Your site architecture should take the reader on a path. Source: ¹ Pew Internet & American Life Project, April 8-May 11, 2008 Tracking Survey WANT TO FALL IN LOVE WITH YOUR BRAND AND WEBSITE? Tags: Web Site 101 Quick Tips Your website is the single largest opportunity to reach as many people possible for your organization.

For starters, it sounds like the site’s user interface is going to be something very distinctive and engaging. Already over 70 partner organisations are listed on the site, representing a highly diverse range of activities around the world. Sounds just like another Global Giving ? It’s a team sport.

Congrats to Night Kitchen Interactive , whose client project, the Star Spangled Banner site, has been named among the Top 10 sites of 2008 by the Interactive Media Awards , and Best in Class for museum web sites. The site, developed for the Smithsonian National Museum of American History , is very cool.

Tags: Email 101 Donor Databases Nonprofit Marketing Web Site 101 Fundraising 101: Getting Started Social Networking

There's lots of talk about how nonprofits should be using "Web 2.0" - interactive applications, two-way online communications, user generated content, "social media," etc. The key for these organizations to remember is to ask how each of these applications relate to their on-the-ground strategy, and how to tie it in with what they are already doing.

Websites do that but that isn't all your organization needs from its site. It should not be difficult for anyone using your site to locate your organization's contact information. Make sure it is clear where anyone could click on your site to give. Do not just place one button in one place on your site. are great).

Our clients this year included: Christian City , Parent to Parent of Georgia , Junior League of Atlanta , Martin Luther King Historic Site , Georgia Family Credit Union Project , Park Pride , MUST Ministries , National Gaucher Foundation. For the marketing consultants, and the people who work with consultants, this one is for you.

Social media comprise the vast array of communications vehicles including blogs, wikis, e-mail, and social networking sites that are powered by the Internet. This is also archived on the We ARE Media. What are Social Media? Social media can be best understand by what they are NOT. When you choose to use these tools - YOU! Did I miss anything?

We don't know the infra structure or the communication that most certainly flew from site to site to phone to office meetings. Update : 11-18-08; Kathy Widmer, VP of Marketing apologizes on the home page of Motrin. would not be surprised to see someone from the Morin marketing team making the conference rounds.). Perhaps.

I took some advice from Rich Brooks at Flyte several months back and focused my efforts on three social media sites: Facebook , Linkedin and Twitter.  I’m active on all three now, but the one I got on to last is the one I’m spending the most time on these days: Twitter.  Click on the arrows to see previous tweets.). Tweetdeck.