychologically, especially for Americans that can remember the myth of unemployment rates of 2-3% a decade or so ago.

#Aging: Study Shows Americans Optimistic and Unprepared For Heath In Retirement (Part 2 of 2)

Non Profit Marketing 360

Then ask someone 10 years your junior if he/she will be exercising to the same degree when she/is your age. Click to enlarge.

#Aging: Study Shows Americans Optimistic and Unprepared For Heath In Retirement (Part 2 of 2)

Non Profit Marketing 360

Then ask someone 10 years your junior if he/she will be exercising to the same degree when she/is your age. Click to enlarge.

#Aging: A Good Read On Changing Retirement Opportunities For This Rainy Day

Non Profit Marketing 360

By age 65, for example, 40 percent of early boomer men had not yet retired, compared with only 20 percent of Silent Generation men.

#Aging: Caregiving For Parents So Common Most Do Not Report It

Non Profit Marketing 360

Caregiving among younger people as their Boomer parents move toward retirement is so common that they do not even consider it caregiving.

#Aging: Ford Motor Co. Features Fonts For Baby Boomers – How Lame Is That?!

Non Profit Marketing 360

As Boomers move toward retirement age, they will soon be a larger American demographic than children under five. Click to enlarge. The reason?

#Aging: Study Shows Americans Optimistic and Unprepared For Retirement (Part 1 of 2)

Non Profit Marketing 360

She’s 71 and has been retired since a car accident forced her to go on disability at age 59. After Click to enlarge.

3 ways to use direct mail effectively in the age of social media

iMarketSmart

The post 3 ways to use direct mail effectively in the age of social media appeared first on MarketSmart | . Although direct mail requires printing and postage, we still include it in our marketing plans because it can be effective if you do it right. Don’t discount the traditional methods.   Combine online and offline channels.

#Aging: Social Security Recipients Enjoy COLA For First Time In Two Years

Non Profit Marketing 360

Social Security has built into its law and budgets a ‘Cost of Living Adjustment’ (COLA) tied to inflation and/or rising prices. percent.

#Aging: Touchscreen Ease Available For Those Who Don’t Want An iPad

Non Profit Marketing 360

Click to enlarge. Nevertheless, the iPad was not created with our oldest citizens in mind. The screen is not especially large, for example.

#Aging: iPad’s Technology Can Draw Out Memories And Skills For Elderly

Non Profit Marketing 360

One stereotype of the elderly and long retired is that they fear new technology. ‘It’s lightweight and looks like a book,’ he said.

#Aging: Likely Further Medicare Cuts Hurt Stocks Of Numerous Care Companies

Non Profit Marketing 360

They were not panicked because investors were confident that some kind of deal would be found and default was not really going to happen.

#Aging: GE & Intel Combine Forces To Improve Independent Living For Seniors

Non Profit Marketing 360

With the dramatic increase of people living with chronic conditions, and a global aging population, there is a need to find new models of healthcare delivery and extend care to the home and other residential settings.&#. What are some of the technological avenues that the new “Care Innovations&# company will be developing?

#Aging: Advancements In Diagnosis of Alzheimer’s Can Lead To Advancements In Treatment

Non Profit Marketing 360

Image via Wikipedia. The report came out this week in the e-journal Neurology.org , and can only be accessed through a subscription.

#Aging: Which US Cities Offer The Best Lifestyle To Their Older Citizens?

Non Profit Marketing 360

Affordable Housing Aging Community Environment Health Healthcare Independent Living Marketing Report Resource Retirement Living Seniors Life Wellness economy homes housing Minneapolis – Saint Paul Retirement Twin CitiesThe good side about a weighted standard is that readers can judge for themselves if a certain concern outweighs other issues.

#Aging: Medicare’s Open Enrollment Opens & Can Save Elders From Poverty

Non Profit Marketing 360

Aging Health Healthcare National/International News and Current Affairs Politics Publications Report Resource Retirement Living Seniors Life economy Great Recession Health insurance Medicare Poverty Social SecurityClick to Enlarge. Information on Medicare’s medical plans can be found here. percent decline from 2009. percent and is 7.1 percent

#Aging: Medicare’s Support To Home Health Agencies Likely To Be Cut 3+%

Non Profit Marketing 360

Aging Blogs Health Healthcare National/International News and Current Affairs Newspaper Article Opinion Politics Retirement Living Seniors Life Centers for Medicare and Medicaid Services Federal Budget Federal Debt Federal Register Hallische Händel-Ausgabe Health care Home care Medicare Payment Senior Health Seniors United States

#Aging: $450 Billion in Unpaid Care Another Likely Drag On Economy

Non Profit Marketing 360

Aging Assisted Living Community Health Healthcare Low-Income National/International News and Current Affairs Newspaper Article Politics Report Seniors Life AARP Associated Press Caregiver Health care Medicare Paul RyanThe numbers have bloomed by some 20% since the Stock Market/Banking self-destruction of 2007. Moreover, Ms. Connelly reports.

The CEO bully pulpit: Commentaries in the digital age

ImpactMax

Flickr/southtyrolean. I’ve wanted to post for a while about one of my favorite media tactics for nonprofits and foundations.

The Middle-Aged Brain

The Agitator

OK, a little broader … this is about “middle-aged&# brains (ages 40-65). It turns out the middle-aged brain is better at: Complex reasoning. However, there are downsides to the middle-aged brain: Slower to process information. Let’s stick with Boomers another day. More easily distracted.