The Solution: The solution is to step back from all of the shiny, new indirect media outlets that have people pulled in a million different directions and start reaching people directly where they live, work, play, shop, study and worship. Local politics is the world's greatest PR laboratory. So what do you see? Door hangers.

My favorite thing about blogging is reader comments because they challenge me to look at information and opinions from a different perspective. At the heart of results oriented fundraising is not the cost of making a difference, but the value of seeing exactly what your gift did. Making a difference is not always cheap.

Sometimes people are hired because of their different way of thinking and for having a different opinion. Tags: Politics of Fundraising The role of the devil’s advocate is important in any organization and with any project as it helps everyone to see another side to a situation or problem. How did that turn out?

Success was found in changing the message to talk about what difference we are making. Tags: Politics of Fundraising A few weeks ago I was in a meeting of philanthropy professionals from all over Seattle, it was an encouraging coming together of minds. Everyone is trying new and creative ideas to be successful.

This is often one of my favorite parts of the job because you get to work with someone based on their passions to make a real tangible difference. When I get frustrated it is often because there is a piece of recognition I’m not getting or I feel like I should be treated a little bit differently. Tags: Politics of Fundraising

If you hear words like could or may they convey a very different message than will or would. Tags: Politics of Fundraising In fundraising we spend a lot of our time interpreting signs and reading nonverbal cues. How often have you re-written a perfect letter or solicitation plan because you wanted to strike just the right tone?

In the areas that are keeping you from moving forward continue to try different strategies to move to the next step. Tags: Politics of Fundraising The current financial crisis is not leaving anyone unscathed and does not seem to be disappearing around the next corner. It is important to set short regular meetings & benchmarks.

She taught me the politics of the business, which is something that I hadn't needed to learn much about while working at The Journal Gazette. He taught me the difference between "activity" and "results." Today's post is to say "Thanks" to a few of the people who went out of their way to show me the way. Staff Sgt. Thorpe. But Sgt.

began with a slide that had social marketing on one side and social marketing on the other side, and asked: What’s the difference? rhetorical question and maybe mean, but the truth is that when people say social marketing, they often mean two very different things. Let me elaborate. The fuel to my fire is social marketing.

Please read this recent interview with Shanto Iyengar , director of the Political Communication Lab at Stanford University and the author of Is Anyone Responsible , on the difference between episodic and thematic stories and how they influence citizen understanding of public issues. flickr/armadillo444. CC photo credit: armadillo444