The Latest from Blue Sky Collaborative

Monday, January 25, 2010
According to post in Mediate,http://www.mediaite.com/online/facebook-takes-on-haiti-relief/, $400,000 has been raised through Global Disaster Relief fan page on Facebook. This is a fraction of what has been raised through txt donations. That's not to say that the page is a complete waste.... ...Tags:
 
Friday, January 15, 2010
Looks like the big cell phone carriers will be waiving their fees for the Haiti texts. It's unclear what those fees actually are. Is it the fee for the text or a fee for processing the transaction or both? http://con.st/10001074...
 
Thursday, January 14, 2010
According to a NY times article,the Red Cross has raised $2M in donations for Haiti disaster relief through text messages. http://bits.blogs.nytimes.com/2010/01/13/1-million-in-donations-for-haiti-via-text-message/?src=tptw src=tptw The article also states that the funds take 90 days.
 

The Best from Blue Sky Collaborative

"The dogmas of the quiet past are inadequate to the stormy present" Abraham Lincoln Clive Thompson points out that the future of video use is only limited by our collective imagination. Capturing video and getting it on to a compute
According to post in Mediate,http://www.mediaite.com/online/facebook-takes-on-haiti-relief/, $400,000 has been raised through Global Disaster Relief fan page on Facebook. This is a fraction of what has been raised through txt donations. That's not to say that the page is a complete waste.... ...Tags:
Looks like the big cell phone carriers will be waiving their fees for the Haiti texts. It's unclear what those fees actually are. Is it the fee for the text or a fee for processing the transaction or both? http://con.st/10001074...
According to a NY times article,the Red Cross has raised $2M in donations for Haiti disaster relief through text messages. http://bits.blogs.nytimes.com/2010/01/13/1-million-in-donations-for-haiti-via-text-message/?src=tptw src=tptw The article also states that the funds take 90 days.
It's difficult to believe that in 2002, Blue Sky Collaborative's (www.blueskycollaborative.com) first nonprofit clients did not even have their own websites. But here we sit in 2009 and seemingly every org has a Facebook Page or is experimenting with Twitter.... ...Tags: Tags: Fundraising Tips Online Fundraising Software for Nonprofits Web/Tec

The Latest from the Nonprofit Marketing Community

Monday, February 8, 2010
Morning, peeps, I’ve got a special surprise today!  Beth and I have helped to plan and assess online contests such as America’s Giving Challenge sponsored by the Case Foundation over the past several years. Now, we’re part of a group of bloggers who get to help sponsor a contest and give away free HP stuff! The
 
Monday, February 8, 2010
An open letter to my friends in the nonprofit world. Dear Nonprofit Marketer:The Super Bowl was yesterday. It attracted the largest TV audience for any TV show ever in the United States with 106.5 million viewers. The Winter Olympics are a few
 
Monday, February 8, 2010
This week’s Featured Fundraiser is Rochelle Zeidman.Thank you Katherine Wertheim for referring here to me. If If you ever would like to nominate someone for Feature Fundraiser just send me an email . - Jason What kind of fundraising do you do and who do you do it for?
 

The Best from the Nonprofit Marketing Community

How many of you have taken Andy Goodman’s storytelling seminar ? Pretty mind-blowing, huh?  Andy unlocks the secrets of good story-telling, decoding a formula for narrative going at least back to Aristotle’s Poetics. There are easily thousands of non-profit communicators who have passed through Andy’s program. 
I am completely biased in this post because of my own studies in journalism. That said: Newspapers are downsizing. Jobs are being cut. The journalism field is in the midst of a re-invention.
Let's face it: People have short attention spans. Especially when it comes to the Internet. We're all clicking around furiously trying to nab the quickest, most-reliable answers to our questions. (And, And, often, we're just browsing for things to entertain our instant-gratification-seeking minds.)
By my most recent count, there are 106 fundraising blogs out there. My definition of "fundraising blogs" is deliberately broad -- these are blogs that are touch on fundraising in some way, at some time. That's a lot of talk about fundraising. More than a normal person can (or probably should) read.
I can guarantee you this: A lot more people hate the US Air Force than hate your nonprofit organization. For that matter, a lot more people love the Air Force. And that means people say all kinds of things about the Air Force in blogs and other social media places. And the Air Force is doing something about it.