3192 Articles match "2009"

The Latest from the Nonprofit Marketing Community

Tuesday, March 9, 2010
Lastly, Lisa, if he refuses a few invites, move on! P.P.S. More effective messaging is a priority for all organizations, and a key to convincing (when you get there). Learn how to craft the most essential message -- your tagline. Download the free 2009 Nonprofit Tagline Report , filled with must-dos, don't dos, case studies and 2,500+ nonprofit tagline examples! ...Tags: Q: Dear Ms. Schwartz, I work for Jobs for Maine's Graduates (JMG), a terrific nonprofit with powerful documented outcomes.
 
Tuesday, March 9, 2010
Late 2009 witnessed a demand in search for “ social media strategist ” , as certain people realized that the preceding three terms were often being used (with a few exceptions) by hobbyists capitalizing on this trend. Here’s a brief history of the demand side for social media expertise : Back in late 2007, proactive organizations started frantically searching for someone to help them with all this social media “stuff”.
 
Monday, March 8, 2010
Here’s an example: Worst Breakthrough Performance and Viewer’s Choice Award for Worst Chemical of 2009: Bisphenol A (BPA), an estrogen impersonator found in polycarbonate plastics used in baby bottles, reusable food and water containers and canned food liners. While everyone is at home looking at the Oscars, the Californians for a Healthy and Green Economy (CHANGE) are making their own Toxic Chemical Oscars, the Toxies. Linked to breast cancer, prostate cancer and infertility. ">The
 

The Best from the Nonprofit Marketing Community

However, when my High School Senior, Class of 2009 cousin asked me about it the other weekend, I was thrilled. Dear May 2009 Graduate, I am completely biased in this post because of my own studies in journalism. That said: Newspapers are downsizing.
Enter the Consumer Profile Tool (below), now with 2009 data, including Canadian statistics! Tags: Compliment Insight Presentation Statistics canadian consumer profile tool data 2009 forrester groundswell marketing segments slideshare social Social Media target audience technographic A while back I read the book “ Groundswell ” by Charlene Li and Josh Bernoff from Forrester Research . I
Videos 2009 4.0 Here’s the 3rd installment of my favourite video series (i.e “Did You Know”) illustrating the changing media landscape. No explanation necessary, just watch the video and enjoy. The original Did You Know 3.0
My intent was to clear my mind a bit and get my thoughts settled for what looks like a busy 2009 year coming up for the strategic social media side of our business ( CEPSM ). Here are some of the key things that I think will be crucial for you to pay attention to in 2009: My prediction is 10 million users by the end of the 2009. Over the course of the holidays I took some “unplugged” time to do some reading and play guitar. How can it possibly be busy you ask?
This is the time of year when all the nonprofit geeks gather at NTEN’s Nonprofit Technology Conference and when the rest of us who feel techincally savvy realize we’re probably just geek-wannabes. Even if you not in San Francisco, it’s very easy to keep up on what’s happening. To see the conference’s Twitter stream, simply search Twitter for the
Mark down September 22, 2009 as One Web Day on your calendar. This Tags: Social Media Mitch Kapur Nathaniel James One Wed Day OWD 2009 Susan Crawfor One Web Day, the annual event created by Susan Crawford (not a HUGE star in the Obama administration!) to celebrate the virtues of the web is almost here! This year, through
Blackbaud’s Steve MacLaughlin recently published this slide show reporting the 2009 online fundraising figures for 2,335 nonprofits (all transactions processed by Blackbaud). 65% of nonprofits enjoyed year-over-year (YOY) growth in online revenue comparing 2009 to 2008; 35% did not grow their online revenue in 2009. 46% of all online giving in 2009 was processed in the last three The report also provides year-over-year comparisons based upon returns for 1,703 organizations. It’s a "must view" presentation.
The biggest problem with having smart friends is that they ask smart questions, and then one is obligated to try and answer; hopefully smartly, but failing that, at least pithily. Yesterday, Yesterday, my friend Katya Andresen, the magnificent brains behind Katya’as Nonprofit Marketing Blog and the book Robin Hood Marketing, posed this question to me on Twitter:  [...] ...Tags:
My last post for this year will highlight my choices for the best videos by nonprofits and for causes of 2009. But, But, first, I’d like to thank a few people who have enriched my life, taught and inspired me, and helped me in myriad ways this year — and hopefully will continue to do so next [...] ...Tags: Tags: Social Media beth kanter Do Gooder TV Lucy Bernholz micah sifr
Last week we reported some data from online firms Blackbaud and Convio regarding 2009 online fundraising. According to Blackbaud, fully 46% of all online revenue was raised in the last three months of 2009 (not a dissimilar pattern from previous years), 30% in December alone, while only 13% was raised in the first three months of the year. Convio projected more than $4 billion will have been raised online in 2009, up 33% from 2008, while the number of online To refresh you on the highlights: Online fundraising revenue was up 46% over 2008 for all groups in Blackbaud’s