So I did what any social media marketing diva would do I began a networking search through blogs, LinkedIn, Twitter, Facebook, email and traditional WOM too. Began in social media marketing Started using Social Media marketing in the Fall of 2006. When you first step into social media it's often like being the new kid on the block.

Props to John Moore from Brand Autopsy for this image from his 2006 YouTube video that dissects the differences between Creationist WOM and Evolutionist WOM. First, you should know this about me. run campaigns. love them. They have a start, a middle and an end. can measure their success. And yes. Smart campaigns work.

Word of Mouth Marketing: How Smart Companies Get People Talking by Andy Sernovitz (Hardcover - November 1, 2006) My rating: 4.5 fun, practical, hands-on guide to the art of word of mouth (WOM) marketing. helps you focus on the WOM concepts that matter most. rubber band balls This book is exactly what it promises to be.a